Sr. Marketing Manager

Posted Yesterday
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30344, Atlanta, GA, USA
In-Office
Senior level
Food • Retail
The Role
Lead integrated multi-channel marketing campaigns across retail, digital, in-store, and community channels. Manage day-to-day operations, content, vendor partnerships, and budgets. Use analytics and AI-enabled tools to optimize performance, support product launches and local engagement, and ensure consistent brand messaging across customer touchpoints.
Summary Generated by Built In
About Arden's Garden

At Arden’s Garden, everything we do is rooted in one simple belief: when you nourish people well, you change lives. We’ve built a brand our customers trust because we never compromise on ingredients, intention, or impact.

We’re looking for a Senior Marketing Manager who can help us grow that impact through thoughtful strategy, strong execution, and modern marketing expertise.

This role is ideal for someone who can lead key marketing initiatives, collaborate across departments, and help a purpose-driven brand connect with customers in meaningful ways. The right candidate is both strategic and hands-on, comfortable managing campaigns while leveraging modern tools—including AI—to improve efficiency and results.

What You'll Do
  • Develop and execute integrated marketing campaigns across retail, digital, in-store, and community channels
  • Collaborate with leadership to support growth initiatives, new product launches, and customer engagement strategies
  • Manage day-to-day marketing operations and ensure projects are completed on time and within budget
  • Oversee content development across social media, email marketing, website, and in-store communications
  • Analyze campaign performance and customer insights to optimize marketing effectiveness
  • Ensure brand consistency across all customer touchpoints
  • Partner with internal teams and external vendors to execute marketing initiatives
  • Identify opportunities to improve processes, performance, and efficiency through technology and AI-enabled tools
  • Support local community engagement efforts and brand partnerships
  • Contribute ideas and recommendations that help strengthen the Arden’s Garden brand and customer experience
Why Arden's Garden
  • You'll help grow a brand that genuinely improves people's lives
  • You'll have the opportunity to make a measurable impact in a growing company
  • You'll work alongside a team that values integrity, collaboration, and innovation
  • You'll be empowered to take ownership of meaningful projects and initiatives
  • You'll help shape the future of a purpose-driven wellness brand

This is an opportunity to play a key role in expanding the reach and impact of Arden’s Garden while helping more people live healthier, better lives.

Job QualificationsQualificationsWho You Are
  • 5–8+ years of progressive marketing experience, preferably in consumer packaged goods, retail, wellness, food and beverage, or related industries
  • Proven experience developing and executing multi-channel marketing campaigns
  • Strong understanding of digital marketing, social media, email marketing, content strategy, and customer engagement
  • Comfortable using AI and modern marketing technologies to improve productivity and performance
  • Highly organized with exceptional project management skills
  • Strong analytical mindset with the ability to translate data into actionable recommendations
  • Excellent communication and collaboration skills
  • Self-starter who thrives in a fast-paced, entrepreneurial environment
  • Passion for health, wellness, nutrition, and living intentionally

Skills Required

  • 5-8+ years of progressive marketing experience, preferably in CPG, retail, wellness, or food and beverage
  • Proven experience developing and executing multi-channel marketing campaigns
  • Strong understanding of digital marketing, social media, email marketing, and content strategy
  • Comfortable using AI and modern marketing technologies to improve productivity and performance
  • Exceptional project management skills and ability to manage budgets and timelines
  • Strong analytical mindset with ability to translate data into actionable recommendations
  • Excellent communication and collaboration skills to partner with internal teams and external vendors
  • Self-starter who thrives in a fast-paced, entrepreneurial environment
  • Passion for health, wellness, nutrition, and living intentionally
  • Experience supporting product launches and local community engagement or brand partnerships
Am I A Good Fit?
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The Company
240 Employees
Year Founded: 1995

What We Do

Founded in 1995 by Arden Zinn in Atlanta, Arden's Garden is a cold-pressed juicery specializing in fresh juices, smoothies, cleanses, and vegan foods. Driven by a mission to bring health and wellness to the community, the company focuses on plant-based ingredients to spread good health for all through its network of stores and retail partners.

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