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About This Role:
We are seeking a highly motivated and strategic Senior Sponsorship Sales Representative to join our global events team. Reporting to the global director of events sales, this role is ideal for a consultative sales professional who thrives in a fast-paced environment and is passionate about building long-term partnerships with leading technology and marketing brands.
As a key member of our sales team within the events and marketing department, the chose candidate will be responsible for identifying, developing, and closing sponsorship opportunities across a portfolio of high-profile marketing and technology conferences in North America, Europe, and Asia Pacific.
Job Description:
- Strategic sales and business development
- Identify and engage prospective sponsors through research, outreach, and networking.
- Develop tailored sponsorship proposals that align with client objectives and event goals.
- Build and maintain a robust pipeline of qualified leads and opportunities.
- Consultative selling
- Conduct discovery calls to understand client needs, challenges, and marketing strategies.
- Position sponsorship offerings as strategic solutions that deliver measurable ROI.
- Collaborate with internal teams to customize packages and ensure seamless delivery.
- Account management
- Cultivate long-term relationships with key accounts and stakeholders.
- Ensure sponsor satisfaction through proactive communication and post-event follow-up.
- Track and report on sales performance, forecasts, and market trends.
Job Requirements:
- Bachelor’s degree preferred.
- Over five years of B2B sales experience, preferably in sponsorship, media, event sales or enterprise SaaS sales.
- Proven track record of consultative selling and exceeding revenue targets.
- Strong understanding of marketing and technology landscapes.
- Excellent communication, negotiation, and presentation skills.
- Self-starter with a strategic mindset and a collaborative spirit.
- Experience using CRM tools (e.g., Salesforce, Sales Navigator, ZoomInfo) and sales analytics.
Please note that the base salary range indicated here is inclusive of all applicable US geographies listed in this requisition. This salary range is based upon the position as described in the job listing. The offered compensation may vary within this range and is dependent upon the successful candidate’s primary work location, experience, training, education, and credentials.
Base salary range: $62,000 - $100,000
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Let’s be bold, together.
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Non-ExemptHere at Forrester, we welcome people from all backgrounds and perspectives. Our aim is for all candidates to be able to fully participate in Forrester’s recruitment process. If you would like to discuss a reasonable accommodation, please reach out to [email protected].
Forrester Research, Inc. is an Equal Employment Opportunity Employer. As a federal contractor, Forrester encourages veterans and individuals with disabilities to apply for employment.
Benefits at a Glance
Benefits at a Glance - Cambridge
Skills Required
- Over five years of B2B sales experience
- Experience in sponsorship, media, event sales or enterprise SaaS sales
- Proven track record of consultative selling and exceeding revenue targets
- Strong understanding of marketing and technology landscapes
- Excellent communication, negotiation, and presentation skills
- Self-starter with a strategic mindset and collaborative spirit
- Experience using CRM tools (e.g., Salesforce, Sales Navigator, ZoomInfo) and sales analytics
- Bachelor's degree
What We Do
Forrester is one of the most influential research and advisory firms in the world. We help business and technology leaders use customer obsession to accelerate growth by putting their customers at the center of their leadership, strategy, and operations. Through Forrester’s proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work — to navigate change and chart new paths. Our unique insights are grounded in annual surveys of more than 675,000 consumers, business leaders, and technology leaders worldwide; rigorous and objective methodologies, including Forrester Wave™ evaluations; over 52 million real-time feedback votes; and the shared wisdom of our clients
