Sr. Director of GTM Strategy & Commercial Excellence

Posted Yesterday
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Hiring Remotely in Salt Lake City, UT, USA
In-Office or Remote
183K-355K Annually
Senior level
Healthtech • HR Tech
The Role
Lead GTM strategy and commercial excellence across CHG's technology and service portfolio. Build GTM frameworks, package and position offerings, engage clients for insights, align product, marketing, and sales, and create sales enablement to drive unified, client-centered commercialization.
Summary Generated by Built In

Healthcare’s helping hand.
CHG shook things up in 1979 by inventing the locum tenens staffing model. We connect doctors with patients who need their care. As the largest physician staffing firm in America, our providers treat millions of patients each year.
Our industry is growing and demand is high. This means you’ll have plenty of opportunities to grow and develop in your career. Keeping healthcare healthy can be as fun as it is rewarding

CHG Healthcare is looking for a Sr. Director of GTM Strategy and Commercial Excellence to help shape how we bring our portfolio of technology and service offerings to market. This is a cross-functional, senior-level role that sits at the intersection of product, marketing, sales, and client strategy — and is designed for someone who can move fluidly across all of them without being anchored to any one lane.

This role is not about owning a single function. It is about elevating how CHG connects its solutions to the clients and markets we serve, ensuring our go-to-market approach is unified, compelling, and built around real client outcomes. The right person for this role is as comfortable in a client conversation as they are in a product strategy session or a sales enablement workshop.

This role reports to the SVP of Marketing and Customer Experience.

Responsibilities

GTM Strategy & Frameworks

  • Develop and drive CHG's go-to-market strategy across our portfolio of technology and service offerings
  • Build and maintain GTM frameworks that give sales, marketing, and product teams a shared language, approach, and playbook for taking offerings to market
  • Lead the packaging, positioning, and naming of offerings to ensure consistency and clarity across the portfolio
  • Identify whitespace, competitive dynamics, and market opportunities that should inform how we position and evolve our solutions

Client Relationships & Connections

  • Engage directly with key clients to understand their business environment, workforce challenges, and how they are selecting, implementing, and using our solutions
  • Serve as a strategic connector between client insight and internal product, marketing, and sales teams
  • Help clients understand and maximize the value of CHG's full portfolio — not just individual products or services
  • Surface client intelligence that sharpens our GTM approach and informs our product roadmap

Product Marketing & Commercial Elevation

  • Partner with senior product leaders to level up CHG's product marketing capabilities — ensuring our offerings are clearly defined, differentiated, and positioned for the markets we serve
  • Tighten the connection between product teams and the day-to-day execution reality of client success
  • Work alongside marketing, engineering, and product teams to ensure what we build and what we say are in full alignment
  • Develop sales enablement tools, training, and materials that allow client-facing teams to lead with confidence across all offerings

Cross-Functional Leadership & Influence

  • Operate as a trusted partner and connector across the organization — bringing together sales, marketing, product, technology, and client solutions around a shared commercial strategy
  • Influence without authority across senior leadership and functional teams
  • Help the organization move from siloed execution to a unified, client-centered go-to-market model

Qualifications

  • A senior leader with deep experience spanning GTM strategy, product marketing, and client-facing work — ideally in a technology, SaaS, or workforce solutions environment
  • Someone who has successfully operated at the intersection of product, marketing, and sales — and knows how to align those functions around a common commercial strategy
  • Strong track record of building GTM frameworks, positioning offerings, and enabling sales teams to go to market with clarity and confidence
  • Demonstrated ability to build and maintain executive-level client relationships and translate client insight into strategic action
  • A natural connector and cross-functional collaborator who can influence senior stakeholders and drive alignment without direct authority
  • Experience in healthcare, workforce solutions, or adjacent industries is a strong plus
  • Comfortable operating in an evolving, fast-moving environment where the strategy is still being built

We believe in fair compensation for all of our people, which is why our pay structure takes into account the cost of labor across U.S. geographic markets. For this position, we offer a pay range of $183,400 -- $354,600 annually, with pay varying depending on work location and job-related factors such as knowledge, position level and experience. During the hiring process, your recruiter can provide more information about the specific salary range for the job location. 

CHG Healthcare offers starting salaries for sales positions in the form of total target compensation (TTC = base + commission + bonus), which includes base pay, commission, and bonuses. Sales positions receive short-term incentives through commission plans and bonuses. On the other hand, non-sales positions have starting salaries that consist of a base salary and short-term incentives through various bonus plans, which are paid out monthly, quarterly, or annually. 

 

#LI-MJ1 

In return we offer:
• 401(k) retirement plan with company match

• Traditional healthcare benefits such as medical and dental coverage, and some unique benefits like onsite health centers, corporate wellness programs, and free behavioral health appointments.
• Flexible work schedules - including work-from-home options available
• Recognition programs with rewards including trips, cash, and paid time off
• Family-friendly benefits including paid parental leave, fertility coverage, adoption assistance, and marriage counseling
• Tailored training resources including free LinkedIn learning courses
• Volunteer time off and employee-driven matching grants
• Tuition reimbursement programs
Click here to learn more about our company and culture.

CHG Healthcare values a diverse and inclusive workforce. Interested in this role but not a perfect fit? Apply anyway.

We welcome applicants of any race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status and individuals with disabilities as an Affirmative Action/Equal Opportunity Employer. We are an at-will employer.

What makes CHG Different?

Skills Required

  • Deep experience in GTM strategy, product marketing, and client-facing roles
  • Proven ability to align product, marketing, and sales around a common commercial strategy
  • Track record building GTM frameworks, positioning offerings, and enabling sales teams
  • Demonstrated ability to build and maintain executive-level client relationships and translate client insight into strategic action
  • Strong cross-functional collaboration and influencing skills to drive alignment without direct authority
  • Comfortable operating in an evolving, fast-moving environment where strategy is still being built
  • Experience in healthcare, workforce solutions, or adjacent industries

CHG Healthcare Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CHG Healthcare and has not been reviewed or approved by CHG Healthcare.

  • Healthcare Strength Health coverage includes multiple plan options, onsite/virtual clinics, mental-health resources, and preventive services that make care easy to access.
  • Parental & Family Support Paid parental leave that scales with tenure along with fertility, adoption, surrogacy, and dependent-care programs provide robust family support.
  • Leave & Time Off Breadth PTO that grows with tenure, paid holidays, sick time, volunteer time off, and salary continuance for approved leaves indicate broad time-away support.

CHG Healthcare Insights

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The Company
HQ: Midvale, UT
1,512 Employees
Year Founded: 1979

What We Do

CHG Healthcare is a leader in healthcare staffing and the nation's largest provider of locum tenens services. CHG is comprised of five respected healthcare staffing brands: CompHealth, Weatherby Healthcare, RNnetwork and Global Medical Staffing. CHG also owns two technology companies: Modio Health and LocumsMart.

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