Sr Dir Product Marketing

Posted 3 Days Ago
Be an Early Applicant
2 Locations
In-Office
149K-273K Annually
Senior level
Financial Services
The Role
This role directs product marketing for Commodity business lines, focusing on strategy execution, market positioning, and team collaboration to meet revenue goals.
Summary Generated by Built In

CME Group is the world’s leading derivatives marketplace. Central to our business is the Commodity product portfolio—spanning Agriculture, Energy, and Metals—which anchors the Exchange’s origins and provides critical hedging and price discovery capabilities relied upon by farmers, corporations, and financial institutions, alongside highly liquid trading opportunities for global institutional and individual investors. This vertical is a key growth driver, poised for expansion with an exciting pipeline of new offerings.

The Opportunity

We are seeking a strategic leader to join as the Head of Commodity Product Marketing. This global role is ideal for an individual with a strong understanding of and interest in Commodity markets.

You will lead a team of Marketing Managers to develop and execute strategic marketing plans that support key business priorities. Your primary goal is to drive growth by building product awareness, driving consideration, capturing leads, and supporting both new client acquisition and the growth of existing client relationships.

This position requires a proven leader who can manage direct reports, lead cross-functional teams, and partner with stakeholders to translate business goals into effective marketing campaigns. You will report to the Head of Product Marketing.

What You'll Do (Responsibilities)
  • Set Marketing Strategy: Define the near- and long-term strategic marketing course to drive incremental revenue for the Commodity portfolio.

  • Team Leadership: Lead and mentor a team of individual Marketing Managers, guiding their efforts across the Energy, Agriculture, and Metals asset classes.

  • Cross-Functional Partnership: Partner with business heads, sales, and marketing leadership. Collaborate closely with Business Line Managers, digital marketing, and Corporate Brand & Communications to deliver timely, impactful marketing.

  • Campaign Development: Gain an in-depth understanding of each business line, its offerings, and customer value propositions. Use this to develop and implement multi-channel digital marketing campaigns tailored to different client segments.

  • Drive Business Outcomes: Focus all marketing efforts on driving new business, generating a pipeline of prospects for sales, and achieving revenue goals.

  • Data-Driven Decisions: Leverage data and insights to drive strategic targeting, ongoing performance measurement, and impactful program optimization.

  • Budget Management: Manage dedicated media and operating budgets with a strong focus on ROI.

  • Market Intelligence: Intimately understand and monitor the competitive landscape and follow trends impacting the markets to ensure CME products are optimally positioned.

  • Third Party Relationship management: Build and nurture relationships with key industry partners like Platts, Argus, FastMarkets, and other price reporting agencies (PRAs).

What You'll Bring (Qualifications)
  • Experience: 15+ years of considerable, relevant marketing experience.

  • Industry Knowledge: Exposure to Commodity markets and/or the financial industry is required. You are excited by trading and markets.

  • Leadership: Proven track record of leading impactful marketing programs and experience leading a team.

  • Marketing Expertise: Demonstrable success in delivering multi-channel digital marketing campaigns including paid display, search, social and owned properties like web and mobile. Experienced in the development, implementation, and measurement of multi-channel marketing programs. Skilled in tailoring marketing strategies to different audience segments, roles, and geographies.

  • Collaboration: Highly effective in working as part of a global, cross-functional team to deliver marketing results

  • Communication: A persuasive and passionate communicator, skilled at stakeholder management.

  • Mindset: You possess an entrepreneurial spirit and a ‘Yes, and’ mindset. You are comfortable making decisions, managing projects, and meeting strict deadlines. You enjoy constantly learning to make an impact.

  • Technical Skills:

  • Google Workspace, Microsoft Office

  • Salesforce

  • Marketing automation platforms (e.g., Marketing Cloud, Pardot, Marketo)

  • Social platforms (e.g., Sprinklr, Hootsuite)

  • Analytics tools (e.g., Google Analytics, Tableau)

Location & Schedule
  • Location: Chicago or New York

Schedule: This is a hybrid role, with 3 days in the office and 2 days working from home.

#JR-1

#hybrid

CME Group is committed to offering a competitive total rewards package for our employees that recognizes their contributions to the business and reflects our long-term investment in their future. The pay ranges for this role based on location are: Chicago: $148,800-$248,000 New York/New Jersey: $163,700-$272,800. Actual salary offered will be dependent on a wide array of factors including but not limited to: relevant experience, skills, education and comparison to internal employees (where relevant). Our compensation program also includes an annual target bonus opportunity for all employees, as well as the opportunity to become an owner in the company through our broad-based equity program. Through our benefits program, we strive to offer flexibility, value and choice. From comprehensive health coverage, to a retirement package that includes both a 401(k) and an active pension plan, to highly competitive education reimbursement provisions, paid time off and a mental health benefit, CME Group offers a holistic benefits package for our team and their dependents.

CME Group: Where Futures are Made

CME Group is the world’s leading derivatives marketplace. But who we are goes deeper than that. Here, you can impact markets worldwide. Transform industries. And build a career by shaping tomorrow. We invest in your success and you own it – all while working alongside a team of leading experts who inspire you in ways big and small. Problem solvers, difference makers, trailblazers. Those are our people. And we’re looking for more.

At CME Group, we embrace our employees' unique experiences and skills to ensure that everyone’s perspectives are acknowledged and valued. As an equal-opportunity employer, we consider all potential employees without regard to any protected characteristic.

Important Notice: Recruitment fraud is on the rise, with scammers using misleading promises of job offers and interviews to solicit money and personal information from job seekers. CME Group adheres to established procedures designed to maintain trust, confidence and security throughout our recruitment process. Learn more here.

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The Company
HQ: Chicago, IL
3,291 Employees

What We Do

As the world's leading derivatives marketplace, CME Group (www.cmegroup.com) is where the world comes to manage risk. CME Group exchanges offer the widest range of global benchmark products across all major asset classes, including futures and options based on interest rates, equity indexes, foreign exchange, energy, agricultural commodities, metals, weather and real estate. CME Group brings buyers and sellers together through its CME Globex® electronic trading platform and its trading facilities in New York and Chicago. CME Group also operates CME Clearing, one of the world’s leading central counterparty clearing provider in the world, which offers clearing and settlement services for exchange-traded contracts, as well as for over-the-counter derivatives transactions through CME ClearPort®. These products and services ensure that businesses everywhere can substantially mitigate counterparty credit risk in both listed and over-the-counter derivatives markets.

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