Sr Staff Outbound Product Manager - Core Business Suite

Reposted 3 Days Ago
Be an Early Applicant
Hiring Remotely in Waltham, MA
Remote or Hybrid
Senior level
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
We're putting AI to work for people.
The Role
This role focuses on defining GTM strategies for ServiceNow's Core Business Suite while engaging with C-level executives, influencing product direction, and mentoring peers.
Summary Generated by Built In
Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
We are looking for a Senior Staff Outbound Product Manager to support the outbound GTM strategy for ServiceNow's Core Business Suite, an AI-powered solution that quickly transforms core business processes such as HR, procurement, finance, facilities, and legal. Available on the single, intelligent ServiceNow AI Platform, Core Business Suite connects employees, suppliers, systems, and data in one place, enabling efficiency and faster time to value for organizations of all sizes.
This is a high-impact role for a senior GTM principal who thrives at the intersection of product strategy and customer engagement. You'll define how the suite is positioned, packaged, and differentiated in a fierce market-while partnering with sales to pitch the suite directly to CIOs and other enterprise executives.
You'll act as the executive face of the product in the field, shaping how ServiceNow's platform story is told and ensuring customers clearly see the cross-workflow value of adopting the suite. At the same time, you'll bring back insights from these conversations to influence product direction, packaging, and adoption strategy.
What You'll Do
  • Define and deliver executive-level messaging, packaging, and suite narratives for the Core Business Suite SKU..
  • Partner with enterprise sales to co-pitch the suite to CIOs and executive buyers, telling a compelling ESM story, articulating how ServiceNow drives transformation across IT, HR, Finance, and more.
  • Build GTM content: enablement playbooks, best-practice assets, industry briefs, and product positioning. Develop executive-ready narratives that translate product capabilities into business transformation outcomes
  • Rally cross-functional stakeholders (Inbound PM, Product Marketing, Pricing, Solution Consulting, Product Success) to ensure unified execution across launch, adoption, and enablement.
  • Bring back voice-of-customer insights from the field and other interactions to influence roadmap, packaging, and pricing strategies.
  • Monitor adoption metrics, trends, and market dynamics-adjust GTM strategies to maximize uptake and expansion.
  • Enable field teams with suite playbooks, positionings, and sales tools.
  • Represent ServiceNow externally at executive briefings, events, and with pundits as a trusted ESM thought partner
  • Act as a thought partner in ESM, bringing cross-market insights to influence roadmap and strategy.
  • Mentor peers and contribute to the growth of outbound product management at ServiceNow.

Why Join Us
Join a rapidly growing team focused on delivering transformational AI-powered solutions that connect employees, suppliers, systems, and data to drive business efficiency. Play a critical role in scaling ServiceNow's Core Business Suite to enterprises and mid-market companies worldwide. In this role, you'll represent the suite directly to CIOs, influence customer buying decisions, and shape how the world's largest organizations adopt ServiceNow at scale.
This is a rare opportunity to blend executive field engagement with suite-level product leadership, working at the heart of ServiceNow's strategy in one of the most visible and impactful outbound PM roles in the company.
Qualifications
What We're Looking For
  • Experience in leveraging or critically thinking about how to integrate AI into work processes, strategic direction, or problem-solving. This may include using AI-powered tools, automating workflows, reviewing AI-influenced insights, or exploring AI's potential impact on the function or industry.
  • 10+ years in outbound product management, GTM strategy, or product marketing principal roles.
  • Deep Enterprise Service Management (ESM) knowledge, especially ITSM, HR services, and cross-departmental workflows.
  • Proven ability to pitch complex SaaS solutions to CIOs and senior executives.
  • Strong collaboration experience with enterprise sales teams to drive pipeline and win rates.
  • Expertise in packaging, pricing, positioning, and product differentiation.
  • Exceptional storytelling, communication, and executive presence skills.
  • Strategic and data-informed mindset; able to balance vision with execution.
  • Preferred:
  • Experience at peer SaaS or platform companies (e.g., Atlassian, Salesforce, Workday, BMC).
  • Familiarity with pricing and packaging and GTM strategies for multi-module enterprise offerings.
  • Prior involvement in industry relations or industry influencer engagement.

