Sr. Product Marketing Manager - SMB (Remote)

Posted 6 Days Ago
Be an Early Applicant
Hiring Remotely in USA
Remote
115K-185K Annually
Senior level
Cloud • Information Technology • Sales • Security • Cybersecurity
Define your future at CrowdStrike.
The Role
The Sr. Product Marketing Manager for SMB will drive awareness and adoption of CrowdStrike's cybersecurity products aimed at small and medium-sized businesses. Responsibilities include developing marketing messages, creating content, and collaborating with internal teams for successful go-to-market strategies.
Summary Generated by Built In

#WeAreCrowdStrike and our mission is to stop breaches. As a global leader in cybersecurity, our team changed the game. Since our inception, our market leading cloud-native platform has offered unparalleled protection against the most sophisticated cyberattacks. We’re looking for people with limitless passion, a relentless focus on innovation and a fanatical commitment to the customer to join us in shaping the future of cybersecurity. Consistently recognized as a top workplace, CrowdStrike is committed to cultivating an inclusive, remote-first culture that offers people the autonomy and flexibility to balance the needs of work and life while taking their career to the next level. Interested in working for a company that sets the standard and leads with integrity? Join us on a mission that matters - one team, one fight.

About the Role:

CrowdStrike is looking for a Sr. Product Marketing Manager to help drive awareness and adoption of our security products for small and medium-sized businesses (SMB). You will work with the best in the business, and we need you to bring your creativity, imagination, and energy to this role.

As a Sr. Product Marketing Manager for SMB, you will engage cross-functionally with our internal teams to help design, plan and execute the go-to-market strategy that drives measurable success. This will include content development and building differentiated messaging to increase awareness and demand.

You are an experienced product marketer with SMB experience ready to take on a challenge. You are a self-starter who can excel in a fast-paced environment. You’ll have experience working with a distributed team, and you will relish in taking ownership of the product marketing activities. A creative mindset and an eye for quality are crucial, along with the ability to grasp and translate technical capabilities into simple, compelling messages specifically targeted to an SMB audience. This is not an entry-level position.

This position is open to candidates in the USA (Remote). 

What You'll Do:

  • Create compelling, differentiated messaging and positioning, with a clear understanding of the SMB customer and the core capabilities of the offering.

  • Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs, by-lined articles and more to execute communication strategies and accelerate the buyer’s journey.

  • Position our partner organization and extended partner network to win through effective sales enablement tools and initiatives. 

  • Plan and launch new offerings, capabilities and releases and participate in managing the cross-functional implementation of those plans.

What You’ll Need:

  • A passion for cyber security and the SMB market.

  • 7+ years of product marketing experience. Specific experience in SMB space required. Cyber security experience preferred.

  • Bachelor’s degree.

  • A passion for writing with very strong written communication and presentation skills

  • Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties.

  • Strong ability to multitask with proven track record of execution on product launches, initiatives/programs. 

  • Examples of your work.

#LI-Remote

#LI-NA1

Benefits of Working at CrowdStrike:

  • Remote-first culture

  • Market leader in compensation and equity awards

  • Competitive vacation and flexible working arrangements 

  • Comprehensive and inclusive health benefits

  • Physical and mental wellness programs

  • Paid parental leave, including adoption 

  • A variety of professional development and mentorship opportunities

  • Offices with stocked kitchens when you need to fuel innovation and collaboration

CrowdStrike is proud to be an equal opportunity and affirmative action employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. Our approach to cultivating a diverse, equitable, and inclusive culture is rooted in listening, learning and collective action. By embracing the diversity of our people, we achieve our best work and fuel innovation - generating the best possible outcomes for our customers and the communities they serve.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at [email protected] for further assistance.

Find out more about your rights as an applicant.

CrowdStrike participates in the E-Verify program.

Notice of E-Verify Participation

Right to Work

CrowdStrike, Inc. is committed to fair and equitable compensation practices. The base salary range for this position in the U.S. is $115,000 - $185,000 per year + variable/incentive compensation + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location.

Expected Close Date of Job Posting is:02-03-2025

What the Team is Saying

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The Company
HQ: Austin, TX
10,000 Employees
Hybrid Workplace
Year Founded: 2011

What We Do

CrowdStrike has redefined security with the world’s most advanced cloud-native platform that protects and enables the people, processes and technologies that drive modern enterprise. Tested and proven, the world's largest organizations trust CrowdStrike to stop breaches with unparalleled protection against the most sophisticated cyberattacks.

The CrowdStrike culture has been built upon our Core Values since the day we began. We are Fanatical About the Customer, Relentlessly Focused on Innovation and believe that our Limitless Passion drives Unlimited Potential for every CrowdStriker. As a purpose-built remote-first company, we believe cultivating a connected culture for every employee, no matter where they are in the world, is a key ingredient in building a high-performing, diverse team.

We don’t have a mission statement. We’re on a mission—to stop breaches. Ready to join a mission that matters?

Why Work With Us

We have a culture that celebrates achievement, encourages flexibility and innovation and thrives on teamwork. We all work towards a single mission: to stop breaches. This common goal drives a sense of community and connection among our people across the globe.

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CrowdStrike Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQAustin, TX
Singapore
Osaka
Aarhus, DK
Arlington, VA
Barcelona, ES
Bengaluru, IN
Brussels, BE
Bucharest, RO
Cheltenham, GB
Copenhagen, DK
Dubai, Dubai
Irvine, CA
Kirkland, WA
Minneapolis, MN
Mumbai, IN
New Delhi, IN
Pune, IN
Reading, GB
Riyadh, SA
St Louis, MO
Sydney, Sydney
Tel Aviv-Yafo, IL
Tokyo, Japan
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