Sr. Digital Designer

Reposted 3 Days Ago
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Raleigh, NC, USA
In-Office
Senior level
Fashion • Wearables
The Role
The Senior Digital Designer will create and manage digital assets for e-commerce and marketing campaigns, ensuring brand consistency while driving user engagement and conversion through design solutions.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Peter Millar was founded in 2001 with a single cashmere sweater offered in 24 colors. Based in Raleigh and Durham, North Carolina, the American lifestyle brand has grown to include luxury performance sportswear, seasonal resort and country club apparel, sophisticated classics, casually refined tailored clothing and sartorial accessories.


We strive to capture timeless style upgraded with signature innovations, in designs that are in tune with modern life. We embrace working hard, being kind and doing right by our customers, aiming to set a higher standard for the apparel industry.

The Senior Digital Designer will work in a collaborative team and advance the brand’s e-commerce business, paid and social assets. Support our growing creative needs across domestic and international business, with a focus on sport campaigns. From a skillset standpoint, this role must have strong digital design experience, with basic knowledge in print production. The position requires the ability to concept, produce, proof, test, and troubleshoot effective digital assets that adhere to our brand standards. This position will also be a part of the presentation of final projects to other departments and executives.

ESSENTIAL FUNCTIONS:

  • Design for our monthly digital content and work with the Director of Digital Design to ensure assets are to brand standards.
  • Articulate ideas and push to bring new ideas to the Peter Millar website, email, paid social and other digital assets while adhering to brand standards.
  • Conceive and create design solutions that address both the user’s goals as well as business goals.
  • Concept and produce design work for web projects that include, but are not limited to: email campaigns, website/homepage creative updates, web banners, paid social media and more.
  • Develop & assist in identifying strategic web creative to drive site conversion & improved customer (user) experience.

COMPETENCIES:

  • Understand foundational design concepts (i.e. spatial relations & typography), and also be an out of the box thinker to create new experiences within our design aesthetic.
  • Can work effectively in a fast paced environment with rapidly shifting priorities.
  • Understand web technologies as they effect presentation layer options and functionality.
  • Ability to collaborate successfully with other creative designers, copywriters and business owners. Expert knowledge and skills in Figma, Photoshop, Illustrator and InDesign.
  • Understanding and interest in sport brands and campaigns (golf, football, baseball, etc)

DESIRED EDUCATION AND EXPERIENCE:

  • Degree in Design or equivalent experience in a web design role.
  • 5+ years of experience.
  • Prior experience working with an athletic, sport or luxury brand is a plus.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! 

Peter Millar & G/FORE are equal opportunity employers. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Both Peter Millar & G/FORE prohibit discrimination and harassment of any type and they afford equal employment opportunities to employees and applicants without regard to race, color, religion, gender, age, national origin, genetic information, marital status, disability status, protected veteran status, sexual orientation, or any other characteristic protected by law. Both Peter Millar & G/FORE comply with applicable state, county and local laws governing non-discrimination in employment.

Skills Required

  • Degree in Design or equivalent experience in a web design role
  • 5+ years of experience
  • Expert knowledge and skills in Figma, Photoshop, Illustrator and InDesign
  • Prior experience working with an athletic, sport or luxury brand
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The Company
Raleigh, , North Carolina
618 Employees
Year Founded: 2001

What We Do

Founded in 2001, the Peter Millar line of fine clothing and accessories has quickly become the standard bearer for discerning and demanding individuals—on the golf course, in the office and on the town. From the original signature cashmere sweaters to a wide range of casual and formal wear, the Peter Millar line embraces a classic, old-world style resplendent in sharp detail, superb craftsmanship, and only the highest quality materials available. With a studio and design center in Raleigh, NC as well as a business operations center in Durham, NC, we are one of today’s fastest growing and most sought after brands in the lifestyle apparel market

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