Sr. e-Commerce Content Specialist (Remote) at CrowdStrike

| Austin, TX
Sorry, this job was removed at 3:25 p.m. (CST) on Thursday, August 26, 2021

About the Role:

The CrowdStrike eCommerce team is looking for a dynamic, creative, and data-driven marketer to influence planning and implement all elements of our eCommerce go-to-market strategy. This is an exciting opportunity to play a key role in helping the eCommerce business in its early stages.

This role will work across organic and paid marketing channels and cross functionally with analytics, design, product, and other teams to execute and optimize demand generation campaigns driving business via eCommerce channels.

The ideal candidate will have experience with content development, online marketing, making data-driven decisions, and influencing others. This role will manage go-to-market plans through to completion jointly with the rest of the eCommerce team. Adaptability, organizational skills, and the ability to pivot and manage changing priorities will also be key. The role will work collaboratively to develop foundational processes to operationalize and optimize our go-to-market plans to better target a new audience for CrowdStrike.

This is a remote position which can be performed anywhere in the Mid-West, East Coast, Southern Region or Mountain Region, except for the state of Colorado.

Key Responsibilities:

  • Participate in development and execution of go-to-market strategy and marketing plans necessary to meet key business objectives

  • Apply experience in project management to lead cross functional teams to implement GTM plans including paid media, creative development, and budgets

  • Partner with the Paid Digital Marketing and Analytics teams to utilize a test and learn strategy to drive ongoing optimization

  • Develop content relevant to customer segment pain points to be used in email nurture, display ads, landing page content and assets

  • Drive landing page development and optimization as well as third party content placement in marketplace listings, sponsored newsletters, review sites, and tech publications

What You’ll Need:

  • 5 years of experience in a marketing role that includes planning, execution, and measurement of end to end campaigns

  • Proven track record of managing marketing campaign projects with cross-functional teams including analytics, creative/design, and digital marketing

  • Strong content writing (Copy, SEO, Email, CRO, etc), project management, and communication skills

  • B2B marketing experience required; SMB, SaaS, and/or security experience a plus

  • Experience with DOMO, Asana, Salesforce, Marketo, and/or Pendo a plus

  • Bachelor’s degree in Marketing or related field

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Technology we use

  • Sales & Marketing
    • SalesforceCRM

An Insider's view of CrowdStrike

What's something quirky about your company?

Our mascot is a falcon so the SDR team puts falcon in front of activities - for example when we do team stretches when everyone needs to get up from their chair and take a break we call it Falcon Stretch

Jessica

SDR Manager

What does your typical day look like?

A corporate account executive is essentially a relationship manager between any organization that we're working with and CrowdStrike. We're strategic and we really dig into the current security environment of a company. Finding out what their pain points are, finding out what their goals are and then we consultatively position a solution for their

Theo

Corporate Account Executive

How does the company support your career growth?

I started off as an intern and then joined CrowdStrike as an SDR. I was quickly promoted to an SDR team lead and now I'm looking at my next possibilities. I have friends that work in other companies and their trajectory in their first entry level job can take 2-3 years. At CrowdStrike, if you prove yourself, you're fast tracked to the next role.

Marit

SDR Team Lead

How do you empower your team to be more creative?

My leadership style is to be supportive and a little bit experimental. We don't try to cookie cut our reps. We want everyone to find out what they are good at and then coach to those strengths, cover the weaknesses and help everyone find their own way to be successful.

Jack

Director Corporate Sales, East

How do you make yourself accessible to the rest of the team?

There is real cohesion and teamwork here. We're all in this open setting sharing what is working for us in real time. So I would say it's very much a team and we have a tribal knowledge atmosphere. We all help each other succeed.

Pasquale

Corporate Account Executive

What are CrowdStrike Perks + Benefits

CrowdStrike Benefits Overview

We offer flex schedules, a comprehensive benefits package, health and wellness programs, fully stocked company pantry, company and team events, and commuter benefits. We also offer our people the chance to work on passion projects and innovation during our annual “Think Week” as well as peer recognition and reward programs like Team Bravo award for cross-functional collaboration and Hero award for those who embody our core values and live our culture.

Culture
Volunteer in local community
CrowdStrike supports employees in charitable efforts and community service for charities and causes important to the local team.
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Competitive 401(k) plan.
401(K) Matching
Company Equity
RSU's are available as part of employee compensation.
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
CrowdStrike provides 12 weeks of parental leave for the primary caregiver and 8 weeks leave for the secondary care giver.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
We offer pre-tax commuter benefits.
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available
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