Sr. Brand Analyst

Posted Yesterday
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Hiring Remotely in Colonia México, Nezahualcóyotl, México, MEX
Remote or Hybrid
Senior level
Big Data • Information Technology
The world's leading consumer intelligence company.​
The Role
Act as primary contact for assigned CPG/eCommerce clients, drive value from the digital shelf platform, deliver actionable insights and strategy reports, facilitate demos and client education (LATAM focus), and collaborate cross-functionally to resolve issues and improve customer outcomes.
Summary Generated by Built In
Company Description

As a Sr. Brand Analyst, you will play a pivotal role in supporting and expanding our branded customer base. You’ll be the primary point of contact for a rapidly growing portfolio of CPG brands, helping them unlock the full potential of our digital shelf platform. Your deep understanding of eCommerce data and expert knowledge of our application will drive high customer satisfaction and long-term value.

Job Description

Customer Success  

Client Engagement & Support  

  • Serve as the main point of contact for assigned customers, responding to inquiries and coordinating with subject matter experts to resolve complex issues. 
  • Build strong relationships and become a trusted advisor by sharing thought leadership, best practices, and strategic guidance. 
  • Set and manage client expectations, maintaining a high say: do ratio to build credibility and trust. 

Platform Expertise & Insights 

  • Help clients derive significant value from our digital shelf tool through expert application knowledge and strategic use of eCommerce data. 
  • Provide business context to Strategy & Insights reports, ensuring they are actionable and relevant to client teams. 
  • Experience working with excel, PowerPoint, Thinkcell  

Continuous Improvement 

  • Stay current on industry trends, customer behavior, and competitive landscape to inform marketing strategies and client engagement. 
  • Use strong communication, influence, and collaboration skills to solve problems and drive customer success. 

Qualifications

  • Fluent English obligatory, global communication
  • Bachelor's Degree on related fields.
  • Proven experience in customer success, account management, or customer marketing, preferably in the CPG or eCommerce space. 
  • Strong understanding of digital shelf analytics and eCommerce data. 
  • Self-Driven & Proactive Mindset 
  • Excellent communication and interpersonal skills. 
  • Ability to manage multiple priorities and work cross-functionally. 
  • Strategic thinker with a customer-first mindset. 
  • Multicultural Team Experience 
    • Comfort navigating different communication styles and business practices 
    • Adaptability in diverse working environments 
  • Education & Digital Transformation Mindset 
    • Experience educating clients in markets where digital literacy is developing 
    • Understands that LATAM clients need help understanding why e-commerce matters 
  • Demo and discovery facilitation skills 
    • SaaS or B2B platform background 
    • E-commerce, last-mile logistics, or marketplace experience 
    • Mercado Libre ecosystem knowledge (a strong credential but not a dealbreaker if eager to learn) 
    • Previous LATAM market experience
  • Team Member will report into a member based in the US. Part of a larger global team. Opportunity to work with LATM Based clients with options to support US Markets.  

Additional Information

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion

Skills Required

  • Fluent English
  • Bachelor's degree in a related field
  • Proven experience in customer success, account management, or customer marketing
  • Experience in CPG or eCommerce (preferred)
  • Strong understanding of digital shelf analytics and eCommerce data
  • Experience using Excel, PowerPoint, and Thinkcell
  • Self-driven and proactive mindset
  • Excellent communication and interpersonal skills
  • Ability to manage multiple priorities and work cross-functionally
  • Strategic thinker with a customer-first mindset
  • Multicultural team experience and adaptability
  • Experience educating clients in developing digital literacy markets (LATAM emphasis)
  • Demo and discovery facilitation skills
  • SaaS or B2B platform background
  • E-commerce, last-mile logistics, or marketplace experience
  • Mercado Libre ecosystem knowledge (strong credential)
  • Previous LATAM market experience

NielsenIQ Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about NielsenIQ and has not been reviewed or approved by NielsenIQ.

  • Parental & Family Support Public materials highlight paid parental leave in the U.S., with additional paid disability time for birth parents. Parental leave is positioned as a standout element of the package.
  • Leave & Time Off Breadth Unlimited or flexible PTO is referenced alongside paid holidays and sick leave, providing broad time-off options in many roles. Actual use can vary by team norms, but the formal breadth is notable.
  • Flexible Benefits Work-from-home and hybrid arrangements are supported in many roles, with remote-friendly practices described across business lines. Flexibility is frequently positioned as a meaningful advantage.

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The Company
HQ: Chicago, IL
40,000 Employees
Year Founded: 1923

What We Do

NielsenIQ is the industry leader in global measurement and data analytics, and the most trusted source for retail and consumer intelligence. We deliver the complete truth to retailers, manufacturers, and our partners through our comprehensive data sets and powerful insights. We enable businesses to make critical decisions confidently, accelerating growth and optimizing performance.

Why Work With Us

We empower companies around the world to make bold decisions and transform their business with trusted data, solutions, and insights. Joining NielsenIQ means experiencing countless learning opportunities and gaining numerous pathways for growth.

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