Sr Marketing Specialist

Sorry, this job was removed at 10:07 a.m. (CST) on Friday, Oct 17, 2025
2 Locations
Hybrid
77K-127K Annually
AdTech • Digital Media • Internet of Things • Marketing Tech • Mobile • Retail • Software
Are you ready to be the difference?
The Role
Are you looking to Optimize your life? Start your exciting path to a rewarding career today!
We are Optimum, a leader in the fast-paced world of connectivity, and we're on the hunt for enthusiastic professionals to join our team! We understand that connectivity isn't just a luxury anymore - it's a necessity that empowers lives, fuels businesses, and drives innovation. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. We owe our success to our amazing product, commitment to our people and the connections we make in every community.
If you are resourceful, collaborative, team-oriented and passionate about delivering consistent excellence, Optimum is the Company for you!
We are Optimum!
Job Summary
We are seeking a detail-oriented and proactive Senior Marketing Specialist to support our B2B growth marketing initiatives and manage content across our B2B website and social channels. This role will assist with managing the creation of campaign marketing assets and web content to drive new B2B customer relationships. The Senior Marketing Specialist will collaborate closely with internal teams and external creative agencies to review creative for multiple media platforms, contribute to copywriting, and oversee campaign timelines, ensuring all deliverables are accurate, engaging, and delivered on schedule.
Responsibilities
  • Assist with planning and executing B2B growth marketing campaigns, ensuring alignment with business objectives.
  • Assist with managing the creation of marketing deliverables, including coordinating with creative services, media, product, and legal teams.
  • Review and proof creative assets to ensure accuracy, quality, and brand consistency.
  • Serve as a liaison with external creative agencies to provide direction, manage expectations, and track progress.
  • Oversee content updates for the B2B website, including assisting with writing and editing website copy and providing creative direction.
  • Provide direction and manage content for B2B social channels and blog to ensure consistency and engagement
  • Assist on special projects as assigned

Qualifications
  • Bachelor's degree in Marketing or related field
  • Minimum of 3 years' experience in a marketing or account management role, preferably B2B experience
  • Strong project management and organizational skills with proven ability to manage multiple projects simultaneously
  • Excellent writing, editing, and proofreading skills with attention to detail
  • Experience working with workflow/project management tools (e.g., Workfront)
  • Basic understanding of digital marketing best practices
  • Strong interpersonal skills and ability to work effectively with cross-functional teams and external partners
  • Comfortable working in a fast-paced environment and adapting to changing priorities
  • Must be able to follow through on assignments with a sense of accountability
  • Experience in telecommunications is a big plus!

Supervised by: Marketing Manager
Supervises: N/A
At Optimum, we're fueled by our four core pillars: Taking Ownership, Upholding Transparency, Creating Community, and Demonstrating Expertise. Our commitment to empowering employees to take responsibility and embrace proactive problem-solving underpins Taking Ownership. Upholding Transparency is at the core of our culture, with open and honest communication fostering trust among our dedicated team and loyal customers. Creating Community is more than a goal; it's our daily commitment to fostering an environment of collaboration, innovation, and positivity. Demonstrating expertise is a promise we uphold through continuous learning and engagement with our customers to consistently deliver top-quality products and services. These pillars not only shape our culture but define Optimum as a place of excellence, trustworthiness, and thriving community, and we invite you to be a part of our journey.
If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team, so together, we'll shape the future of connectivity.
All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company's discretion based on business necessity.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $77,112.00 - $126,684.00 / year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.
Nearest Major Market: Long Island
Nearest Secondary Market: New York CIty

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The Company
HQ: Long Island City, NY
9,000 Employees
Year Founded: 1973

What We Do

We Make a Difference Because We Are the Difference!

At Optimum, we’re not just connecting people – we’re transforming how they experience the world. With a footprint spanning 21 states and serving approximately 4.5 million residential and business customers, we're building the future of connectivity through innovative services like Optimum Fiber Internet, Optimum TV, and Optimum Mobile. This connectivity wouldn’t be possible without our tremendous workforce of driven employees who are dedicated to ensuring the best possible experience for all of our customers and co-workers

We’re a team of bold thinkers, curious leaders, and collaborative problem-solvers, united by a culture that values inclusion, innovation, and impact. At Optimum, every voice matters, every idea counts, and every team member has the opportunity to grow, lead, and make a difference. From developing next-gen technology to bridging the digital divide to supporting education and emergency response efforts, we lead with purpose and heart. Our Be The Difference initiative drives us to make a positive impact, ensuring that our efforts resonate far and wide.

From our products and services to our community impact, we are creating connections, driving innovation and POWERING this world forward. You can be a part of an exciting and transformational workplace at Optimum. Join us to Be the Difference!

Why Work With Us

Our mission is simple: deliver the best customer and employee experience while transforming how we work and grow. We’re on a journey to become the connectivity provider of choice – investing in our network, reimagining our products, and building a culture where people thrive. With nearly 4.5 million customers across 21 states, we’re transforming fr

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