Are you ready to accelerate your career and embark on an exciting journey with the Red Bull Graduate Program in Germany?
Then this is your chance!
Join us for our 18 months Graduate Program starting in July 2027.
You'll get the chance to work with our highly professional teams and show us your capabilities. Your delivery and contribution during the program will shape the scope of your future at Red Bull.
Realize your talent!
Get to know the world of sports marketing with a focus on athletes’ management and athletes’ projects within a Red Bull country organization.
Generate insights and new/unexpected ideas by thinking creatively and out-of-the-box to support cross-departmental sports marketing projects and initiatives. Define and develop an overarching project to be presented to the respective department heads at the end of the program.
ATHLETES MANAGEMENT
Develop a deep understanding in designing & establishing a targeted, credible, and efficient athletes & club marketing program by supporting our Athletes & Club Marketing Team in managing the athletes. Management of the athlete portfolio, from scouting activities and contract negotiations to athlete onboarding.
ATHLETES PROJECTS
Realizing athletes’ projects, initiatives & activations. Drive innovation by bringing creative athlete projects and initiatives to life. Take ownership of the entire process in close collaboration with athletes, from developing the creative concept and pitching the idea to executing the project.
EVENT
Get to know the sport event business by supporting the team in events (yearly highlight events). Learn to organize and execute efficient event planning on a professional level and work closely with the internal project team, external agencies, athletes, and participants.
Qualifications- Bachelor's degree or Master's degree in sports, economics, event management or similar
- Proven excellence in your academic life
- Relevant work or internship experience in the sports industry, club & team sports, sport-, events- or marketing agency, sport institution or federation is a plus
- A history of pursuing personal passions, extra-curricular achievements
- Entrepreneurial spirit with a "go-getter" mentality when it comes to tackling important projects or taking on new challenges
- Open, creative and solution-oriented mindset, with excellent networking & communication skills
- Good computer skills in MS Office, especially PowerPoint
- Fluent in English & German (written, spoken), additional languages considered a plus
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. The job advertisement is aimed at all people equally, regardless of age, skin colour, religion, gender, sexual orientation or origin.
Skills Required
- Bachelor's or master's degree in sports, economics, event management, or a related field
- Proven academic excellence
- Relevant work or internship experience in sports, events, marketing agencies, sports institutions, clubs, teams, or federations
- Personal passions and extracurricular achievements
- Entrepreneurial, proactive, and go-getter mindset
- Open, creative, and solution-oriented mindset
- Excellent networking and communication skills
- Good computer skills, especially Microsoft Office and PowerPoint
- Fluency in written and spoken English and German
- Additional language skills
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
Red Bull Insights
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
