Sr. Digital Media Performance Strategist

Summary of the role:

The Sr. Digital Performance Strategist will be responsible for managing and maintaining a portfolio of clients within the hospitality industry. They will be responsible as the primary point of contact for their portfolio, including all communication with the clients, including reporting and presentation of results and suggesting new and innovative strategies to drive campaign performance. 

They will work closely with the rest of the Digital Media team, as well as a team of analysts to implement data-driven strategies and optimizations. They must demonstrate a curiosity to broaden their knowledge of Digital Media across a range of channels, have a strong focus on quality and a high attention to detail in order to provide the best service to their clients. This is a hybrid position and would require you to be in our San Jose, Costa Rica office 50% of the time.

Are you the next Sr. Digital Performance Strategist we are looking for?

As a Sr. Digital Performance Strategist, you will be client-facing and managing a portfolio of top hotels and resorts to plan, execute, and optimize online media campaigns to maximize Return on Advertising Spend for our clients. 

You will be collaborating with the Ad Operations team, working directly with the client from creation of the Digital Media/Advertising Plan through onboarding and launch, implementing strategy and optimizations throughout the life of the campaign. 

You are creative and resourceful with strong interpersonal skills and understanding of Paid Search, Paid Display and/or Paid Social, relying on experience and judgment to plan and accomplish goals.

In this role you’ll: 

• Develop an understanding of clients’ needs and establish strong, collaborative and trusting relationships.

• Research and develop strategy and digital media plans, identify target audiences; recommend budgets and media channels.

• Conduct regular calls with clients to review campaign performance and secure approval for recommended modifications to improve campaign results.

• Draft ad copy and present to client for approval.

• Initiate campaign set-up and workflow for tracking tags.

• Manage creative development and client approval process.

• Ensure all new and renewal campaigns launch and quality SLA’s are met.

About the ideal candidate: 

• Education: Bachelor’s Degree in Marketing, Hospitality or other related fields and/or equivalent work experience                                                          

Work Experience: 

• 3+ years of online digital media/advertising experience in a client-facing role

• Experience with Paid Search, Paid Social, Paid Display, Programmatic or Email Marketing, along with Google Ads, Google Analytics and/or Meta Ads or Meta Business Manager.

• Prior work experience in the Hospitality industry is preferred

• Demonstrated passion for innovation, strategic thinking, creative problem solving, and establishing positive customer relationships. 

Skills:        

• Ability to evaluate data trends and other numeric data effectively (ROAS, margins, KPI’s)

• Demonstrated passion for innovation, strategy, thinking outside of the box and establishing positive customer relationships

• Strong MS Office( Powerpoint, Word, Excel) skills

Common accountabilities:

• Has working experience and advanced and specialized technical/functional knowledge in own discipline. Understands how own area contributes to the business. Acts as a reference for colleagues with less experience and supports junior team members.

• Influences decisions related to own activity, anticipating dependencies and consequences in complex scenarios, contributes to transversal projects, proposes improvements to processes and is accountable for own and team commitments.

• Works independently within plan dictated by manager, with some guidance on most complex situations.

• 🎯 A critical mission and purpose - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose.

• 🌎 A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.

• 🎓 Great opportunities to learn - Learning happens all the time and in many ways at Amadeus, through on-the-job training, formal learning activities, and day-to-day interactions with colleagues.

• 🤗 A caring environment - Amadeus fosters a caring environment, nurturing both a fulfilling career and personal and family life. We care about our employees and strive to provide a supportive work environment.

• 💰 A complete rewards offer - Amadeus provides attractive remuneration packages, covering all essential components of a competitive reward offer, including salary, bonus, equity, and benefits.

• 🌈 A diverse and inclusive community - We are committed to leveraging our uniquely diverse population to drive innovation, creativity, and collaboration across our organization.

• 📈 A Reliable Company - Trust and reliability are fundamental values that drive our actions and shape long-lasting relationships with our customers, partners, and employees.

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Diversity & Inclusion

Amadeus aspires to be a leader in Diversity and Inclusion in the tech industry, enabling every employee to reach their full potential by fostering a culture of belonging and fair treatment, attracting the best talent from all backgrounds, and as a role model for an inclusive employee experience.  

Amadeus is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to gender, race, ethnicity, sexual orientation, age, beliefs, disability or any other characteristics protected by law.  

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Amadeus Group never charges fees, requests payment, or asks for financial information during recruitment. All legitimate opportunities are communicated solely through official Amadeus channels, including our careers website. Any payment request or outreach via unofficial platforms (e.g., WhatsApp, Telegram) should be treated as fraudulent.