JOB TITLE: Sr. Customer Lifecycle Marketing Manager
LOCATION: Remote, US
REPORTS TO: Director, Marketing Automations
The Company:
Sunbit builds financial technology for real life. Our technology eases the stress of paying for life’s expenses by giving people more options on how and when they pay. Founded in 2016, Sunbit offers a next-generation, no-fee credit card that can be managed through a powerful mobile app, as well as a point-of-sale payment option available at more than 25,000 service locations, including 1 in 2 auto dealerships, optical practices, dentist offices, veterinary clinics, and specialty healthcare services. By introducing a flexible way to pay over time, we are proud of our ability to lift up service providers and retailers while helping consumers when necessary expenses arise... regardless of whether they were expected or unexpected.
Sunbit was included on the 2022 and 2023 Inc. 5000 list. The financial technology company has also been named as a Most Loved Workplace®, Best Point of Sale Company, and as a Top Fintech Startup by CB Insights.
We use cutting-edge innovations in financial technology to bring leading data and features that allow individuals to be qualified instantly, making purchases at the point-of-sale fast, fair and easy for consumers from all walks of life. We create value focused on our core values; we work tirelessly to ensure that Sunbit becomes available to everyone, everywhere.
Sunbit is proud to be recognized on the CB Insights List of Unicorn Companies, with a valuation of $1.1B. (https://www.cbinsights.com/research-unicorn-companies)
The Role:
We’re looking for a versatile and strategic Sr. Lifecycle Marketing Manager with hands-on experience using enterprise-level marketing communication platforms. In this role, you’ll own the day-to-day messaging operations for the Sunbit Customer team—driving timely, relevant, and personalized communications that engage our users throughout their journey.
From campaign execution to optimization, you’ll play a critical role in ensuring our customer messaging is effective, consistent, and aligned with our broader lifecycle marketing goals.
Requirements
What You'll Be Doing:
- Own the end-to-end execution and monitoring of all loan servicing and card servicing communications for Sunbit customers.
- Collaborate with brand, data, engineering, product and legal for the development and execution of new lifecycle marketing campaigns for both loan and card customers.
- Ensure all customer messaging adheres to regulatory and compliance standards, partnering closely with legal and compliance teams to maintain oversight and approval processes.
What You Bring to the Table:
- 5–7+ years of hands-on experience working within enterprise-level marketing communication platforms (e.g., Iterable, Braze, Salesforce Marketing Cloud, or similar).
- Proven track record of executing and managing complex, multi-touchpoint customer lifecycle programs in a fast-paced, data-driven environment.
- Strong experience with email content management, including HTML and CSS, as well as implementing personalization and dynamic content formatting.
Nice to Have:
- Experience with communications and messaging in highly regulated industries (such as financial services)
- Prior hands-on experience using Iterable for campaign management, automation, or audience segmentation.
- Familiarity with integration and automation platforms such as Tray.io, Zapier, or similar tools.
- Knowledge of SMS and Mobile channels like Push/In-App/Embedded Messaging
The Perks:
- Join one of LA’s fastest growing startups (2023), A Most Loved Workplace, #576 on the 2023 Inc 5000 list, and Forbes Fintech 50 (2024)
- Mission driven + empowered + collaborative
- Competitive pay and stock options
- Unlimited PTO
- Health Insurance options including Medical, Dental, Vision, Life, EAP, FSA, & Maternity Leave
- Newly added HSA and Pet Insurance
- 401K Plan with Matching
- Cell Phone Stipend
- Team based strategic planning + Team owned deliverables
Cultural Competencies for Success at Sunbit:
- Serve others before self - Prioritize the customer experience by crafting thoughtful, relevant communications that add value at every stage of the lifecycle.
- Own the impact - Take full ownership of campaign performance, using data-driven insights to deepen engagement and drive long-term value from our top customer segments.
- Connect genuinely - Develop messaging that builds authentic, trust-based relationships with customers and reflects Sunbit’s brand values.
- Act fast - Execute campaigns efficiently and respond quickly to internal and external feedback to keep momentum and deliver results.
- Include always - Collaborate closely with cross-functional teams and actively contribute to a culture of openness, inclusion, and shared success.
- Innovate for good - Continuously explore new ways to use Sunbit’s technology to deliver meaningful, personalized experiences that support both merchants and end customers.
Sunbit is an Equal Opportunity Employer. We strive to provide a professional & welcoming workplace for all employees.
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Top Skills
What We Do
Sunbit is the preferred buy now, pay later technology of service providers and retailers fulfilling the needs of thousands of local communities. Sunbit eases the stress of buying everyday things by offering access to fast, fair and transparent payment options to people across the credit spectrum. Sunbit technology is offered in-store and online through more than 7,300 locations, including 1 in 4 auto dealership service centers, optical practices, dentist offices and specialty health care services. Payment options through Sunbit can be found at these establishments www.sunbit.com/shop-directory
Loans are made by Transportation Alliance Bank, Inc., dba TAB Bank, which determines qualifications for and terms of credit.
Why Work With Us
Sunbit technology is used to reduce the stress from daily purchases by helping shoppers realize the full potential of their buying power while providing local businesses with tools to sell easier. With experts in machine learning, retail, and financial services, we’re trailblazing new technology that helps lenders open the door to fair financing.
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