Role and Responsibilities
- Be a platform expert in Adobe Real-Time CDP and other Customer Data Platform solutions
- Provide deep domain expertise in our client’s business and broad knowledge of digital marketing together with a Marketing Strategist industry
- Assess and audit the current state of a client’s marketing technology stack together with a Solutions Architect
- Conduct stakeholder interviews and gather business requirements
- Translate business requirements into CDP use cases
- Prioritize CDP use cases together with the client
- Create a strategic CDP roadmap focused on activation
- Work with the Solution Architect to strategize, architect, and document a scalable CDP implementation, tailored to the client’s needs
- Provide hands-on support and platform training for our clients.
Preferred Qualifications
- 5+ years of relevant work experience in marketing, consulting, or analytics
- 3+ years of experience working in an agency environment; strong consulting, and client-facing skills
- 3+ years of experience working with multi-channel marketing hubs by Adobe, Salesforce or similar
- Strong understanding of customer data platforms and the modern data infrastructure
- Hands-on experience configuring Adobe Real-Time CDP, including creating complex audiences
- Experience with Adobe Tags (formerly called “Launch”) and AEP WebSDK implementation is a plus
- Experience with analytics tools like Google Analytics or Adobe Analytics is a plus
- Experience with data visualization tools such as Tableau, PowerBI, etc. is a plus
- Experience with marketing automation tools is a plus.
- Experience with A/B testing tools is a plus
- College degree in Marketing, Business, Analytics, Data Science or related field.
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Bounteous is an end-to-end digital transformation services consultancy that partners with leading brands around the globe to co-innovate and drive exceptional client outcomes. We build digital solutions for today’s challenges and tomorrow’s opportunities through transformative products and experiences. Driven by co-innovation, high technical and domain expertise, and a commitment to global talent, we foster a culture of belonging, support, and growth, ensuring accountability and successful business outcomes. Our thousands of skilled strategists and technologists and around the world shatter boundaries, obsess over outcomes, and forge the future. Our people, clients, and partners make Bounteous exceptional. We drive success for the world’s biggest brands with award-winning solutions: Artificial Intelligence Data & AI Digital Commerce Experience Innovation & Design Enterprise Digital Transformation Marketing Activation & Loyalty Digital Product & Platform Engineering Cloud Enablement & Modernization
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