Sr. Analyst, Paid Media (Search)

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Bengaluru, Karnataka, IND
In-Office
Fintech • Payments • Professional Services • Financial Services
Bluevine is the largest small business banking platform in the U.S.
The Role

About Bluevine

Bluevine is on a mission to enable a better financial future for small business owners through innovative banking solutions designed just for them. By combining best-in-class technology with advanced security and a deep understanding of the small business community, we deliver end-to-end banking and lending products that empower always-on entrepreneurs to grow their businesses with confidence. 

As a dynamic company with massive potential, we’re backed by leading investors such as Lightspeed Venture Partners, Menlo Ventures, 83North, Citi Ventures, and nearly 9 years of proven success. Since launching in 2013, we have grown exponentially, amassing over 400,000 customers across all 50 states and a global team of more than 500 people. Our passion is driven by purpose: to give small businesses the tools they need to succeed and we’re just getting started. 

All of this begins with our team who are driven by collaboration, problem-solving, and learning and growing together. With a commitment to innovation and community impact, our mission is to help every small business—and every team member—thrive. Join us! #LI-Hybrid

About The Role:

The Senior Analyst, Paid Media (Paid Search) will be the go-to expert on paid search, responsible for developing, managing, and optimizing campaigns across Google and Microsoft Ads. This role is a hands-on, individual contributor position within the Growth Marketing Team. The Senior Analyst will oversee the day-to-day operations of our paid search marketing strategy, including setting up campaigns, optimizing bids, ad copy, landing pages, and more. They will collaborate with the Marketing team and cross-functionally to ensure campaigns are optimized for results while balancing volume and CAC.

WHAT YOU'LL DO: 

  • Manage and optimize paid search campaigns, including developing and executing campaign launches, managing automated bid strategies, and utilizing new and emerging best practices.
  • Drive short, medium, and long-term workstreams to optimize ad copy, sitelinks, and landing page content for evergreen campaigns and product or campaign expansions.
  • Leverage audiences and retargeting lists to enhance the effectiveness of campaigns.
  • Oversee paid search budgets to ensure media investment is allocated correctly and efficiently to deliver maximum value to the business.
  • Proactively monitor the competitive landscape to continuously refine expansion strategies.
  • Collaborate cross-functionally with other channels to understand performance impacts and leverage tactics to influence demand.
  • Utilize strong analytical skills to interpret data, identify trends, and make data-driven decisions.
  • Plan, develop, and implement new paid search strategies to drive site traffic and generate qualified leads, with a focus on improving CAC and scaling conversion volume.
  • Communicate regularly with stakeholders to discuss performance, goals, and deliver results.
  • Ensure accurate conversion tracking and attribution through data quality assurance (QA).

WHAT WE LOOK FOR: 

  • 5+ years of experience in a paid search role
  • 3+ years of experience at technology companies (Financial Services a plus)
  • Deep understanding of automated search bidding strategies including tCPA & tROAS
  • Bachelor's Degree required / Advanced Degree preferred
  • A proven expert in understanding how paid search can generate demand for a high-growth business
  • Highly effective communicator who interacts with clarity and purpose, proactive, and has experience interacting at all levels of the organization
  • Ability to present analysis and supporting logic to senior management
  • Passion for Bluevine, its mission, and experience marketing to small businesses
  • Proactive and forward thinking; raises questions on assignments, contributes to the optimization of campaigns, and shares ideas

BENEFITS & PERKS

  • Excellent group health coverage and life insurance
  • Stock options
  • Hybrid work model
  • Meal allowance
  • Transportation assistance (terms and conditions apply)
  • Generous paid time off plan, Holidays
  • Company-sponsored mental health benefits
  • Financial advisory services for both short- and long-term goals
  • Learning and development opportunities to support career growth
  • Community-based volunteering opportunities



Bluevine Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Bluevine and has not been reviewed or approved by Bluevine.

  • Parental & Family Support Paid parental leave for both birthing and non-birthing parents is emphasized, signaling a generous approach for family needs. Time off categories like PTO, company holidays, and flexible/floating holidays further broaden coverage.
  • Wellbeing & Lifestyle Benefits Mental-health support with access to 1:1 therapy, a meaningful wellness stipend, and a monthly work-from-home stipend are consistently highlighted. Commuter benefits, weekly catered lunches, and community/ERG programs round out everyday support.
  • Healthcare Strength Comprehensive medical, dental, vision, and life insurance are presented as core offerings. Official materials and current postings consistently feature healthcare as a central pillar of the package.

Bluevine Insights

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The Company
HQ: Jersey City, NJ
549 Employees
Year Founded: 2013

What We Do

Bluevine is the largest small business banking platform in the U.S., serving as the financial operating system for startups and small businesses. Through a single account, companies can earn more, save more, borrow, and manage their money whenever and wherever they do business - without ever stepping into a branch. Accessible through one dashboard, our product suite integrates high-yield business checking, accounts payable, debit and credit cards, loans, and lines of credit. Since 2013, Bluevine has served over 750,000 customers, delivered over $17 billion in loans, and is currently trusted with over $1.5 billion in managed customer deposits. Bluevine was founded by a third-generation small business owner who was passionate about solving banking headaches for small businesses across America after seeing his father’s frustrations with small business banking solutions as a child. By maintaining a singular view on building tools that are both simple and innovative that integrate seamlessly into the day-to-day lives of small business owners, Bluevine has seen tremendous success across its 12-year history, including being named Money’s Best Overall Small Business Bank for 2025-2026 and one of CNBC’s World’s Top Fintech Companies for 2025-2026. Additionally, Bluevine has been named Tearsheet’s Best SMB Bank in 2023, and has been included as an Inc. Power Partner as well as a Forbes Fintech 50 member multiple times in its history. It has also been certified as a Great Place to Work. Bluevine is backed by leading private and institutional investors, including Lightspeed Venture Partners, Menlo Ventures, 83North, Citi Ventures, ION Crossover Partners, SVB Capital, Nationwide Insurance, and M12 (Microsoft’s Venture Arm). With a global presence of more than 500 employees, we're hiring problem solvers, innovators, and collaborators to help build a better financial future for small business owners.

Why Work With Us

At Bluevine, we’re innovators driven by big ideas, collaboration, and impact. We empower each other to take ownership, grow, and make a real difference for small business owners across America. Let’s build what’s next: blvn.com/bluevinecareers

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