Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!
In the role of Staff Data Analyst, Content Analytics, you will report to the Manager, Content Analytics.
As a Staff Data Analyst, you will lead high-impact analytical work that shapes Crunchyroll’s content strategy - from greenlight to presentation to engagement and retention. You’ll define measurement frameworks, build certified data assets, and partner closely with Content Strategy, Programming, Product, and Licensor teams to deliver insights that guide multi-million-dollar decisions. This role operates with broad autonomy and plays a key part in raising analytical rigor, strengthening data quality, and establishing standards across the Fan Experience (FX) Team.
Core Areas of ResponsibilityLead content measurement frameworks: define north-star KPIs, normalization methods, and comparable title metrics to drive consistent decision-making across regions, seasons, modalities, and content types.
Build certified, reusable data assets: develop durable datasets in Databricks that standardize title/season/episode joins and metadata keys, ensuring high-quality, consistent downstream analysis.
Advance understanding of content impact: quantify title-driven acquisition, engagement, and retention; model content-attributed churn risk; and develop portfolio-level diagnostics to inform slate and localization decisions.
Own and evolve attribution & user-journey insights: maintain and improve viewership attribution logic to map discovery → click → watch → return behaviors, enabling clear readouts on how users discover and engage with titles.
Drive experimentation and presentation measurement: design success metrics, partner on eventing, and analyze experiments for homepage rails, thumbnails, recommendations, language selectors, and other discovery/presentation surfaces.
Deliver decision assets for Content & Licensors: produce clear analyses, dashboards, and reusable frameworks for greenlight, localization ROI, curation, licensor narratives, and internal/external self-serve tooling.
Elevate analytics craft & standards: document methods, set QA and analysis standards, mentor analysts across VODAX, and support hiring to strengthen long-term analytics capability.
About YouWe get excited about candidates, like you, because…
- You have 12+ years of experience in content, product, or streaming analytics with a track record of solving highly complex, ambiguous problems that influence org-level decisions.
- You possess expert SQL and strong Python/PySpark skills, with hands-on experience working in Databricks or similar lakehouse environments.
- You have deep experience with large-scale viewership, subscription, or payments datasets and have built certified datasets or BI-ready data assets.
- You possess strong experimentation and causal inference skills including test design, metric definition, and analysis of A/B results.
- You have fluency with Tableau or similar BI tools and can design dashboards that scale across stakeholder groups.
- You embody domain expertise in streaming/content analytics including attribution modeling, content normalization, and understanding how content impacts user behavior and retention.
You will join the Fan Experience (FX) team within the Center for Data & Insights (CDI) organization with a focus on Content Analytics. The team builds core engagement metrics, attribution logic, experimentation frameworks, and licensor-facing insights that support decision-making across the content lifecycle - from greenlight to discovery to retention. As Crunchyroll continues to scale globally, the team is expanding its capabilities and establishing durable measurement foundations that support partners across Content, Product, and the broader CDI organization.
Why you will love working at CrunchyrollIn addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:
- Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
- Flexible time off policies allowing you to take the time you need to be your whole self.
- Generous medical, dental, vision, STD, LTD, and life insurance
- Health Saving Account HSA program
- Health care and dependent care FSA
- 401(k) plan, with employer match
- Employer paid commuter benefit
- Support program for new parents
- Pet insurance and some of our offices are pet friendly!
#LifeAtCrunchyroll #LI-Hybrid
We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
Courage. We believe that when we overcome fear, we enable our best selves.
Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
- Kaizen. We have a growth mindset committed to constant forward progress.
Service. We serve our community with humility, enabling joy and belonging for others.
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs
Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf
Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.
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What We Do
At Crunchyroll, we deliver what anime fans love—anytime, anywhere.
With the world’s largest anime streaming library, we connect fans to the stories, characters, and creators they love. But Crunchyroll is more than just a destination to watch anime—it's a global ecosystem where anime lives and breathes beyond the screen.
From streaming and theatrical releases to merch, games, news, events, and music, we offer fans immersive experiences that celebrate anime culture in all its forms.
Headquartered in the U.S. with teams and reach across the globe, Crunchyroll is an independently operated joint venture between Sony Pictures Entertainment and Aniplex of Japan. This unique partnership gives us the power to scale globally while staying rooted in anime’s cultural origins, ensuring authenticity and access for fans everywhere.
We believe anime is more than entertainment—it’s a way of life. And we’re here to champion that passion every day.
Why Work With Us
We take the People Experience seriously here at Crunchyroll. Join a diverse team of talented, ambitious people who treat each other well and believe that how we win is just as important as winning.
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Crunchyroll Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Three in-person days per week. Tuesdays, Wednesdays, and Thursdays are the company-wide days for ALL team members to be in the office, and individuals may choose to come in more if they please.
