Product Marketing Manager - Platform & Enterprise

Reposted 24 Days Ago
Be an Early Applicant
Home, PA, USA
In-Office
98K-154K Annually
Senior level
Software
The Role
Lead product marketing for FICO Platform, crafting messaging, collaborating across teams, developing marketing materials, and conducting enablement sessions.
Summary Generated by Built In

FICO (NYSE: FICO) is a leading global analytics software company, helping businesses in 100+ countries make better decisions. Join our world-class team today and fulfill your career potential!

The Opportunity

“FICO is seeking a highly motivated Product Marketing Manager to amplify and support our enterprise platform story and go-to-market strategy. This role will help to define and effectively communicate the Why Change, Why FICO, and Why Now value story for FICO Platform, one our most strategic offerings. We’re looking for determined, collaborative professionals who can synthesize sales feedback, customer signals, and product nuance with accuracy and clarity. You’ll work closely across product, sales, and marketing teams to support go-to-market strategies, shape platform narratives, and drive messaging adoption and enablement. This role requires the ability to understand the needs of different internal and external audiences and translate complex, technical concepts into materials that resonate.” – Product Marketing - Director

What You’ll Contribute

  • Support the development of compelling value messaging and positioning for FICO Platform, tailored to different target audiences and market segments.
  • Collaborate closely with product management, sales, and other cross-functional teams to ensure alignment of messaging with product functionality, software vision, and customer needs.
  • Partner with the market insights team on buyer intelligence and competitive analysis to identify key market trends, buyer pain points, and opportunities for differentiation.
  • Build launch frameworks, content activation strategies, and foundational platform materials (product sheets, demos, sales decks) to support GTM initiatives.
  • Partner with content marketing and creative teams to produce high-quality assets for global sales activities and marketing campaigns.
  • Translate technical concepts into clear, accessible narratives that resonate with both technical and non-technical audiences.
  • Equip the sales organization with tools, materials, and training to enhance sales effectiveness.
  • Assist with and conduct enablement sessions on platform capabilities, competitive positioning, and objection handling.
  • Develop repeatable frameworks that scale knowledge across global teams.
  • Assist with the GTM execution for new platform functionality and product innovations, ensuring alignment across stakeholders.
  • Analyze and optimize launch strategies, messaging, and campaign content to drive adoption and revenue impact.

What We’re Seeking

  • Experience in enterprise B2B technology, with background in product marketing, solution marketing, product management, sales engineering, UX, technical writing, or a related role.
  • BA/BS degree Business, Marketing, Computer Science, Engineering, or related field; advanced degree is a plus.
  • Intellectually curious: motivated to dive deep into complex topics and make them accessible.
  • Storyteller and communicator: exceptional writing, visual, and verbal communication skills.
  • Systems thinker: keen ability to connect people, process, and technology into cohesive, repeatable execution strategies.
  • Collaborative learner: eager to grow alongside senior marketers and technical experts.
  • Trusted partner: skilled at building credibility across diverse teams and with cross-functional stakeholders.
  • Bonus: Prior exposure to decision intelligence, decisioning platforms, or adjacent analytics and AI technologies (e.g. data platforms, data science tools, optimization, process automation, etc.).
  • Bonus: Prior experience in a customer-facing role or examples of customer-facing content that drove impact in complex, multi-stakeholder buying environments.

Our Offer to You

  • An inclusive culture strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
  • The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.
  • Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.
  • An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.
  • The targeted base pay range for this role is: $98,000 to $154,000 with this range reflecting differences in candidate knowledge, skills and experience.
     

#LI-BR1

#LI-Remote

Why Make a Move to FICO?

At FICO, you can develop your career with a leading organization in one of the fastest-growing fields in technology today – Big Data analytics.  You’ll play a part in our commitment to help businesses use data to improve every choice they make, using advances in artificial intelligence, machine learning, optimization, and much more.

FICO makes a real difference in the way businesses operate worldwide:

•    Credit Scoring — FICO® Scores are used by 90 of the top 100 US lenders.

•    Fraud Detection and Security — 4 billion payment cards globally are protected by FICO fraud systems.

•    Lending — 3/4 of US mortgages are approved using the FICO Score.

Global trends toward digital transformation have created tremendous demand for FICO’s solutions, placing us among the world’s top 100 software companies by revenue. We help many of the world’s largest banks, insurers, retailers, telecommunications providers and other firms reach a new level of success. Our success is dependent on really talented people – just like you – who thrive on the collaboration and innovation that’s nurtured by a diverse and inclusive environment. We’ll provide the support you need, while ensuring you have the freedom to develop your skills and grow your career.  Join FICO and help change the way business thinks!

Learn more about how you can fulfil your potential at www.fico.com/Careers

FICO promotes a culture of inclusion and seeks to attract a diverse set of candidates for each job opportunity. We are an equal employment opportunity employer and we’re proud to offer employment and advancement opportunities to all candidates without regard to race, color, ancestry, religion, sex, national origin, pregnancy, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Research has shown that women and candidates from underrepresented communities may not apply for an opportunity if they don’t meet all stated qualifications. While our qualifications are clearly related to role success, each candidate’s profile is unique and strengths in certain skill and/or experience areas can be equally effective. If you believe you have many, but not necessarily all, of the stated qualifications we encourage you to apply.

Information submitted with your application is subject to the FICO Privacy policy at https://www.fico.com/en/privacy-policy

Skills Required

  • Experience in enterprise B2B technology, product marketing, or related roles
  • BA/BS degree in Business, Marketing, Computer Science, or related field
  • Exceptional writing and communication skills
  • Experience with decision intelligence or analytics technologies

FICO Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about FICO and has not been reviewed or approved by FICO.

  • Leave & Time Off Breadth Time off offerings include paid holidays, paid sick days, and PTO, with typical vacation time described in the mid‑teens to ~20 days per year. Paid maternity and paternity leave are also included, which strengthens overall leave coverage.
  • Equity Value & Accessibility Equity-related rewards include an Employee Stock Purchase Plan with a discounted purchase feature, and broader participation in performance-based equity grants is described. These ownership programs can materially increase total rewards beyond base pay.
  • Parental & Family Support Parental leave is described as available up to 12 weeks, alongside a Family Building Benefits Program that supports fertility, adoption, surrogacy, and related services. This adds targeted support for employees navigating parenthood and family planning.

FICO Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: San Jose, CA
3,751 Employees
Year Founded: 1956

What We Do

Headquartered in Silicon Valley USA, FICO® (NYSE:FICO) is a leading analytics software company, helping businesses in over 80 countries make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company’s groundbreaking use of Big Data and mathematical algorithms to predict consumer behavior has transformed entire industries.

Similar Jobs

Cox Enterprises Logo Cox Enterprises

Search Engine Optimization Specialist

Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Remote or Hybrid
United States
50000 Employees
22-33 Hourly

Pfizer Logo Pfizer

Product Owner

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Hybrid
2 Locations
121990 Employees
215K-358K Annually

Pfizer Logo Pfizer

Prevnar 20 Pediatric Senior Manager - HCP

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Hybrid
2 Locations
121990 Employees
124K-207K Annually

Pluralsight Logo Pluralsight

Product Manager

Edtech • Information Technology • Software
Remote or Hybrid
USA
1000 Employees
106K-139K Annually

Similar Companies Hiring

Fairly Even Thumbnail
Hardware • Other • Robotics • Sales • Software • Hospitality
New York, NY
30 Employees
Kepler  Thumbnail
Fintech • Software
New York, New York
6 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York City, NY
100 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account