Sr. Associate, Digital Marketing (Paid Social)

We are an American luxury lifestyle brand, founded in 2004. Anchored in the casual elegance of American sportswear, Tory’s design philosophy is defined by effortless silhouettes, innovative materials, eclectic juxtapositions of color, and the tension of past and present. The collections include ready-to-wear, handbags, footwear, accessories, jewelry, home and beauty.

Empowering women is the company’s guiding principle, expressed through Tory’s collections and reflected in the company culture as well as the work of the Tory Burch Foundation. Established in 2009, the Foundation provides women entrepreneurs in the United States with access to capital, education and community.

You are seeking a work environment where people are encouraged to dream, explore, discover and, as important, laugh together. If you’re prepared to work hard, create impact, and have fun while doing it, we would love to have you join #TeamTory. Apply today!

Life @ToryBurch is Special Because:

When you join us, you’re joining a global, purpose-led company on an exciting growth journey with an amazing culture and great benefits.

• Our culture is welcoming and inclusive -- everyone is empowered to make a difference.
• We have the best team in the world and believe in paying competitively and rewarding for high performance.
• Your overall well-being is important to us; we offer generous benefits to help you take care of your mental and physical health, create financial security, and achieve wellness in all areas of your life.
• We love seeing our employees wear our beautiful collections. You’ll receive a generous employee discount and access to exclusive sample sales.
• We are invested in your professional growth – you’ll have access to free executive coaching on-demand.
• We believe in the importance of giving back and you’ll have many opportunities to do just that through the Tory Burch Foundation and paid volunteer days.

This Role is Tailor-Made for You Because:

You are both analytical and creative—someone who thrives at the intersection of data, storytelling, and performance marketing. You’re excited to support the execution and optimization of paid social programs that drive demand, elevate brand storytelling, and deliver measurable business impact.
You’re highly detail-oriented and organized, with a passion for digital marketing and a curiosity for emerging trends across platforms like Meta, TikTok, and Pinterest. You enjoy working cross-functionally and are eager to contribute to full-funnel strategies—supporting everything from audience targeting and creative briefing to performance analysis and reporting.
In this role, you will play a key part in bringing paid social campaigns to life, partnering closely with internal teams and external agencies to ensure seamless execution, continuous optimization, and alignment with broader marketing goals.

A Day in the Life:

The typical day is… anything but typical. You will support the execution and optimization of paid social campaigns, ensuring programs are running efficiently and effectively across platforms.

This includes:

• Assisting in the day-to-day management of paid social campaigns across platforms such as Meta, TikTok, and Pinterest
• Supporting campaign setup, trafficking, QA, and pacing to ensure campaigns launch on time and perform as expected
• Partnering with internal teams (Creative, Integrated Marketing, CRM, Analytics) to align on campaign objectives, messaging, and asset needs
• Coordinating the development and delivery of creative assets, including assisting with briefing, tracking, and ensuring alignment with campaign goals
• Monitoring campaign performance and pulling insights from reporting to identify optimization opportunities and inform future strategies
• Supporting audience targeting strategies, including leveraging first-party data and collaborating with CRM and analytics partners
• Assisting in the development of test-and-learn initiatives across creative, audience, and platform capabilities
• Maintaining strong communication with external agency partners to support execution, reporting, and ongoing campaign improvements

Staying up to date on platform updates, digital trends, and emerging opportunities within the paid social landscape

To Land This Role:

• 3+ years of experience in digital marketing, paid media, or performance marketing (in-house or agency)
• Hands-on experience or exposure to paid social platforms (Meta, TikTok, Pinterest, etc.)
• Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations
• Proficiency in Excel and familiarity with analytics tools such as Google Analytics (experience with MMM or incrementality tools is a plus)
• Strong organizational skills and attention to detail, with the ability to manage multiple priorities in a fast-paced environment
• Excellent communication and collaboration skills, with the ability to work cross-functionally across teams
• Interest in fashion, retail, luxury, or e-commerce is preferred
• A proactive, solutions-oriented mindset with a willingness to learn and grow

Why You'll Want to Join Our Team:

How We Work Together

• Adaptable – We change before we have to
• Entrepreneurial – We own it
• Collaborative – There’s no “I” in Tory
• Client & Brand Focused – We put ourselves in Tory’s shoes
• Live the Values – We show up for each other
• Functional Expertise – We’re constantly learning and growing

#TeamTory Values

We show up with honesty & kindness, act with integrity & compassion, work with passion & humility and lead with excellence & humor.

Compensation Range

The compensation range for this position is 90,000.00 USD - 115,000.00 USD. Our offer will be based on your relevant experience and work location.

Benefits Information

We offer a generous set of benefits to help you take care of your heath, create financial security, and achieve wellness in all areas of your life. Here are highlights of key benefits available to all Tory Burch members that work over 30 hours. 

Equal Employment Opportunity Statement

Tory Burch LLC is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy) or sexual orientation, gender expression, military status, marital status, genetic predisposition or carrier status, disability or membership in any other protected class under applicable law. Likewise, we will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652. Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records for employment.

Disability Accommodation

Tory Burch is committed to providing reasonable accommodations to applicants and employees with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require assistance or an accommodation with the hiring process, please contact [email protected].