Sr Director, Product Marketing

Posted Yesterday
Be an Early Applicant
5 Locations
In-Office
272K-450K Annually
Senior level
Cloud • Information Technology • Internet of Things • Professional Services • Software
The Role
Leads global product marketing strategy, positioning, messaging, launches, partner programs, and customer evidence for Cisco’s networking platforms, assurance, and ecosystem portfolio. Manages globally distributed teams and collaborates with product, engineering, sales, field, channel, and executive stakeholders. The role covers cloud control, network management, observability, APIs, marketplaces, developer communities, technology partners, AI-driven operations, and industry-specific messaging.
Summary Generated by Built In
The application window is expected to close on: 11/29/2026

Meet The Team

Cisco Networking is changing how customers build, secure, and operate increasingly complex, distributed networks. Our product marketing team connects Cisco’s technology to the priorities of the people who run those networks and the partners who help them succeed.

We work across product, engineering, sales, customer experience, communications, and field teams to make complex technology clear and useful in the market. We build positioning and launch plans, partner-ready stories, and practical content that shows how Cisco’s capabilities improve customer outcomes and how teams can put them to work.

Your Impact

As Senior Director of Product Marketing for Networking Platforms, Assurance & Ecosystem, reporting to the VP of Networking Product Marketing , you will lead global market strategy, positioning, and messaging for a multi-billion-dollar portfolio at the core of Cisco’s networking business. Your organization will own product marketing across the networking platform, assurance, and ecosystem—including Cisco Cloud Control and its AgenticOps capabilities, network management experiences such as Cisco (Meraki) Dashboard and Catalyst Center, ThousandEyes, marketplace and API capabilities, MCP interfaces, technology partners, and the Cisco DevNet community. You will shape how these capabilities come together in real practitioner workflows, with customer evidence that demonstrates their value. You will also lead vertical messaging that brings the portfolio story to life for customers in different industries.

You will partner with Networking product SVPs, GMs, engineering, and global go-to-market leaders to understand product direction and business priorities, then set how Product Marketing positions and brings the portfolio to market. You will align the story to Cisco Networking’s priorities: Cisco Cloud Control as the operating surface for Networking, world-class campus networking led by wireless, and security fused into the network. You will bring technical depth and an understanding of practitioner workflows to customer evidence, partner programs, and practical guidance that show how teams can put the capabilities to work and improve outcomes.

Minimum Qualifications 

  • Experience leading product marketing for a global enterprise technology portfolio, ideally in networking, cloud infrastructure, observability, or software platforms, including portfolio positioning and go-to-market strategy.
  • Experience leading multi-tier, globally distributed teams, including people managers, and aligning teams around shared priorities and execution.
  • Technical fluency in enterprise networking and software platforms, with the ability to engage with practitioners and make complex architectures and capabilities clear to customers. Experience in one or more areas such as campus and wireless, cloud-managed networking, assurance and observability, or APIs.
  • A record of setting portfolio strategy and leading global launches with product and engineering leaders, sales, field teams, and channel partners, connecting marketing to customer outcomes and adoption.
  • Bachelor’s degree and 17+ years of related experience, or Master’s degree and 14+ years of related experience, or PhD and 10+ years of related experience, or equivalent related work experience.

Preferred Qualifications 

  • Experience across enterprise networking domains such as campus and wireless, branch, data center, cloud, assurance, or observability.
  • Familiarity with AI-driven network operations, AgenticOps, or agentic workflows, including the importance of trusted and governed actions.
  • Experience taking platform and ecosystem capabilities to market through APIs, MCP interfaces, marketplaces, developer communities, or technology partners.
  • A track record of channel- or partner-led go-to-market, including enabling partners to build services and demonstrate customer outcomes.
  • Experience shaping vertical messaging for different industries and communicating with executive customers, analysts, or industry audiences.
Why Cisco? 

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. 

We are Cisco, and our power starts with you. 

Message to applicants applying to work in the U.S. and/or Canada:The starting salary range posted for this position is $284,700.00 to $390,900.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.

Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks.  Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.

U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies:

  • 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees

  • 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco

  • Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees

  • Exempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)

  • 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next

  • Additional paid time away may be requested to deal with critical or emergency issues for family members

  • Optional 10 paid days per full calendar year to volunteer

For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:

  • .75% of incentive target for each 1% of revenue attainment up to 50% of quota;

  • 1.5% of incentive target for each 1% of attainment between 50% and 75%;

  • 1% of incentive target for each 1% of attainment between 75% and 100%; and

  • Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

The applicable full salary ranges for this position, by specific state, are listed below:

New York City Metro Area:

$284,700.00 - $449,500.00

Non-Metro New York state & Washington state:

$272,000.00 - $398,000.00

* For quota-based sales roles on Cisco’s sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.

** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.

Skills Required

  • Experience leading product marketing for a global enterprise technology portfolio, ideally in networking, cloud infrastructure, observability, or software platforms
  • Experience with portfolio positioning and go-to-market strategy
  • Experience leading multi-tier, globally distributed teams, including people managers
  • Technical fluency in enterprise networking and software platforms
  • Experience engaging practitioners and explaining complex architectures and capabilities to customers
  • Experience in campus and wireless, cloud-managed networking, assurance and observability, or APIs
  • Record of setting portfolio strategy and leading global launches with product, engineering, sales, field, and channel teams
  • Bachelor's degree and 17+ years of related experience, or Master's degree and 14+ years, or PhD and 10+ years, or equivalent related experience
  • Experience across enterprise networking domains such as campus and wireless, branch, data center, cloud, assurance, or observability
  • Familiarity with AI-driven network operations, AgenticOps, or agentic workflows
  • Experience taking platform and ecosystem capabilities to market through APIs, MCP interfaces, marketplaces, developer communities, or technology partners
  • Experience with channel- or partner-led go-to-market
  • Experience shaping vertical messaging for different industries and communicating with executive customers, analysts, or industry audiences

Cisco Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cisco and has not been reviewed or approved by Cisco.

  • Healthcare Strength — Health coverage is described as broad, with medical options including PPOs, high-deductible plans, and regional HMOs. Feedback suggests robust wellness and mental-health resources, with some locations offering on-site support and second medical opinions.
  • Leave & Time Off Breadth — Time off is highlighted through paid holidays, paid time off, and additional recharge days such as “Days for Me,” with generous volunteer time also mentioned. Feedback suggests these programs help support rest, volunteering, and critical life events.
  • Parental & Family Support — Parental and family support appears extensive, including paid child-bonding leave, family medical leave, and caregiving resources. Observations also point to family-planning assistance and adoption or surrogacy support in some regions.

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The Company
HQ: San Jose, CA
77,500 Employees
Year Founded: 1984

What We Do

Cisco (NASDAQ: CSCO) enables people to make powerful connections--whether in business, education, philanthropy, or creativity. Cisco hardware, software, and service offerings are used to create the Internet solutions that make networks possible--providing easy access to information anywhere, at any time. Cisco was founded in 1984 by a small group of computer scientists from Stanford University. Since the company's inception, Cisco engineers have been leaders in the development of Internet Protocol (IP)-based networking technologies. Today, with more than 71,000 employees worldwide, this tradition of innovation continues with industry-leading products and solutions in the company's core development areas of routing and switching, as well as in advanced technologies such as home networking, IP telephony, optical networking, security, storage area networking, and wireless technology. In addition to its products, Cisco provides a broad range of service offerings, including technical support and advanced services. Cisco sells its products and services, both directly through its own sales force as well as through its channel partners, to large enterprises, commercial businesses, service providers, and consumers.

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