Sr. Director of Sales- NewsChannel 5/WTVF- Nashville

Reposted 7 Days Ago
Be an Early Applicant
Nashville, TN
In-Office
Senior level
Digital Media
The Role
Lead a sales team at NewsChannel 5, driving revenue through innovative advertising solutions and fostering growth within the organization.
Summary Generated by Built In

Are you ready to lead an exceptional sales team to new heights in one of America's most vibrant markets? At NewsChannel 5 in Nashville, TN, we're looking for a dynamic Sr. Director of Sales who can drive revenue growth through innovative multi-platform advertising solutions. In this pivotal leadership role, you'll help local and national businesses connect with their target audiences through compelling advertising opportunities spanning OTT video, search strategies, social media, digital display, email targeting, and broadcast television. Scripps offers a hybrid work option for this position.

WHAT YOU'LL DO:
  • Collaborate with the General Manager and other Scripps leaders to establish and accomplish station objectives
  • Create sales budgets and forecast weekly station revenue to achieve annual targets
  • Manage all broadcast and digital inventory, setting and adjusting station rates to maximize revenue
  • Lead the sale of advertising time to clients and agencies, representing the station locally and nationally
  • Meet with clients, advertisers and community organizations to maintain high visibility in Nashville
  • Collaborate with sales leaders across Scripps to create best practices that optimize team performance
  • Ensure sales managers and sellers utilize Scripps Sales Process (SSP) resources and tools
  • Proactively create and manage enterprise or local station initiatives and new business projects
  • Partner with Sales Managers to train, develop and motivate the local sales team
  • Foster career growth and development, creating a pipeline of talent for future Scripps sales management roles
  • Provide comprehensive coaching for sales managers in all aspects of local, national and general sales management
  • Interface with the station's national rep firm to set goals and hold them accountable for results
  • Establish local market value through knowledge of competitor strengths and weaknesses
WHAT YOU'LL NEED:
  • Bachelor's degree in business or related field or equivalent experience preferred
  • 10+ years proven success in media sales, including at least 3 years of management responsibility
  • Experience with inventory management, pricing strategies, and political advertising guidelines
  • Experience in agency and direct strategic account management
  • Knowledge of broadcast inventory and digital/video capabilities
WHAT YOU'LL BRING:
  • Strong analytical abilities to foresee potential pitfalls while remaining positive about achieving benefits
  • Facilitative problem-solving abilities
  • Desire for decision-making authority and willingness to accept responsibility
  • Strong initiative to tackle new and difficult challenges
  • Effectiveness in various presentation settings both inside and outside the organization
  • Proven leadership skills that foster open dialogue, empower others, and address conflict directly
  • Strong coaching skills with the ability to provide feedback with empathy
  • Ability to remain calm under pressure while managing multiple tasks in a fast-paced environment
  • Advanced oral and written communication skills
  • Advanced computer skills including Microsoft Office and Zoom
  • Driving required. Valid Driver's License, good driving record, and ability to provide proof of insurance with the company required insurance limits
WORK ENVIRONMENT:
  • Normal office environment
  • Some travel required

#LI-S

#LI-ONSITE

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:

At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose. 

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.

Top Skills

MS Office
Zoom
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The Company
Cincinnati, OH
5,168 Employees

What We Do

Serves audiences and businesses through a growing portfolio of television, radio and digital media brands.

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As the nation’s fourth-largest local TV broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. The Scripps Networks reach nearly every American through the national news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.”

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