About Firework
Join Firework – Where Innovation Meets Impact
Firework is redefining the future of commerce as an AI and video commerce company — combining cutting-edge technology, an exclusive network of enterprise brands and retailers, and a first-mover position to win the agentic commerce race.
We've built the world's most advanced and largest video commerce platform, trusted by global brands and leading retailers. But we're more than software — our compounding network effect grows stronger with every partner we add, bringing the energy of in-store experiences online and transforming how businesses engage, convert, and build lasting customer relationships at scale.
Having raised over $235M to date, led by investors such as SoftBank Vision Fund 2, and operating at global scale, we offer unparalleled opportunities to solve complex challenges and drive meaningful impact in the future of connected commerce.
If you're curious, ambitious, and energized by big ideas — Firework is the place to grow, lead, and shape what comes next. Together.
Summary
Are you obsessed with building products customers love? We are looking for an entrepreneurial-minded Sr. Product Manager with deep commerce product experience to lead the strategy, development, and evolution of Firework’s livestream commerce products.
What you’ll be doing
Own the strategy, roadmap, development, and delivery of livestream commerce products, features, and experiences from concept through launch and continuous optimization
Conduct user research, market trends, competitive intelligence, and customer interviews across livestream commerce, social commerce, video platforms, creator tools, and emerging AI-power video experiences to identify opportunities and better understand user needs and pain points for continuous product improvement
Collaborate and build consensus with Sales, Marketing, and Customer Success on go-to-market strategies for product launches, ensuring successful adoption and market penetration
Prioritize product features and enhancements based on customer needs, technical feasibility, and business impact. Make and influence data-driven decisions to guide the product development process.
Explore how AI can transform commerce, including content creation, host assistance, moderation, personalization, product recommendations, audience engagement, localization, and automation
Monitor, track, and analyze product performance metrics, including usage data, customer feedback and financial KPIs to measure the success of product initiatives. Use insights to iterate on product features and improve business outcomes.
Serve as the internal subject matter expert and the voice of the customer, helping shape Firework’s broader video commerce strategy
We’ll be excited if you have
Bachelor’s degree in computer science, business, or related field. Advanced degree a plus.
7+ years of Product Management experience, ideally with some experience in a growth-stage startup environment with a track record of building and scaling 0-to-1 products
Strong, hands-on experience building and scaling video products and working with B2B enterprise customers, ideally retailers, brands, or commerce platforms
Proven project and program management skills
Strong data analysis skills with the ability to gather and interpret data to drive product decisions and measure success metrics
Excellent communication skills (listening, speaking, presenting) with the ability to clearly influence all technical and non-technical levels of the organization
Advanced technical aptitude and able to work closely with engineering teams on APIs, architecture, video infrastructure, integrations, data, and platform capabilities
Advanced knowledge of AI and emerging technology and curiosity about how AI will reshape video creation, livestream production, personalization, and commerce
Start-up entrepreneurial mindset and thrives in a hands-on team-oriented environment
Skills Required
- Bachelor's degree in computer science, business, or a related field
- 7+ years of Product Management experience
- Experience in a growth-stage startup environment
- Track record of building and scaling 0-to-1 products
- Hands-on experience building and scaling video products
- Experience working with B2B enterprise customers, ideally retailers, brands, or commerce platforms
- Project and program management skills
- Strong data analysis skills
- Excellent communication and influencing skills
- Advanced technical aptitude and ability to work with engineering teams on APIs, architecture, video infrastructure, integrations, data, and platform capabilities
- Advanced knowledge of AI and emerging technology
- Start-up entrepreneurial mindset and ability to work in a hands-on, team-oriented environment
- Advanced degree
Firework Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Firework and has not been reviewed or approved by Firework.
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Healthcare Strength — Health coverage is portrayed as robust, with high employer-paid medical, fully covered dental/vision, and wellness support through an HRA. These elements position healthcare as a standout component of the total rewards.
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Leave & Time Off Breadth — Policies highlight flexible PTO with a stated minimum expectation, alongside paid holidays/sick time and hybrid flexibility. Time-off breadth is emphasized, though norms are advised to be confirmed during offers.
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Equity Value & Accessibility — Equity is described as included across roles with bonus eligibility and a 401(k) as standard. Broad equity inclusion is framed as a core part of total compensation.
Firework Insights
What We Do
Firework is the world's leading immersive digital transformation and engagement platform with shoppable video, live streaming commerce, and monetization capabilities. Powering over 600 direct-to-consumer brands, retailers, and media publishers worldwide, Firework brings TikTok-like interactive video experiences to your own websites and app. We enable customers to create and host native, shoppable video content for engaging product discovery, seamless shopping experiences, and a deeper emotional connection with consumers. The company is backed by IDG Capital, Lightspeed Venture Partners, and GSR Ventures, with over $90 million in capital raised to date with offices in the US(SF and NYC), Toronto, Poland, Slovakia, Brazil, and China.
Why Work With Us
We are a diverse team where everyone belongs. We are creative, curious, and cool in a nerdy way. We believe in growth, results, and in each other and that perfection is a work-in-progress. We are just the right amount of extra and want to change the digital game.