@ProductJobs
We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location of where the role is located, and is subject to change based on work location.
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license.

Top Skills

AI
SaaS

What the Team is Saying

Brady
Hasan
Jamil
Shanequa
Katya
Alexander
Jaime
Pat
Suzanne
Viviana
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Santa Clara, CA
26,000 Employees
Year Founded: 2004

What We Do

As the AI platform for business transformation, we're putting AI to work across organizations — freeing people for work that matters. Making old tech work with new tech. Reaching across departments, from the front office to the back office and every office in between. Our ambition? To become the defining enterprise software company of the 21st century (or "DESCO21C," as we like to call it).

With more than 8,100+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be a Fortune 100 Best Companies to Work For® and World's Most Admired Companies™.

Explore your future career with us, visit www.servicenow.com/careers.

From Fortune. ©2024 Fortune Media IP Limited. All rights reserved. Used under license.

Why Work With Us

By joining ServiceNow, you are part of an ambitious team of change-makers who have a restless curiosity and a drive for ingenuity. We're committed to helping our people do their best work and live their best lives so we can fulfill our purpose together. At the fastest-growing enterprise software company , you can grow can grow your career faster.

Gallery

Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery

ServiceNow Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

At ServiceNow, we lead with flexibility and trust. For some, home is the primary workplace. For those who come into a ServiceNow workplace, you are empowered to make team-guided and individual-led decisions on how and when you use the workplace.

Typical time on-site: Flexible
Company Office Image
HQSanta Clara, CA
CR
Singapore
Company Office Image
JP
Company Office Image
Addison, TX
Amsterdam, NL
Atlanta, GA
Auckland, NZ
Austin, TX
Bangkok, TH
Company Office Image
Bengaluru, IN
Berlin, DE
Company Office Image
Brisbane, QLD
Brussels, BE
Company Office Image
Canberra, AU
Chesterfield, MO
Company Office Image
Chicago, IL
Ciudad de México, MX
Company Office Image
Denver, CO
Company Office Image
Dublin, IE
Düsseldorf, DE
Franklin, TN
Gothenburg, SE
South Korea
Helsinki, FI
Houston, TX
Company Office Image
Hyderabad, IN
Issy-les-Moulineaux, FR
Johannesburg, ZA
Kirkland, WA
Lausanne, CH
Lille, FR
Company Office Image
London, GB
Los Angeles, CA
Lysaker, NO
Madison, WI
Madrid, ES
Melbourne, AU
Company Office Image
Milan, IT
Milwaukee, WI
Minneapolis, MN
Montréal, QC
Mumbai, IN
Munich, DE
Company Office Image
New York, NY
Company Office Image
Novi, MI
Oberbüren, CH
Orlando, FL
Perth, AU
Petah Tikva, IL
Company Office Image
Pleasanton, CA
Riyadh, SA
Rome, IT
Company Office Image
San Diego, CA
Company Office Image
San Francisco, CA
Company Office Image
Santa Clara, CA
São Paulo, BR
Søborg, DK
Solna, SE
Company Office Image
Staines, GB
Sydney, NSW
Tokyo, JP
Toronto, Ontario
Company Office Image
Vienna, VA
Vienna, AT
Company Office Image
Waltham, MA
Washington, DC
Company Office Image
Wellington, NZ
Learn more

Similar Jobs

ServiceNow Logo ServiceNow

Operations Manager

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Remote or Hybrid
Waltham, MA, USA
122K-213K Annually

ServiceNow Logo ServiceNow

Senior Sales Analytics & Reporting Manager

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Remote or Hybrid
Waltham, MA, USA
131K-230K Annually

ServiceNow Logo ServiceNow

Engagement Manager

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Remote or Hybrid
Waltham, MA, USA
146K-256K Annually

ServiceNow Logo ServiceNow

Senior Manager, Renewals CoE

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Remote or Hybrid
Waltham, MA, USA
123K-202K Annually

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account