Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression and life. Our high energy fast paced retail environment is reflected in the clothes we make. We aim to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose…while having a lot of fun along the way. We are proud to be an outlet for opportunity and for personal growth and success.
Job DescriptionWe are looking for a strategic and energetic north star, who will prioritize collaboration, listening, and clarity regardless of audience. Reporting to the VP of Strategy, the Sr. Strategy Manager will be responsible for developing our enterprise strategy to win in a competitive marketplace and key functional strategies, with a particular focus on market & competitive tracking, apparel strategy, pricing strategy, retail experience strategies, and annual enterprise planning. Specifically, the Strategy Manager will support strategy creation through a robust situational assessment of consumer, competitive, and market insights, sizing new growth opportunities, driving to business implications, and establishing clear strategic frameworks to enable prioritization and clear strategic objectives.
The ideal candidate is a self-starter, is comfortable asking “why?”, and brings an understanding of the apparel industry and DTC business models, exceptional analytical and consumer insight skills, and a proven track record in contributing to growth strategies that create impact. This person will naturally exhibit excellent collaboration and communication skills and can roll up their sleeves alongside business partners to solve a strategic problem.
What you'll get to do:
- Design the annual strategic planning process with key leadership touchpoints
- Build our 5-year customer model, sizing key levers and ensuring we have strategies to drive impact
- Design an enterprise planning framework to focus our leadership on key enterprise imperatives & track quarterly results
- Partner with key product & channel SVP+ leaders to develop key strategies & track learnings and impact
- Deign consumer, competitive, and financial insights needed to complete a strategic situational assessment, the key first step of strategy development
- Analize our consumer & competitive tools to track our market performance & competitor moves as part of our quarterly business review
- Build price elasticity modelling for different pricing outcomes
Who you are:
- Energetic north star, bringing levity to the hard work
- Strategic mindset with a focus on driving results
- Tackles complex problems with ease, simplifies the complex
- Understands retail, apparel, & DTC business models
- Experience with consumer & customer research, qualitative & quantitative methods
- Experience with the strategic process from situational assessments to action plans
- Strong analytical skills with the ability to synthesize complex data, draw actionable insights, and develop data-driven recommendations.
- Full knowledge of MS Office required including Excel, PowerPoint, Word
- Strong communication, research, presentation and creative skills.
- Strong understanding of AI to drive work efficiency
- 3+ years in Management Consulting or 5+ years of in-house corporate strategy functions
- Bachelor’s degree, MBA preferred or equivalent years of experience
Our investment in you:
At Vuori, we’re proud to offer the following to our employees:
- Health Insurance
- Savings and Retirement Plan
- Employee Assistance Program
- Generous Vuori Discount & Industry Perks
- Paid Time Off
- Wellness & Fitness benefits
The salary range for this role is $148,000 per year - $190,000 per year. This role is bonus eligible.
Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
Skills Required
- 3+ years of management consulting experience or 5+ years of in-house corporate strategy experience
- Bachelor's degree or equivalent years of experience
- Experience with consumer and customer research using qualitative and quantitative methods
- Experience with the strategic process from situational assessments through action plans
- Strong analytical skills, including synthesizing complex data and developing data-driven recommendations
- Understanding of retail, apparel, and direct-to-consumer business models
- Full knowledge of Microsoft Office, including Excel, PowerPoint, and Word
- Strong communication, research, presentation, and creative skills
- Strong understanding of artificial intelligence to drive work efficiency
- MBA
Vuori Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Vuori and has not been reviewed or approved by Vuori.
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Wellbeing & Lifestyle Benefits — The employee discount and fitness-oriented perks (team workouts, local class access, and occasional free apparel) stand out as high‑value components of total compensation, especially in store roles. These benefits are often cited as meaningful add‑ons that enhance day‑to‑day experience and perceived value.
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Leave & Time Off Breadth — Paid time off, holidays, and parental leave frameworks are described as solid for full‑time staff, with some corporate roles noting especially generous policies. Strong PTO signals contribute to a more favorable view of the overall package.
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Healthcare Strength — Medical, dental, and vision coverage are available to eligible full‑time employees across many roles. The presence of comprehensive core coverage is frequently included as a standard part of the full‑time offering.
Vuori Insights
What We Do
Vuori is built to move and sweat in, yet designed with a West Coast aesthetic that transitions effortlessly into everyday life. Breaking down the boundaries of traditional activewear, we are a new perspective on performance apparel.
