The Role
Develop and implement content strategies, write and edit marketing communications for Perforce products in games and media sectors, ensuring tone consistency and SEO optimization.
Summary Generated by Built In
Perforce is a community of collaborative experts, problem solvers, and possibility seekers who believe work should be both challenging and fun. We are proud to inspire creativity, foster belonging, support collaboration, and encourage wellness. At Perforce, you’ll work with and learn from some of the best and brightest in business. Before you know it, you’ll be in the middle of a rewarding career at a company headed in one direction: upward.
With a global footprint spanning more than 80 countries and including over 75% of the Fortune 100, Perforce Software, Inc. is trusted by the world’s leading brands to deliver solutions for the toughest challenges. The best run DevOps teams in the world choose Perforce.
Position Summary:
We are seeking a Sr. Marketing Writer to develop new content across the buying cycle for our brands and software solutions that serve global development teams in the games and media & entertainment space. This role requires a wordsmith to craft compelling and resourceful content that speaks to our target audience and supports our sales teams in the field.
As a Sr. Marketing Writer, being able to dive in, interpret tech, and soak up as much knowledge as possible from SMEs is a must. In this role you will report to the Director of Product Marketing responsible for your target verticals and products.
You will partner closely with many departments, as well as subject matter and product experts, to develop and implement an ongoing content strategy. Responsibilities will include researching and identifying content opportunities, ideating topics, writing the majority of content across a variety of content types (product and solution pages, blogs, display ads, sales materials, etc.), and ensuring consistency in tone and language across all Marketing Communications.
The Perforce marketing team has a highly-skilled and tight-knit community of writers that you will learn and benefit from in this role. Those with a passion and curiosity for developing data-driven content strategy will have several opportunities to learn and grow with our dynamic and experienced marketing team.
This is a Contractor role for a 4 month period.
Responsibilities:
- Writer for the Perforce P4 product line, and our audiences in the games and media and entertainment sector.
- Concepts and writes impeccable copy for corporate website, email marketing, social media platforms, online advertising, video scripts, lead generation campaigns, trade shows, press releases, case studies, sales collateral, etc.
- Applies SEO expertise to ensure website is optimized for search and drives inbound leads. The Marketing Writer identifies keyword opportunities and content gaps, works with the internal subject matter experts to develop content that fills those gaps, and edits the content for SEO.
- Interviews subject matter experts and performs independent research to generate new blog posts, white papers, eBooks, webinar topics, and other thought leadership.
- Collaborates with designers on the look, tone, and feel of new content.
- Proofreads and edits presentations, blog posts, and other miscellaneous projects.
Requirements:
- Bachelor’s degree required, preferably in Communications, Journalism, English, or a related field.
- 5+ years of experience as a professional B2B copywriter (corporate or agency environment), writing copy for technology or software companies.
- Strong portfolio of work demonstrating content experience across a variety of content types (product pages, blogs, ads, sales materials, etc.). Big plus if you have experience using Microsoft Copilor or ChatGPT to create content.
- Expertise in and demonstrated application of current SEO tactics (you will use BrightEdge and Google Search Console often).
- Proven ability to proofread and copyedit, with strong attention to detail.
- Strong organizational skills with a penchant for consistent processes.
- Ability to “tell the story” and structure content appropriately to compel the reader to take action.
- Enthusiasm for the software industry and a technical aptitude.
- Proficient in Microsoft Office.
- Excellent written and verbal communication skills.
- Responsive to feedback.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Additionally, this position is eligible for benefits including, but not limited to, medical, dental, vision, retirement benefits, life insurance, wellness programs, total time off, and other employee perks that may be offered by Perforce from time to time. The actual offer will depend on a number of factors including, but not limited to, a candidate’s education, skills, qualifications, depth of experience and other relevant business considerations. Perforce reserves the right to amend or modify employee perks and benefits at any time.
Come work with us! Our team members are valued for their contributions, introduced to new opportunities, and rewarded well. Perforce combines the experience and rewards of a start-up with the security of an established and privately held profitable company.
If you are passionate about the technology that impacts our day-to-day lives and want to work with talented and dedicated people across the globe, apply today!
www.perforce.com
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Top Skills
Brightedge
Chatgpt
Google Search Console
Microsoft Copilot
MS Office
Seo
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The Company
What We Do
The best run DevOps teams in the world choose Perforce to remove bottlenecks to speed up and deliver app experiences that move the needle. With Perforce’s suite of products built to develop and maintain high-stakes applications, companies can finally manage complexity with efficiency, achieve speed without compromise, and run their DevOps toolchains with full integrity. Perforce gives customers a DevOps Edge, from code to business-ready.
But at the heart of our success is the people. We are a global community of collaborative experts, problem solvers, and possibility seekers who believe in making work both challenging and fun. Join us and you’ll work alongside the brightest in the business, driving innovation and growing in a career that’s moving in one direction: upward!
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