Sr. Brand Marketing Specialist

About the role/team:

We are seeking a proactive, detail-oriented professional to support WEX’s global brand team. In this role, you will help keep brand initiatives on track, support the execution of brand activations, and contribute to brand governance while monitoring the competitive landscape.

Sitting at the intersection of brand, marketing, and project management, this role is ideal for someone who thrives behind the scenes and enjoys bringing ideas to life through strong organization and follow-through. You’ll collaborate closely with brand, creative, marketing, and external partners to ensure projects are delivered on time, on budget, and aligned with brand standards and business goals. You will play a key role in operationalizing our brand strategy across global markets.

How you will make an impact:

• Project Coordination: Provide comprehensive coordination and administrative support for global brand activation projects, assisting the team from planning through execution.

• Traffic Management: Help manage project workflows, track timelines, and monitor resource allocation to optimize team bandwidth and ensure efficient project progression.

• Project Tracking: Monitor the progress of brand activation projects, ensuring they adhere to schedules using Monday.com. Coordinate project meetings, agendas, notes, and follow-ups. 

• Asset Management: Organize and maintain project documentation, assets, and files, ensuring easy access and version control for the team.

• Budget & Resource Tracking: Support project budget tracking, vendor coordination, and status reporting

• Reporting Support: Prepare status reports and post-mortem analyses for brand leadership.

• Brand governance: monitor the intake out of global brand marketing request queue. Must manage expectations and help brand leadership to schedule the work required against existing priorities. Help ensure all activations align with brand guidelines, messaging, and visual identity.

• Reporting: Assist with developing the stats and summarizing our team wins and opportunities each month. Also assist with developing the YOY progress tracking and cross line of business brand impact reports.

Experience you will bring:

• Must have 3-5 years of experience in an in-house or external marketing agency preferably in account management or a related field

• Demonstrate success in brand or marketing operations or a project management related field

• Must have strong analytical skills and the ability to think quickly on their feet

We value: 

• A strong desire to win as a team. 

• A passion for brand marketing 

• A willingness to adapt as priorities change

The base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEX's total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the "About Us" section.Pay Range: $72,500.00 - $79,200.00