Sr. Associate, eCom/Digital Shopping

Posted Yesterday
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New York, NY, USA
In-Office
45K-90K Annually
Senior level
AdTech • Marketing Tech
The Role
Manages and optimizes product feeds, catalogs, and data strategies across search, social, and marketplace platforms. Improves product data quality, segmentation, automation, and performance while collaborating with media, analytics, technology, client, and eCommerce teams. Uses data-driven insights and testing to increase visibility, efficiency, and commerce sales outcomes.
Summary Generated by Built In

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary & Impact 

The Senior Associate,  eCom/Digital Shopping plays a critical role in driving commerce performance through best-in-class product feed management, catalog optimization, and data strategy across search, social, and marketplace platforms. This role sits at the intersection of commerce, media, analytics, and technology, ensuring product data is accurate, optimized, and structured to maximize visibility, efficiency, and sales outcomes. 

You will be responsible for managing and improving product feeds across platforms including Google Merchant Center, Microsoft Merchant Center, Meta Catalog Manager, and other feed-driven environments. Working closely with activation, analytics, client, and eCommerce teams, you'll identify opportunities to improve feed quality, automate processes, strengthen product segmentation, and unlock greater performance through data-driven insights and testing. 

This is an ideal opportunity for someone with a strong foundation in commerce media, product feed management, analytics, and performance optimization who enjoys solving technical challenges and translating data into business impact. 

What You'll Bring 

  • Experience in eCommerce, commerce media, feed management, shopping campaigns, or catalog operations. 
  • Strong analytical mindset with the ability to identify trends, opportunities, and performance drivers. 
  • Experience working with product feeds, catalog management platforms, and data governance processes. 
  • Familiarity with Google Merchant Center, Feedonomics, Meta Catalog Manager, SA360, or similar commerce technology platforms. 
  • Proven ability to collaborate across media, analytics, technology, and client teams to drive measurable business outcomes. 

Life At WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.  We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range
$45,000—$90,000 USD

Please read our Privacy Notice for more information on how we process the information you provide. 

Skills Required

  • Experience in eCommerce, commerce media, feed management, shopping campaigns, or catalog operations
  • Strong analytical mindset with the ability to identify trends, opportunities, and performance drivers
  • Experience working with product feeds, catalog management platforms, and data governance processes
  • Familiarity with Google Merchant Center, Feedonomics, Meta Catalog Manager, SA360, or similar commerce technology platforms
  • Ability to collaborate across media, analytics, technology, and client teams to drive measurable business outcomes

WPP Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.

  • Wellbeing & Lifestyle Benefits — Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
  • Retirement Support — Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
  • Parental & Family Support — Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.

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The Company
HQ: London
90,589 Employees

What We Do

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

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