About Us:
Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.
We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.
Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.
About This Role:
We’re looking for a Senior Brand Designer who doesn’t just design; they build brands. This role requires deep conceptual thinking, strategic rigor, and the ability to translate identity into full ecosystems. Someone who thrives in a fast-paced, collaborative environment. This role is split between hands-on project execution (70%) working closely with our Design Lead on day-to-day brand and marketing deliverables and guidelines (30%) shaping and evolving visual identity and governance for our premium consumer product lines.
Key Responsibilities:
Daily Execution (70%)
- Take ownership of assigned design projects from brief to final delivery.
- Work closely with the Design Lead daily, aligning on direction, feedback, and best practices for asset creation.
- Design high-fidelity launch collateral using precise grid structures and typography.
- Translate complex technology into clean, minimalist visual narratives that adhere to established design principles.
- Execute US marketing touchpoints with consistent visual integrity.
Brand Guidelines (30%)
- Lead conceptual development of holistic brand systems (packaging, web, digital, retail) alongside our Design Lead.
- Establish global brand guidelines and governance systems.
Requirements
Qualifications:
- 7+ years of professional experience in brand identity, ideally within consumer tech.
- Expert proficiency in Figma and Adobe Creative Suite.
- Strong typographic discipline and experience working within grid-based systems.
- Comfortable balancing independent ownership with close, collaborative partnership with a design lead.
- Keen eye for photography and art direction.
Portfolio
Please apply with a working portfolio link. Without it, we won't be able to consider your application.
Your portfolio should demonstrate:
- Brand system thinking across multiple touchpoints (packaging, digital, retail).
- Strict typographic discipline.
- Guidelines
*PLEASE PROVIDE LINK TO PORTFOLIO WITH APPLICATION
Benefits
Salary Range: $130,000 - $150,000
Benefits:
- Free snacks and drinks.
- Fully paid medical, dental, and vision insurance (partial coverage for dependents)
- Contributions to 401k funds
- Bi-annual reviews, and annual pay increases
- Health and wellness benefits, including free gym membership
- Quarterly team-building events
At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.
Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.
Skills Required
- Bachelor's degree
- 8+ years experience in brand design with strong agency or studio background
- Strong modern typography, layout, and conceptual skills; keen eye for photography; ability to establish brand guidelines
- Portfolio demonstrating brand system thinking (not just logos)
- Proven campaign work showing integrated, multi-channel executions
- Ability to move between conceptual ideation and high-level execution
- Comfortable working across industries, especially fashion, lifestyle, and culture-driven brands
- Figma proficiency
- Provide a link to portfolio with application
- Experience mentoring junior designers and elevating team thinking
What We Do
Ranked “Highest in Customer Satisfaction for Wireless Routers” by J.D. Power. TP-Link is an industry-leading provider of wireless networking products. With tens of millions of customers in more than 120 countries, TP-Link’s consumer and business products reflect the company’s substantial investment in research and development and meticulous in-house design, manufacturing and testing. TP-Link’s award-winning product line includes routers, range extenders, switches, network adapters, IP cameras, media converters, Powerline adapters and smart home products. TP-Link products are available from the world’s leading distributors, resellers and consumer tech retailers. TP-Link’s U.S. presence includes its headquarters in Brea, CA. For career-related inquiries, please contact [email protected].
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