Sr. Marketing Campaign & Ops Manager

Posted 19 Days Ago
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Kennett Square, PA
In-Office
Senior level
Financial Services
The Role
The Sr. Marketing Campaign & Ops Manager leads end-to-end marketing campaign execution and operations, integrating AI tools for enhanced performance and personalization, while managing multiple stakeholders and analytics reporting.
Summary Generated by Built In

Overview:  

 We don’t simply hire employees. We invest in them. When you work at Chatham, we empower you — offering professional development opportunities to help you grow in your career, no matter if you've been here for five months or 15 years. Chatham has worked hard to create a distinct work environment that values people, teamwork, integrity, and client service. You will have immediate opportunities to partner with talented subject matter experts, work on complex projects, and contribute to the value Chatham delivers every day.  

We’re looking for a proactive, execution-focused Senior Manager of Marketing Campaigns and Operations, to take ownership of end-to-end campaign delivery — from planning and buildout to launch and reporting. This role is perfect for someone who thrives in the details, can manage multiple moving parts, and knows how to bring marketing strategies to life through flawless execution, streamlined operations, and real-time analytics.  

This individual will also play a key role in evaluating and integrating AI and agentic AI tools to increase efficiency, enhance personalization, and improve performance across marketing execution. As a senior manager you will be integral to the marketing process, working cross-functionally within marketing and across the organization to deliver best-in-class, data-informed and AI-augmented campaigns that drive engagement, lead generation and maximize conversions. 

In this role you will: 

  • Serve as Marketing’s subject matter expert on marketing platforms, AI/ML-driven tools, and execution best practices.
  • Collaborate with product managers, client engagement, and various stakeholders to define marketing execution, marketing components, digital execution and ensure alignment. 
  • Develop and implement ‘always on’, performance marketing campaigns and product/solution launches designed to meet business and marketing goals for upsell and acquisition.   
  • Identify opportunities to deploy AI agents or co-pilot tools for campaign orchestration, personalization, and optimization across channels.  
  • Maintain program and campaign schedules, calendars, budgets, as appropriate and report regularly on progress and goal achievement.  

Your impact: 

  • Campaign Execution:
    • Build and launch marketing campaigns across email, paid media, social, web, and events — on time and with precision.
    • Own the tactical execution of campaign workflows in platforms like HubSpot, Marketo, Salesforce, etc.
    • Manage campaign calendars, briefs, assets, segmentation, testing, QA, and deployment.
    • Ensure brand consistency, accuracy, and technical quality across all outbound marketing efforts.
    • Integrate AI-driven personalization models, language generation tools, and content recommendation engines to improve user experience and engagement. 
  • Marketing Operations Support:
    • Set up, test, and maintain email nurtures, automation flows, lead scoring, and CRM integrations.
    • Execute campaign tagging, tracking (UTMs, pixels), and list management.
    • Support lead management processes from acquisition to handoff to sales, ensuring speed-to-lead and alignment with SLAs.
    • Keep the marketing tech stack clean, efficient, and execution-ready.
    • Evaluate and implement agentic AI systems to automate routine tasks and optimizae decision-making workflows. 
  • Analytics & Optimization:
    • Monitor daily campaign performance and surface insights to quickly iterate and improve results.
    • Own reporting dashboards and help stakeholders understand what’s working (and what’s not).
    • Support pipeline reporting, attribution tracking, and post-campaign analysis.
    • Use AI-powered analytics platforms to detect performance anomalies, surface insights, and forecast outcomes. 

Contributors to your success:  

  • Proven ability to build, launch, and manage multiple campaigns simultaneously.
  • Bachelor’s degree in Computer Science, Software Engineering, Marketing, Digital Media, Communications, or related field.
  • 5+ years of experience in digital marketing, marketing operations and campaign management.
  • Strong knowledge of marketing automation platforms (e.g., HubSpot, Marketo, Marketing Cloud) and CRM tools (e.g., Salesforce, Microsoft Dynamics).
  • Experience working with or deploying AI marketing platforms (e.g., Agentforce, Qualified, Jasper, Writer, Copy.ai or predictive lead scoring tools).
  • Highly organized, detail-orientated, and deadline-driven.
  • Excellent project management and communication skills.
  • Data-driven mindset with the ability to analyze metrics and translate them into action.
  • Experience in global and regional/localized marketing (UK, EMEA, APAC)
  • Working knowledge of marketing metrics and performance analytics. 
  • A roll-up-your-sleeves mentality with a bias toward action and ownership.
  • Experience in B2B SaaS or ecommerce environments.
  • Familiarity with project management tools (Asana, Tello, SharePoint, Monday.com)
  • Understanding of UTM parameters and campaign traceability / attribution tracking.
  • Certification in Google Ads, HubSpot, Marketing Cloud or similar platforms.
  • Familiarity with agentic AI or autonomous marketing agents for workflow automation, generative content creation or intelligent campaign orchestration. 

About Chatham Financial: 

Chatham Financial is the largest independent financial risk management advisory and technology firm. A leader in debt and derivative solutions, Chatham provides clients with access to in-depth knowledge, innovative tools, and an incomparable team of over 750 employees to help mitigate risks associated with interest rate, foreign currency, and commodity exposures. Founded in 1991, Chatham serves more than 3,500 companies across a wide range of industries — handling over $1.5 trillion in transaction volume annually and helping businesses maximize their value in the capital markets, every day. To learn more, visit chathamfinancial.com. 

Chatham Financial is an equal opportunity employer.

#LI-onsite 

#LI-RK1


Top Skills

AI
Asana
Google Ads
Hubspot
Marketing Cloud
Marketo
Ml
Monday.Com
Salesforce
Sharepoint
Tello
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The Company
HQ: Kennett Square, PA
608 Employees
Year Founded: 1991

What We Do

Chatham Financial is the largest independent financial risk management advisory and technology firm. A leader in debt and derivative solutions, Chatham provides clients with access to in-depth knowledge, innovative tools, and an incomparable team of over 600 employees to help mitigate risks associated with interest rate, foreign currency, and commodity exposures. Founded in 1991, Chatham serves more than 3,000 companies across a wide range of industries — handling over $750 billion in transaction volume annually and helping businesses maximize their value in the capital markets, every day. To learn more, visit chathamfinancial.com.

Financial risk management advisory | Interest rate, foreign currency, and commodity hedging | Hedging execution and processing | Hedge accounting | Derivative and debt valuation | Derivatives regulatory compliance | ISDA review and negotiation | Defeasance and yield maintenance | Debt and derivatives analytics | Financial risk management technology

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