Mission: To assist Christian parents by helping equip students to embrace Biblical truth, strive for academic excellence, and model Christ-like leadership to influence their homes, churches, and communities for Christ.
Employee Profile:
Spiritually, the employee shall possess characteristics that reflect:
- Acceptance without reservation of the PCA doctrinal beliefs
- A strong clear Christian testimony
- A mature, godly spirit
- A person of faith and prayer
Personally, the employee’s life shall reflect:
- A lifestyle of biblical integrity
- A spirit of dedication, commitment, flexibility, and responsiveness
- The ability to listen and respond to counsel
Overview of the Position:
T The Sports Information Coordinator (SIC) is responsible for managing and promoting PCA athletic programs through strategic communications, media relations, digital content creation, statistics management, and public relations efforts. The SIC serves as the primary liaison between the athletics department and media outlets while enhancing the visibility and reputation of student-athletes, coaches, and athletic programs.
Essential Duties and Responsibilities
- Media Relations
- Serve as the primary contact for local, regional, and national media.
- Coordinate interviews with coaches, student-athletes, and athletics staff.
- Write and distribute press releases, game recaps, feature stories, and media advisories.
- Maintain positive relationships with media representatives.
- Digital Communications
- Manage athletics website content and updates.
- Create and publish content for social media platforms.
- Produce multimedia content including graphics, photography, and video highlights.
- Develop communication strategies to increase fan engagement and program visibility.
- Responsible for assisting in the research and creative writing for all PCA Athletics communications as assigned by the Senior Director of Marketing and Communications and/or Athletic Director
- Responsible for the editing and proofreading of PCA Athletics materials and communications, as assigned
- Assist department personnel and divisional representatives in implementing strategies for promoting PCA Athletics and its personnel and students within the school and the greater community
- Research and production of feature stories for media placement, as well as, on new communication tactics, channels, and media
- Provide creative concepts, ideas and vision casting to the Senior Director of Marketing and Communications and/or Athletic Director
- Assist in the creation of communications plans that meet stated goals and provide a consistent branding for PCA
- Statistics and Records
- Compile, maintain, and distribute team and individual statistics.
- Ensure accurate reporting of statistics to conferences, governing bodies, and media outlets.
- Maintain historical records, archives, and record books for athletic programs.
- Event Coverage
- Coordinate media operations for home athletic events.
- Supervise game-day statistics crews and media personnel.
- Produce game programs, media guides, and postgame reports.
- Manage live scoring, streaming, and broadcast support as needed.
- Publications and Content Development
- Write feature stories highlighting student-athletes, coaches, and program accomplishments.
- Support fundraising and marketing initiatives through storytelling and content creation.
- Photography of games and events for use in storytelling.
- Brand Management
- Ensure consistent use of institutional and athletic branding standards.
- Promote the mission and values of the institution through athletic communications.
- Monitor and maintain the public image of athletic programs.
- Serves as consultant to Senior Director of Marketing and Communications and/or Athletic Director on communication tactics including outlets, message, and tone
- Support fundraising and marketing initiatives through storytelling and content creation.
- Work with church media and communications to ensure visibility and flow of PCA Athletics information
- Occasional afterhours assignments (school nights & weekends)
- Other duties as assigned
Qualifications:
- Bachelor's degree in Sports Management, Communications, Journalism, Public Relations, Marketing, or related field.
- Minimum of three years of proven experience in communications or public relations
- Excellent organization, time management, and multitasking skills
- Proficiency preferred in graphic design programs, including Adobe Creative Suite (Illustrator, Photoshop and InDesign), content management sites (including websites and social media interfaces); Adobe Acrobat, etc.; Powerpoint, Excel (Mac usage)
- Proficiency required in creative and marketing writing skills
- Proficiency required in web management, social media, and content development
- Editing and proofreading skills, as well as knowledge of proofreader’s marks
- Strong communications and public relations background
- Ability to effectively communicate ideas and messages both inside and outside PCA
- Ability to plan strategically to arrive at short- and long-term solutions
- Commitment to PCA's Vision Statement, Mission Statement and Core Values
- Ability to retain confidential information
- Knowledgeable in print production including preparing documents for print, estimations and production materials
- Ability to multi-task projects that require knowledge in writing, video production, graphic design, web layout/programming and social media
- Prestonwood Baptist Church member preferred
Physical Requirements and Working Conditions:
- Repetitive motion of the wrists, hands and fingers due to typing
- Close visual acuity required for viewing a computer monitor, preparing and analyzing data and figures, transcribing and reading
- Hearing – ability to perceive sounds at normal speaking levels with or without correction
- Talking – expressing ideas by means of the spoken word to convey instructions to other workers and customers
- Ability to communicate effectively, even in stressful situations
- Sedentary office work with occasional lifting of up to 10 pounds
- Numerous phone calls
- Subject to frequent interruptions and frequent deadlines
Skills Required
- Bachelor's degree in Sports Management, Communications, Journalism, Public Relations, Marketing, or related field
- Minimum of three years of proven experience in communications or public relations
- Proficiency in creative and marketing writing skills
- Proficiency in web management, social media, and content development
- Proficiency preferred in graphic design programs including Adobe Illustrator, Photoshop, and InDesign; Adobe Acrobat; Microsoft PowerPoint; Microsoft Excel (Mac)
- Editing and proofreading skills, knowledge of proofreader's marks
- Strong communications and public relations background
- Ability to plan strategically and manage multiple projects, time management and organizational skills
- Ability to retain confidential information
- Knowledgeable in print production, preparing documents for print, estimations and production materials
- Ability to produce multimedia content including photography and video highlights
- Experience compiling, maintaining, and distributing team and individual statistics; live scoring and streaming/broadcast support
- Availability for occasional afterhours assignments (school nights and weekends)
- Prestonwood Baptist Church member
What We Do
Prestonwood Christian Academy is a private, Christ-centered school system serving students from Pre-K through 12th grade. It operates multiple campuses in Texas, including Plano and Prosper, as well as online and hybrid programs. Its mission is to assist Christian parents by equipping students to embrace biblical truth, strive for academic excellence, and model Christ-like leadership to influence their homes, churches, and communities for Christ.






