Senior Growth Marketing Manager, Paid Social

Reposted 10 Days Ago
3 Locations
In-Office
140K-170K Annually
Mid level
Information Technology • Internet of Things
The Role
The Senior Growth Marketing Manager will lead Suno's paid social acquisition strategy, optimizing campaigns across platforms to drive global subscriber growth.
Summary Generated by Built In
About Suno

Suno is a music company built to amplify imagination. Powered by the world’s most advanced AI music model, Suno offers an unparalleled creative platform that includes Suno Studio, a breakthrough generative audio workstation. From shower-singers to aspiring songwriters to seasoned artists, Suno empowers a global community to create, share, and discover music—unlocking the joy of musical expression for all.

About the Role

As a key member of our Growth team, the Senior Growth Marketing Manager (Paid Social) will take full ownership of Suno’s paid social acquisition strategy across key platforms like Meta, TikTok, Applovin, Reddit, and more. Reporting to the Performance Marketing Lead, you’ll be responsible for scaling subscriber growth efficiently and creatively - especially in high-priority global markets. This is a hands-on role for a high-ownership operator who can pair performance discipline with creative insight to drive real impact.

Check out the Suno version of the job here!
https://suno.com/s/kzbsanH6BCzEKdJk

What You’ll Do
  • Plan, launch, and optimize paid social campaigns across Meta, TikTok, Applovin, and test emerging social platforms

  • Own creative testing and iteration in partnership with Suno’s in-house creative team and UGC partners

  • Develop quarterly channel strategies by geo, platform, and audience segment (e.g., scaling TikTok in Japan or optimizing Meta for artists in Germany) to drive subscriber growth globally

  • Own a structured creative testing and learning roadmap, partnering with analytics to translate insights into budget shifts, new briefs, and high-performing asset variants

  • Monitor CAC, LTV, ROAS, and other key KPIs to ensure profitable acquisition and rapid learning cycles, while supporting business objectives

  • Collaborate with product and lifecycle teams to improve trial conversion and retention from paid social cohorts

  • Run rapid A/B tests on creative, targeting, and landing page experience to uncover new growth levers

  • Stay current with platform updates, ad formats, and performance marketing best practices to keep Suno ahead of the curve

What You’ll Need
  • 3+ years of experience managing paid social campaigns for a high-growth B2C app or consumer subscription product

  • Proven track record of driving profitable user acquisition at scale, with direct ownership of campaign performance and budgets

  • Experience localizing paid campaigns and creative for international audiences across multiple languages and cultures

  • Strong analytical mindset with expertise in interpreting MMP data (Singular, Adjust, AppsFlyer) and performance reporting tools

  • Expert proficiency across Meta and TikTok Ads. Bonus: experience running Applovin, Reddit, X, LinkedIn Ads

  • Deep understanding of how creative strategy and iteration fuel social performance - especially short-form video and UGC

  • Comfortable working cross-functionally with design, analytics, and product to execute full-funnel optimizations

  • Entrepreneurial, resourceful, and excited to help build a performance marketing engine from the ground up

  • A love of music (listening, exploring, making) is a huge plus.

Perks & Benefits for Full-Time Employees
  • Company Equity Package

  • 401(k) with 3% Employer Match & Roth 401(k)

  • Medical, Dental, & Vision Insurance (PPO w/ HSA & FSA options)

  • 11 Paid Holidays + Unlimited PTO & Sick Time

  • 16 Weeks of Paid Parental Leave

  • Creative Education Stipend

  • Generous Commuter Allowance

  • In-Office Lunch (5 days per week)

Additional Notes: Applicants must be eligible to work in the US

Compensation: The annual base salary range is $140,000 - $170,000

Top Skills

Adjust
Applovin
Appsflyer)
Meta Ads
Mmp Data (Singular
Reddit Ads
Tiktok Ads
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The Company
Cambridge, MA
144 Employees
Year Founded: 2022

What We Do

Suno is building a future where anyone can make music. Whether you're a shower singer or a charting artist, we break barriers between you and the song you dream of making. No instrument needed, just imagination. From your mind to music

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