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Job Details:
SUMMARY:
The Trade Analytics & Optimization Senior Manager is the subject matter expert on optimal trade strategy for their respective categories. He/She will work cross functionally with the Business Units and Retail Sales teams. He/She will work with the cross functional teams to optimize the week-by week customer level plan to deliver the optimal strategy to drive incremental profitable growth. He/She will lead the analysis of trade promotion executions to uncover opportunities for improved ROI and influences tangible improvements for a given Business Unit and key Customers. He She develops analyses and insights regarding the incrementality and profitability of trade promotion. They develop scenarios and specific recommendations to optimize trade promotions. He/She influences key stakeholders and strategy development based on the recommendations to optimize trade.
Responsibilities:
- Drive promotional and pricing efficiencies through analyzing current promotional and pricing strategies to generate insights to drive profitable growth.
- Develops and educates on trade that take in consideration the company’s business objectives brand equity financial requirements.
- Works closely with Pricing, Sales and Marketing teams to implement trade and pricing strategies.
- Leads the development of recommendations to maximize trade performance and ROI as well as minimize and manage risk of revenue loss of trade promotions.
- Develops and implements processes and procedures on analytical trade promotional projects to ensure consistency.
- Lead reviews or studies and present those findings to drive changes in promotional guidelines and customer plans.
REQUIREMENTS:
Education: Bachelor’s degree required, Masters Preferred.
Experience: 7 plus years in CPG work experience in Marketing/Sales Analytics, Pricing Revenue Management, Category Management, or Sales Finance.
Computer Skills: Proficient in Microsoft Office Excel Outlook Word PowerPoint. Advanced experience with Power BI is a plus. Proficient in Syndicated Data – IRI, NIQ, etc. Experience with Luminate and 84.51 is a plus.
Communication Skills: Self-started with ability to work both independently and collaborate with others to build consensus across teams. Proficient verbal and written communication skills.
Special Skills: Strong Business acumen. Natural inquisitiveness, strong desire to explore data mining and looking for data driven insights to drive business decisions. Ability to communicate recommendations on initiatives and influence leaders through data analytics and thoughtful interpretation of findings. Proven ability in understanding how to fuse 3rd party and internal data and understands the importance of accurate account data. Proficient problem solving and conceptual thinking abilities. Proven ability to handle multiple concurrent projects while working independently and in teams. Skilled in effective leadership strategic influencing communication interpersonal and teamwork skills. Proficient financial acumen.
Supervisory: No direct reports.
Travel: minimal (2 to 4 trips a year)
Relocation Assistance Eligible:
Yes
Work Shift:
1ST SHIFT (United States of America)
Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.
Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.
We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.
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What We Do
World's largest processor and marketer of protein food products.
We think differently and we act boldly. At Tyson Foods, we're not only ready for tomorrow, we’re leading the way.
We are a company of people engaged in the production of food, seeking to pursue truth and integrity, and committed to creating value for our shareholders, our customers, our team members, and our communities.
We built our name on providing generations of families with wholesome, great-tasting chicken. But today’s Tyson Foods is so much more. As values and behaviors around food have changed, so have we. Today, we’re innovators uniquely positioned to reshape what it means to feed our world. Today, we not only have the fastest growing portfolio of protein-centric brands, we offer greater transparency into everything we do.
