Sr. Coordinator Business Development & Marketing

Posted Yesterday
Be an Early Applicant
20 Locations
In-Office
34-51 Hourly
Senior level
Legal Tech
The Role
Support practice-group business development and marketing initiatives including client targeting, RFP/pitch content, collateral and website/social updates, event support, directory submissions, CRM maintenance, campaign execution, and ROI data analysis. Partner with lawyers and cross-functional teams to drive client growth and communications.
Summary Generated by Built In

DLA Piper is, at its core, bold, exceptional, collaborative and supportive.  Our people are the backbone, heart and soul of our firm.  Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career.  Let’s see what we can achieve. Together.

Summary

The Senior Coordinator - Business Development & Marketing, working in collaboration with and in support of the firm’s strategic initiatives, under the direction of the BD & Marketing Manager, will work closely with firm lawyers and other members of the Marketing & BD Department to support select marketing and business development activities for the assigned practice group. The position requires a self-starter, with accomplished critical thinking skills, who can partner with other marketing, business development, administrative and executive team members to achieve business objectives. This role will work closely with the assigned practice group partners on strategic client growth opportunities and will report to the assigned practice group's BD & Marketing Manager.

Location

This position can sit in our Washington DC, Atlanta, Austin, Baltimore, Boston, Chicago, Dallas, Houston, Los Angeles, Miami, Minneapolis, New York, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, Seattle, Short Hills, or Wilmington office and offers a hybrid work schedule.
Responsibilities        
 

  • Supports client targeting and cross-selling initiatives.          

  • Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.

  • Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.

  • Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.

  • Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.

  • Supports practice group events, industry sponsorships, and webinars in collaboration with the Events team.

  • Gathers and analyzes data points to measure ROI.

  • Supports and advice on directory and league table submissions and industry awards.

  • Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.

  • Proficiently leverages firm systems, such as CRM and experience databases, to harness client intelligence and create efficiencies in process.

  • Stays abreast of market trends, competitor activity, and client developments.

  • Performs other duties as assigned.
     

Desired Skills   

Experience working with assigned practice group is preferable but not required. Collaborative team player who can both take direction and self-start. Exceptional attention to detail, demonstrated ability to transfer learnings from one situation to the next, and a flexible and organized approach. Critical thinker, eager to learn, positive and able to thrive in a fast-paced environment with competing priorities and deadlines. Strong relationship builder who is committed to learning the practice and eager to grow their skill set. Takes the initiative to create and foster engagement.
 

Proficiency with MS Word/Excel/PowerPoint/Teams is essential. Prior experience using programs like Co-Pilot and Microsoft Dynamics is desirable but not required
Minimum Education                        

  • Bachelors degree in Marketing, Communications, Business or related field.
     

Minimum Years of Experience  

  • 3 years’ direct experience serving in a marketing and business development role in a large law firm or professional services environment.

Essential Job Expectations

While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to:
 

  • Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties.

  • Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner.

  • Provide timely, accurate, and quality work product.

  • Successfully meet deadlines, expectations, and perform work duties as required.

  • Foster positive work relationships.

  • Comply with all firm policies and practices.

  • Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed.

  • Ability to work under pressure and manage competing demands in a fast-paced environment.

  • Perform all other duties, tasks or projects as assigned.
     

Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people.
Physical Demands

Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.    

Work Environment    

The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in-office work, the requirement for which will be determined in coordination with the hiring manager or supervisor and may be modified in the firm’s discretion in the future. 
Disclaimer    

The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm’s discretion at any time. This job description does not change the at-will nature of employment. 
 

Application Process     

Applicants must apply directly online instead of sending application materials via email. 
 

Accommodation    

Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact [email protected]
 

Agency applications will not be considered.     
 

No immigration sponsorship is available for this position.    
The firm’s expected hiring range for this position is $34.08 - $50.96 per hour depending on the candidate’s geographic market location. Non-exempt positions will be paid on an hourly basis and paid overtime in accordance with applicable laws
 

The compensation offered for employment will also be dependent on other factors including the candidate’s experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k).
 

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DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster viewing center.

Top Skills

Microsoft Word,Microsoft Excel,Microsoft Powerpoint,Microsoft Teams,Crm,Experience Databases
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The Company
HQ: London
13,446 Employees
Year Founded: 2005

What We Do

DLA Piper is a global law firm capable of taking care of the most important legal needs of clients wherever they do business. With offices throughout the Americas, Europe, the Middle East, Africa and Asia Pacific, we represent more clients in a broader range of geographies and practice disciplines than virtually any other law firm in the world.

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