Sr. Industry Marketing Manager, Life Sciences

Posted Yesterday
Be an Early Applicant
Dallas, TX
120K-152K Annually
Senior level
eCommerce • Logistics
The Role
In this role, you will develop and communicate messaging for life sciences supply chains, collaborating with product leaders, sales, and marketing teams. You'll create content to support sales and marketing efforts, evaluate competitors, and drive programs that enhance customer engagement and understanding of our supply chain software in the pharmaceuticals and biotech sectors.
Summary Generated by Built In

Blue Yonder Job Title:

Sr. Industry Marketing Manager – Life Sciences

Location:

US- Remote

Overview:

Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for supply chain management and the life sciences industry to help Blue Yonder accelerate its leadership in supply chain transformation.

This is a high-impact role responsible for helping Blue Yonder grow our leadership position within the life sciences segment, starting with the pharmaceuticals and biochemical segments.

In this role you will work closely with peers in marketing, product management and sales to create the messaging and content that ensure sellers and buyers understand how we improve the speed and efficiency of delivery of offerings for superior business outcomes and patient experiences.

What you will do:

  • Work with product leaders to translate new product capabilities into outcome-oriented messaging and content used in sales, awareness and demand generation.
  • Serve as the subject matter expert on life science supply chains in marketing, supporting sales and creating or repurposing content to be purpose fit for life science discussions.
  • Partner with sales and industry leaders to build outcome oriented messaging and content that helps supply chain leaders understand our value in pharma, biotech and more.
  • Collaborate with stakeholders across sales, product and marketing to drive life sciences specific / tuned programs and promotions that increase engagement.
  • Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners.
  • Partner with marketing and product teams on the scripts and visual demonstrations used at events for showcasing the value of Blue Yonder in life sciences and manufacturing overall.

What we are looking for:

  • Bachelor’s Degree, preferably in marketing or a hi-tech field, MBA/master’s preferred
  • 5+ years of marketing experience
  • 3+ years of experience in marketing to life sciences with an understanding clinical trial management and regulatory compliance in pharmaceuticals and / or biotech
  • Understanding of healthcare and clinic supply chain operations is a plus
  • Experience of and understanding of supply chain software
  • Excellent written and verbal communication skills with the ability to articulate complex technical concepts to business audiences in simple, compelling English
  • Proven track record partnering with and leading cross-functional teams to plan and execute product launches as well as go-to-market programs.
  • Strong technical knowledge of cloud-based software products
  • Experience defining and measuring how industry marketing efforts support business goals
  • Strong internal communicator and collaborator

Synonymous Job Title:

Sr. Product Marketing Manager

#LI-REMOTE

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The salary range for this position is $120,335.00 to $151,665.00 US

The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.

At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes: 

  • Comprehensive Medical, Dental and Vision 

  • 401K with Matching 

  • Flexible Time Off 

  • Corporate Fitness Program 

  • A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more

At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience.

Our Values


If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success – and the success of our customers. Does your heart beat like ours? Find out here: Core Values

Diversity, Inclusion, Value & Equity (DIVE) is our strategy for fostering an inclusive environment we can be proud of. Check out Blue Yonder's inaugural Diversity Report which outlines our commitment to change, and our video celebrating the differences in all of us in the words of some of our associates from around the world.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

The Company
HQ: Scottsdale, AZ
5,001 Employees
On-site Workplace
Year Founded: 1985

What We Do

Blue Yonder is the world leader in digital supply chain and omni-channel commerce fulfillment. Our intelligent, end-to-end platform enables retailers, manufacturers and logistics providers to seamlessly predict, pivot and fulfill customer demand. With Blue Yonder, you can make more automated, profitable business decisions that deliver greater growth and re-imagined customer experiences. Blue Yonder - Fulfill your Potential

Blue Yonder’s tagline “Fulfill Your Potential” reflects the company’s mission to empower every organization and person on the planet to fulfill their potential. Each day, our global teams of associates and business partners work together to accelerate global economic growth, increase sustainability and prosperity with a Sonoran Spirit.

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