Sr Manager, Category Management

Posted 5 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
130K-150K Annually
Senior level
Food
The Role
Leads category management strategy and execution across mass, club, specialty, and emerging retail channels. Manages retailer relationships, develops category plans, optimizes assortments and product placement, and drives sales, market share, and profitability. Uses syndicated and retailer data platforms to guide growth strategies, advises category managers and sales leaders, collaborates cross-functionally, and mentors team members. This remote role requires 10%–20% travel for customer and internal meetings.
Summary Generated by Built In

Position Summary

The Sr. Manager, Category Management, Channels is responsible for leading the strategy, development, and execution of category management initiatives across Mass (Walmart, Target), Club (Costco, Sam's Club, BJ's), Specialty (Trader Joe's, Aldi), and Emerging Channels (Convenience, Drug, Food Service, Hospitality, and other non-traditional retail formats) accounts. This role involves managing and growing relationships with key retail partners, developing channel-specific category strategies that deliver profitable growth, and optimizing product placement and assortments across each of these distinct retail formats. The Sr. Manager will work with our team of category managers and work closely with cross-functional teams, including sales, marketing, supply chain, and operations, to ensure the success of channel partnerships and product categories.

Essential Duties and Responsibilities

  • Build and maintain strong, long-term relationships with key decision-makers and executives across Mass, Club, Specialty, and Emerging Channel accounts.
  • Develop and implement category management strategies tailored to the distinct needs of each channel, ensuring alignment with both retail partner goals and company objectives.
  • Lead the creation and execution of category plans to drive sales, market share, and profitability within key retailers.
  • Serve as the primary point of contact for category management, collaborating with retail partners on product assortment, pricing strategies, promotional plans, and go-to-market execution.
  • Identify opportunities to strengthen partnerships, enhance category growth, and secure shelf space, ensuring alignment between retailer needs and company objectives.
  • Foster a culture of teamwork and collaboration, ensuring that the category management team is equipped to address the unique needs of each sub-channel.
  • Provide thought leadership to category managers in the execution of account-specific strategies and category optimization, as well as mentorship to sales leads on strategic approach and insights-based story telling with our customers.
  • Internal expert on customer specific data platforms (emphasis on Scintilla and Costco CRX) and leverage insights to inform mutual growth strategies with our customers, as well as shape internal cross functional strategies.
  • Monitor key performance indicators (KPIs) such as sales growth, market share, promo effectiveness, HH pen and buy rate, making adjustments as needed to maximize category success.

Non-Essential Job Duties

  • May from time to time need to attend store schematic tests or resets, club roadshows/demos, or other channel-specific retail events.

Job Qualifications

Education

  • Bachelor’s degree required.

Experience

  • 8+ years of experience in category management, syndicated data, insights, research, sales or a related field.
  • Proven track record in managing relationships and initiatives with large retail accounts across Mass, Club, Specialty, and/or Emerging Channels, while driving sales and category growth.
  • Strong analytical skills and the ability to leverage data for strategic decision-making.
  • Extensive use of syndicated scan, panel, and loyalty card platforms, as well as channel-specific retailer portals (e.g., Scintilla, CRX/Unify+ and specialty retailer vendor systems).
  • Excellent negotiation and communication skills, with the ability to influence senior retail executives and internal stakeholders.

Knowledge

  • Strong MS office suite skills, Nielsen/IRI, space planning, retailer data platforms (Scintilla, CRX, Madrid).

Language Skills

  • Excellent professional oral, written and presentation communication skills.

  • English required. 

Other Skills & Abilities 

  • Have attention to detail, self-motivated, manage conflicting priorities, meet critical customer & internal deadlines, think creatively and outside of the box, personable, professional, and have strong sense of analytical curiosity.

    Major Business/Professional Contacts

    • Regular contact with category management team, sales leads, sales planning, and key retailer contacts.

    Working and Environmental Conditions

    • Use of computer, keyboard, and telephone required.

    • Remote home office position with 10% to 20% travel for customer meetings and occasional internal meetings.

    • Due to time zone variations, may require occasional work in the evenings.

    Physical Demands

    • Sitting/standing for extended periods of time, sit in front of a computer, light/heavy computer use, speak on the telephone, appear on video conference calls, etc.

    Compensation and Benefits 

    Come thrive at Suja Life! We offer a competitive benefits package, including:

    • Salary ranges from $130,000 - $150,000
    • Medical, dental, vision, life insurance, and more
    • Paid Parental Leave – 12 Weeks at 100% Pay
    • 401(k) match to help you plan for the future
    • Paid time off: vacation, sick days & holidays
    • Juice benefits: yes, we keep you fueled and refreshed!

    #INDHP

    Suja Life is proud to be an equal-opportunity employer seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, ancestry, physical or mental disability, medical condition, marital status, genetics, age, or veteran status or any other applicable legally protected status or characteristic. The Company complies with all federal/local/state regulations regarding pay.

    Equal Opportunity Employer
    This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

    Skills Required

    • Bachelor's degree
    • 8+ years of experience in category management, syndicated data, insights, research, sales, or a related field
    • Experience managing relationships and initiatives with large retail accounts across mass, club, specialty, and/or emerging channels
    • Track record of driving sales and category growth
    • Strong analytical skills and data-driven strategic decision-making ability
    • Extensive experience with syndicated scan, panel, and loyalty card platforms
    • Experience with retailer portals such as Scintilla, CRX/Unify+, and specialty retailer vendor systems
    • Excellent negotiation and communication skills
    • Ability to influence senior retail executives and internal stakeholders
    • Strong Microsoft Office skills
    • Knowledge of Nielsen/IRI
    • Knowledge of space planning and retailer data platforms including Scintilla, CRX, and Madrid
    • Excellent professional oral, written, and presentation communication skills
    • English language proficiency
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    The Company
    Oceanside, CA
    323 Employees
    Year Founded: 2012

    What We Do

    Suja Life embodies the promise to be your empowering, daily wellness partner with its brands, Suja Organic & Vive Organic. Suja Life’s story began in 2012 from a shared dream to help people everywhere transform their lives through conscious nutrition. Responding to a lack of clean, nutritious, and convenient beverages available, Suja Life’s founders crafted a line of organic cold-pressed juices as a convenient way to live a plant-powered lifestyle. What started as locally delivering cold-pressed juice on a skateboard in SoCal has evolved into a multi-brand platform of nationally-available, high quality, organic and functional beverages. Today, we carry on our founders’ mission to get the best quality organic and non-GMO beverages into as many hands as possible by making earth’s freshest and most powerful ingredients conveniently available in the closest possible form to the living plants they originated from. Suja Life has quickly become the nation’s leader of organic and cold-pressed juices and shots with portfolio brands Suja Organic and Vive Organic, and is excited to guide your journey as your daily wellness partner.

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