Sr. Account Based Marketing Manager

Posted Yesterday
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London, Greater London, England, GBR
In-Office
Senior level
Information Technology • Software
The Role
Lead and execute account-based marketing programs to expand multinational customer accounts across Growth Markets (UK, EMEA, Canada, APAC). Plan and deliver 1:1, 1:few, and 1:many ABM motions; coordinate digital, field, partner, and sales activities; enable regional activation and alignment; track engagement, coverage, and pipeline; report ABM scorecards; and optimize execution to drive regional pipeline and adoption by sales teams.
Summary Generated by Built In
About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services.

 

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 7,000 of them. If you join our team, you’ll enjoy:

  • Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.

  • Continuous professional growth and leadership opportunities.

  • Health, wellness, and financial benefits to offer peace of mind to you and your family.

  • World-class facilities and the technology you need to thrive – in our offices or yours. 

Job Summary

SHI is seeking a Sr. Account Based Marketing Manager to lead and execute account-based marketing (ABM) programs focused on the expansion of existing multinational customers and regional growth objectives across SHI’s Growth Markets, with primary emphasis on the UK, EMEA, Canada, and APAC.
This role is focused on ABM program execution, orchestration, and regional activation. The Manager owns the day-to-day planning and delivery of ABM strategy that supports global account expansion, regional pipeline growth, and alignment across sales, partners, and marketing.
Reporting directly to the Sr. Director – Growth Markets, this role is critical to scaling SHI’s ability to grow multinational accounts consistently across regions while respecting local sales motions, market maturity, and partner dynamics.
Success in this role is measured by account engagement, regional pipeline expansion within named global accounts, execution quality of ABM plays, and adoption of ABM motions by regional sales teams.

Role Description

Global Account-Based Marketing Execution

  • Execute ABM programs focused on expanding SHI’s footprint within existing multinational customer accounts across Growth Markets.

  • Support coordinated global-to-local ABM plays that align global account priorities with regional sales execution in the UK, EMEA, Canada, and APAC.

  • Partner with global and regional account teams to ensure marketing activity supports agreed expansion goals and account plans.

ABM Program Delivery and Orchestration

  • Deliver defined ABM motions (1:1, 1:few and 1:many) aligned to Growth Markets priorities and global expansion opportunities.

  • Coordinate execution across digital, field, partner, and sales-supported ABM activities.

  • Ensure ABM programs are delivered consistently across regions while allowing for local customization where required.

  • Maintain strong operational discipline around targeting, sequencing, and follow-through.

Regional Activation and Alignment

  • Work closely with regional sales and marketing stakeholders to activate ABM plays in-market.

  • Help ensure regional teams understand account priorities, campaign objectives, and expected actions.

  • Support alignment between global account owners and regional sellers to improve execution consistency.

Partner Alignment and Campaign Support

  • Support partner-involved ABM initiatives where partners play a role in customer expansion.

  • Coordinate with partner and internal teams to ensure ABM campaigns are properly scoped, executed, and tracked.

  • Help ensure partner-aligned ABM investments drive measurable impact within target accounts.

Measurement, Reporting, and Optimization

  • Track ABM performance across target account lists, including engagement, coverage, and pipeline contribution by region.

  • Maintain accurate reporting inputs for Growth Markets ABM scorecards and reviews.

  • Identify gaps, friction points, and optimization opportunities within ABM execution and escalate insights to Growth Markets leadership.

Success Metrics

  • Engagement and coverage within named multinational target accounts

  • Regional pipeline contribution tied to ABM programs

  • Adoption of ABM motions by regional sales teams

  • Consistent execution of ABM plays across Growth Markets

  • Performance against defined ABM KPIs and quarterly objectives

Skill Level Requirements & Other Requirements

  • 4–6 years of experience in B2B account-based marketing or demand generation

  • Experience supporting multinational or multi-region sales teams

  • Strong understanding of ABM concepts, targeting, and orchestration

  • Experience working with partner-influenced campaigns is a plus

  • Strong execution and project management skills

SHI UK is an equal opportunity employer and does not discriminate on the basis of race, religion, gender, sexual orientation, national origin, age, disability, or any other legally protected status. We encourage applications from all qualified candidates and we are dedicated to providing a fair and accessible recruitment process. 

#LI-MB3

Equal Employment Opportunity – M/F/Disability/Protected Veteran Status 

Skills Required

  • 4-6 years of experience in B2B account-based marketing or demand generation
  • Experience supporting multinational or multi-region sales teams
  • Strong understanding of ABM concepts, targeting, and orchestration
  • Experience working with partner-influenced campaigns
  • Strong execution and project management skills

SHI International Corp. Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SHI International Corp. and has not been reviewed or approved by SHI International Corp..

  • Healthcare Strength Feedback suggests the medical, dental, vision, and pharmacy offerings are comprehensive, with multiple plan options, telemedicine access, and solid ancillary coverage.
  • Wellbeing & Lifestyle Benefits Feedback suggests onsite fitness centers, wellness programs that can reduce premiums, and discounts/purchase programs provide meaningful lifestyle support.
  • Strong & Reliable Incentives Feedback suggests commission structures in sales and premium totals in certain technical presales roles create notable upside potential for strong performers.

SHI International Corp. Insights

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The Company
HQ: Somerset, NJ
7,309 Employees

What We Do

Think of SHI as your personal technology concierge. We connect your team with the IT solutions and services you need to support your organizational growth and employee experience. Whether you’re building a modern hybrid workplace, defending against an evolving threat landscape, making the cloud work harder for you, or searching for ways to optimize your software portfolio, our friendly 6,000-person team is ready to solve what’s next for your organization. Our in-house data center integration, device configuration, and deployment and license advisory services, plus our top-tier status with vendors and flexible financing make life simpler for IT decision makers. Execute your IT vision with stress-free, scalable solutions you – and your people – will love. SHI is proud to be the largest Minority/Woman Owned Business Enterprise (MWBE) in the United States.

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