Position Summary
Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd. To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.We are currently seeking a Senior Manager, Channel Marketing. This role will report into Sales, creating account level marketing strategies in alignment with the integrated marketing team, and executing within key regional accounts across all Regional and Custom Install partners.
Role and Responsibilities
- Account focused responsibility to develop and execute all promotional and advertising activities.
- Manage marketing communication messages across various accounts
- Deploy Integrated Marketing tool kits during key commercial moments
- Create KPIs for each of the channels
- Generate new ideas to optimize each regional channel marketing vehicles
- Measure KPIs for each investment
- Collaboration and recommendation w/ account team and dealer on effective advertising vehicles and plans; creative and copy development and proofing
Skills and Qualifications
- Minimum of a bachelor’s degree in Marketing, Communications, Advertising or related field.
- Minimum 8+ years of experience in channel, shopper and/or product marketing within corporate environments. Fast moving consumer goods and/or electronics industry experience preferred.
- Experience managing marketing campaigns at regional and national level, including distribution channels and dealer agents. Merchandising strategy and planning experience a plus.
- Solid customer relationship skills
- Highly organized/detail oriented
- Extensive project management skills.
- Strong experience in developing and executing marketing programs.
- Experience in budget management and tracking.
Travel 20% domestically, as needed
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
The salary range for this role is expected to be between $157,500 and $185,500. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
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What We Do
Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.
