Job Description:
Sr Brand Manager-Tasty Bite™
Chicago, IL
Hybrid
At Tasty Bite™, we’re on a mission to democratize Indian cuisine—bringing bold flavor, rich culture, and crave-worthy convenience to households across the U.S. For more than 25 years, we’ve built a cult following with our award-winning, ready-to-eat meals. Now, we’re writing our next chapter: fueling growth with disruptive innovation, deeper retail partnerships, and a brand that truly stands for something.
We’re looking for a Senior Brand Manager who’s ready to take full ownership of key parts of the Tasty Bite portfolio. This is a role for a builder—someone who thrives on turning insights into action, balancing creative storytelling with commercial discipline, and driving projects from concept through flawless execution. You’ll partner closely with sales, innovation, insights, and our external agencies to bring the brand to life across every consumer and customer touchpoint.
What are we looking for?
- Bachelor degree in Marketing or in a relevant field required. MBA optional
- 4+years of experience in brand marketing – preferably CPG
- Passion for building brands and evolving media landscape
- A proven track record of successfully managing brand projects from concept to execution, demonstrating strong analytical, communication, and collaboration skills, with a balance of creativity and commercial mindset
- Strong knowledge of Microsoft Office Suite
- Strong stakeholder management experience
- Previous innovation experience
- Proficient systems knowledge and experience with syndicated data (Nielsen / IRI /Retail Link preferred).
What would be your key responsibilities?
Portfolio & Brand Execution
- Manage day-to-day brand priorities—overseeing product updates, packaging changes, and commercial plans to ensure on-time, on-budget delivery.
Campaign Development & Activation
- Support integrated campaigns that drive trial, engagement, and repeat purchase—across PR, shopper marketing, retail media, and social.
Innovation Support
- Partner on new product launches, from validating consumer concepts to building sell-in stories and coordinating retail execution.
Insights & Analytics
- Analyze Nielsen and other data sources to track performance, identify trends, and make recommendations to optimize brand health. Cross-Functional Collaboration
- Work closely with internal teams and agency partners to align objectives, ensure consistent brand voice, and deliver results.
What can you expect from Mars?
- Work with over 130,000 with diverse and talented Associates, all guided by The Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
#AfroTech
The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.
The pay range shown is applicable to all locations listed within the job posting:USD 100,134.00 - USD 137,677.00Mars Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.
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Healthcare Strength — The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
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Parental & Family Support — Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
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Retirement Support — Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.
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What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
