Sr Marketing Planning Analyst

Posted 8 Days Ago
Miami, FL, USA
In-Office
Senior level
Transportation • Travel • Hospitality
The Role
Support marketing budget tracking, expense allocation and accruals; maintain marketing projects in the PMF system; produce weekly reports and global marketing calendar updates; reconcile invoices and postage; align month-end with Finance; collaborate with production and stakeholders to prioritize campaigns and manage resources.
Summary Generated by Built In

GROW YOUR CAREER WITH US
At Norwegian Cruise Line Holdings (NCLH), we know our future success depends on our ability to attract and retain the very best talent. Our brands deliver vacations of a lifetime with innovative product offerings, a high level of service and unique guest experiences aboard each vessel and we’re continually seeking applicants who are passionate about hospitality and committed to being their personal best. As you learn more about our company, we think you will agree that there is no better time than now to become a member of the NCLH family!
APPLY ONLINE
If you’re interested to be considered for this position, please click the blue APPLY button at the top of the page to get started. All candidates must complete an on-line application to be considered.

POSITION RESPONSIBILITIES:

  • Support Manager on tracking marketing budget and expenses and provide guidance for prioritization of marketing campaigns and best utilization of budget. Report to Sr Leadership a Marketing Overview of the Annual A&P Budget.
  • Assist Manager on recommending audience built based on performance and alignment with annual marketing objectives.
  • Enter and maintain accurate information of marketing projects in the PMF system, including print, circulation quantities, deadlines, offers, budget, invoices, sailing and any other relevant information. Must determine the correct allocation of expenses for each marketing project.
  • Track and log marketing invoices and payments. Determine the correct account and percentage of the expense allocation for each invoice. Serve as the gatekeeper for all marketing expenses and accrual tracking.  Responsible for providing weekly tracking reports and identify areas of concern. 
  • Own and report on a weekly basis Global Marketing Calendar, Matrix, and Matrix Summary; and communicate any substantial changes or updates to the appropriate stakeholders.
  • Ensure marketing month closing aligns with Corporate Finance and Accounting. Update reports for budget and accrual meetings and participate in meetings that have a direct impact to the Marketing Budget.
  • Reconcile postage reports and manage USPS account estimates.
  • Collaborate with Production Team aligning schedules and resources for all marketing projects.
  • Perform other job-related functions as assigned.

KNOWLEDGE & EXPERIENCE:
EDUCATION:

  • Bachelor's degree in Business Administration, Accounting, Auditing and Finance background preferred
  • Marketing field study or experience not required but a plus

EXPERIENCE:

  • 4 years' experience with accounting finance, auditing or analytics.
  • Travel/cruise industry experience, preferred..

KNOWLEDGE & SKILLS:

  • Superior attention to detail
  • Sales Force system knowledge
  • Accounting & Reporting knowledge
  • Excellent verbal and written communication skills
  • Analytical skills
  • Ability to effectively prioritize and manage multiple projects with time sensitive deadlines
  • Ability to multi-task in a very fast-paced, demanding environment. Excellent follow up skills
  • Proficient in Microsoft Word
  • Advanced/expert Excel skills

ABOUT NCLH
Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands. The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year.
LEARN MORE ABOUT OUR COMPANY:
At a Glance                                      
Brand Overview                    
Norwegian Cruise Line     
Oceania Cruises
Regent Seven Seas Cruises

New Releases                       
EQUAL OPPORTUNITY EMPLOYER
It is Norwegian Cruise Line Holding’s policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

Skills Required

  • Bachelor's degree in Business Administration, Accounting, Auditing or Finance background
  • Marketing field study or experience
  • 4 years' experience with accounting, finance, auditing or analytics
  • Travel/cruise industry experience
  • Superior attention to detail
  • Salesforce system knowledge
  • Accounting and reporting knowledge
  • Excellent verbal and written communication skills
  • Analytical skills
  • Ability to prioritize and manage multiple time-sensitive projects
  • Ability to multi-task in a fast-paced environment with strong follow-up
  • Proficient in Microsoft Word
  • Advanced/expert Excel skills
  • Experience entering and maintaining marketing projects in the PMF system
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The Company
44,500 Employees
Year Founded: 1966

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