The Sr. Digital Insights Analyst will serve as the insights technical leader on the Assortment Analytics team, working hand-in-hand with the Product Manager and data tech lead to make sense of complex data across multiple domains. The team is focused on assortment optimization (the Merchandizing funnel), and this role is the connective tissue between raw data and meaningful business decisions. This individual will need to be comfortable operating in ambiguous spaces, pulling things together from multiple sources and distilling it into something the business can actually act on. The Analyst will also play a key role in helping the team discover and enable data analytics capabilities that support emerging AI use cases.
Work cross-functionally utilizing data from multiple sources to identify trends and make insights recommendations that will optimize Kroger's digital products. Lead measurement definition with stakeholders to enable reporting results effectively, leading to quick and effective data-driven decisions. Effectively present insights through storytelling to specific product teams with actionable savings optimizations and opportunities called out. Build and create dashboards and reports for stakeholders, combining multiple data sources in one consolidated view. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion and safety.
Responsibilities- Manage and act as key advisor on Adobe Analytics, Power BI, and other reporting tools to analyze and identify opportunities for improvements
- Perform end-to-end analyses that identify key drivers of emerging trends to drive digital product efficiencies and optimizations and deliver actionable next step recommendations to stakeholders
- Build custom analytics dashboards and reports that can effectively present digital performance to the appropriate audiences aligned to KPIs, working with teams to process the information, combining data sources and complex queries
- Lead reporting and present actionable insights through recommendations to advance digital products' usability and effectiveness using defined best practices
- Provide guidance and recommendations for success measures, KPI strategy, and product health measures across specific product teams
- Lead stakeholders to identify KPIs and NorthStar metrics in their measurement strategy and support their analytics needs through building dashboards that will enable insights and reporting
- Engage stakeholders through storytelling that effectively aligns supporting data to substantiate key points
- Must be able to perform the essential job functions of this position with or without reasonable accommodation
- Power BI, building dashboards and reports that translate complex data into clear visuals for stakeholders
- Insights and Analysis, ability to take ambiguous, complex data sets and distill them into clear, actionable business recommendations
- Stakeholder Partnership, comfortable working very closely with a Product Manager, translating business questions into analytical approaches
- AI Use Case Discovery, experience or strong curiosity around identifying where data analytics can enable or support artificial intelligence initiatives
- Databricks, ability to navigate the environment for data exploration and analysis (not necessarily an expert, but functional)
Minimum
- Bachelor's Degree data analytics, statistics, marketing, related field or equivalent experience
- 5+ years of experience using Adobe Analytics or Power BI
- Any intermediate experience executing statistical methods and correlation analyses that show business-relevant results
- Any intermediate experience innovating and building new analytics capabilities that enable analytics to be better, faster and cheaper
- Any experience with commercial behavioral data, e-Commerce, navigation/path analysis, search, and testing methodologies
- Any experience leading stakeholders to identify and define KPIs across specific product teams
- 1 year of experience presenting AB test results, AB insights, and AB testing recommendations to stakeholders
- Intermediate storytelling skills that engage stakeholders with content and empower critical decisions to be made quicker and more confidently
- Knowledge of data wrangling, cleaning, and transforming techniques
Desired
- Any experience using Adobe Customer Journey Analytics, Adobe Experience Platform, Adobe Processing and Classification Rules, Adobe Variable and Metric Configuration
- Any experience using SQL, R, NoSQL, Hadoop or Python
- Any experience using other industry leading analytics tools for reporting and joining data
- Retail or Merchandising domain experience, understanding of assortment, inventory, or product data in a retail or CPG context
- SQL or Python, for pulling and manipulating data independently
- Experience with e-Commerce
- Exposure to AI/ML concepts, understanding enough to have informed conversations with data science teams
What you’ll receive from us:
The Kroger Family of Companies offers comprehensive benefits to support your Associate Well-Being, including Physical, Emotional, Financial and more. We'll help you thrive, with access to:
- A wide range of healthcare coverage, including affordable, comprehensive medical, dental, vision and prescription coverage, through company plans or collective bargaining agreement plans.
- Flexible scheduling in full- and part-time roles with paid time off, including holiday and sick pay based on eligibility and length of service.
- Emotional and financial support with free counseling through our Employee Assistance Program and free, confidential financial tools and coaching with Goldman Sachs Ayco.
- Valuable associate discounts on purchases, including food, travel, technology and so much more.
- Up to $21,000 in tuition reimbursement over your career, through our industry-leading Continuing Education program.
- Vast potential for growth, through an abundance of industry-leading training programs and diverse career pathways.
Skills Required
- Bachelor's degree in data analytics, statistics, marketing, related field or equivalent experience
- 5+ years of experience using Adobe Analytics or Power BI
- Experience managing and advising on Adobe Analytics and Power BI reporting tools
- Ability to build dashboards and reports that translate complex data into clear visuals for stakeholders (Power BI)
- Intermediate experience executing statistical methods and correlation analyses
- Experience innovating and building analytics capabilities to improve efficiency
- Experience with commercial behavioral data, e‑commerce, navigation/path analysis, search, and testing methodologies
- Experience leading stakeholders to identify and define KPIs and North Star metrics
- At least 1 year presenting A/B test results, insights, and recommendations to stakeholders
- Intermediate storytelling skills to present insights and drive decisions
- Knowledge of data wrangling, cleaning, and transformation techniques
- Ability to navigate Databricks for data exploration and analysis (functional proficiency)
- Experience or strong curiosity around identifying where analytics can support AI/ML use cases
- Experience with Adobe Customer Journey Analytics, Adobe Experience Platform, or Adobe processing/configuration
- Experience with SQL, Python, R, NoSQL or Hadoop for pulling and manipulating data
- Experience with other industry-leading analytics tools for reporting and data joins
- Retail or merchandising domain experience (assortment, inventory, product data)
- Exposure to AI/ML concepts sufficient to engage with data science teams
Kroger Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Kroger and has not been reviewed or approved by Kroger.
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Healthcare Strength — Healthcare coverage in many union divisions has been protected or improved in recent contracts, with some regions avoiding proposed cuts and others expanding spousal coverage and strengthening short‑term disability. Mental‑health resources and 24/7 access are also emphasized, supported by third‑party recognition in recent years.
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Retirement Support — Retirement options include a company 401(k) with a match and, in many union roles, access to pension or variable annuity plans that have been stabilized through recent agreements. Match levels and pension participation vary by division and role, so specifics require local confirmation.
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Wellbeing & Lifestyle Benefits — Education assistance through “Feed Your Future” offers substantial tuition support for both part‑ and full‑time associates, alongside free financial coaching. Perks such as associate discounts and periodic Boost membership offers add incremental value to total rewards.
Kroger Insights
What We Do
At Kroger, we believe no matter who you are or how you like to shop, everyone deserves affordable, easy-to-enjoy, fresh food. This idea is embodied in our simple tagline—Fresh for Everyone™. Kroger ranks as one of the world’s largest retailers. We are nearly half a million associates across 2,800 stores in 35 states operating two dozen grocery retail brands and 34 manufacturing and 44 distribution locations, all dedicated to living our Purpose: to Feed the Human Spirit™. Together, we serve more than 11 million customers daily in our stores and online through convenient e-commerce options like pickup, ship and delivery, serving America through food inspiration and uplift. Customers love Our Brands, including the popular Kroger®, Private Selection® and Simple Truth® brands. Our own manufacturing plants produce many of Our Brands products, including breads, dairy products, meat and thousands of grocery items. We also believe in and are committed to doing our part to create #ZeroHungerZeroWaste communities by 2025.
