At Zuora, we help businesses grow smarter and adapt faster. Our platform powers modern business models — from subscriptions and usage-based pricing to AI-driven and outcome-based offerings — helping companies launch new products, automate complex billing, and unlock predictable, recurring revenue.
We’ve led the Subscription Economy for more than a decade. Now we’re evolving again by building the definitive platform for quote to cash and helping companies monetize their products and services with an adaptable, AI-ready foundation.
The OpportunityWe are looking for an experienced marketing leader to own and accelerate Zuora’s growth across Asia-Pacific & Japan (APJ). As Head of APJ Marketing, you will be the marketing face of Zuora in the region, responsible for driving brand awareness, demand generation, pipeline creation, and customer advocacy at scale.
This is a highly strategic and visible role that combines regional ownership with tight alignment to our global field and product marketing teams based in HQ (Redwood City, CA).
Key Responsibilities- Develop and execute the annual APJ marketing strategy and plan aligned to regional revenue goals (new logo acquisition, expansion, and retention)
- Own regional pipeline generation targets in collaboration with APJ Sales leadership and centralized demand generation teams
- Build and scale awareness of the Zuora brand across APJ through thought leadership, PR, events, digital programs, partnerships, and localized content
- Lead customer marketing and advocacy programs in-region (case studies, references, user groups, executive roundtables, Zuora Subscribed events)
- Localize global campaigns and assets (product launches, industry solutions, ABM plays) for maximum relevance and impact in APJ markets
- Plan and execute high-impact owned and third-party events (Subscribed APJ, regional roadshows, industry conferences)
- Manage the APJ marketing budget, agency relationships, and a small regional team (with opportunity to grow headcount)
- Serve as the primary marketing partner to the GM APJ and regional sales leaders
- Act as the voice of APJ into global marketing; provide market insights, competitive intelligence, and customer feedback to influence global strategy and product roadmaps
- 12+ years of B2B marketing experience, with at least 5 years in a senior regional marketing leadership role covering APJ
- Proven track record of building pipeline and hitting demand generation targets in complex, multi-country regions
- Deep experience in enterprise SaaS / software marketing; familiarity with finance, billing, or subscription business models is a strong plus
- Strong blend of strategic planning and hands-on execution – comfortable both building the plan and rolling up sleeves when needed
- Experience managing distributed teams and agencies across multiple APJ countries and time zones
- Exceptional stakeholder management skills; able to influence and align with HQ-based centralized marketing teams
- Data-driven mindset with proficiency in marketing analytics, attribution, and tools (Salesforce, Marketo or similar, Tableau, 6sense, etc.)
- Outstanding communication and presentation skills; fluent in English (Japanese language skills highly valued)
- Willingness to travel frequently across APJ (20%)
- Be part of a category-defining company that is shaping the future of how the world does business
- High-impact role with direct influence on one of Zuora’s fastest-growing regions
- Competitive compensation package including base, bonus, equity, comprehensive benefits, and flexible time-off
- Collaborative, high-energy culture that values bold ideas and ownership
Zuora offers a comprehensive total rewards package designed to support ZEOs’ wellbeing, growth, and flexibility. While specific offerings may vary by country, we typically provide:
- Competitive compensation, variable bonus and performance-based reward opportunities, and retirement programs
- Medical, dental, and vision insurance
- Generous, flexible time off, plus paid holidays, wellness days, and a company-wide year-end break
- Paid parental leave (including fully paid leave for eligible ZEOs, subject to local policy)
- Learning & development stipend to support ongoing growth
- Opportunities to volunteer and give back, including charitable donation matching where available
- Mental wellbeing resources and support
*Benefits may vary by location; details will be shared during the interview process
#ZEOLife at Zuora
ZEOs (our employees) are empowered to take ownership, challenge the status quo, and make a real impact. We:
- Collaborate deeply across teams and regions
- Learn constantly and iterate often
- Build an inclusive, high-performance culture where people feel inspired, connected, and valued
Think, be and do you.
At Zuora, different perspectives, experiences, and contributions matter — everyone counts.
Zuora is proud to be an Equal Opportunity Employer committed to creating an inclusive environment for all. We do not discriminate on the basis of, and consider individuals seeking employment with Zuora without regard to, race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to [email protected] (or local equivalent, where applicable).
Top Skills
What We Do
At Zuora, we do Modern Business. We’re helping people subscribe to new ways of doing business that are better for customers, companies and ultimately the planet. It’s an approach resulting from the shift to the Subscription Economy that puts customers first (building ongoing relationships instead of one-time product sales) and focuses on sustainable growth. Through our leading expertise and multi-product suite, we are transforming all industries and working with the world’s most innovative companies to monetize new business models, nurture subscriber relationships and optimize their digital experiences.
Why Work With Us
As an industry pioneer, our work is constantly evolving and challenging us in new ways that require us to think differently, iterate often and learn constantly. Our people, whom we call “ZEOs" are empowered to take on a mindset of ownership and work together in collaboration to make what’s next possible for our customers, community and the world.
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