Specialist, Social Media

LOCATION: Westchester Illinois
REPORTS TO: Manager, Social Media Communication

Core Responsibilities:

• Execute a comprehensive social media strategy aligned with organizational goals.
• Monitor online activity across departments and geographies to ensure adherence to established guidelines and best practices.
• Collaborate with design and copywriting teams to create compelling and relevant visuals, videos, and written content for social media channels (LinkedIn, Facebook, etc.).
• Optimize company profiles and pages to maximize engagement and reach.
• Develop and execute content calendars, ensuring timely and relevant posts.
• Monitor industry trends, best practices and competitor activities to stay ahead in digital landscape.
• Foster meaningful interactions with our audience, addressing inquiries and building relationships.
• Leverage trending topics and hashtags to enhance brand visibility.
• Ensure consistent brand messaging and visual identity across all social platforms.
• Collaborate with regional marketing teams to tailor content for specific markets while maintaining a cohesive global brand voice.
• Assist in planning and executing paid social media campaigns.
• Regularly analyze social media performance using Google Analytics, Hootsuite, or Sprout Social.
• Provide actionable insights and recommendations to enhance campaign effectiveness.
• Prepare reports for management and stakeholders.

Qualified candidates will have:

• Bachelor’s degree in Marketing, Communications or a related field
• Minimum 3+ years in social media marketing, preferably in a B2B context within the food industry
• Proficiency in using social media platforms, analytics tools, and content management systems

Required behaviors and skills:

• Ability to adapt messaging for diverse cultural contexts
• Strong copywriting and visual storytelling skills
• Ability to work independently and effectively with cross-functional teams in a fast-paced environment
• Strong attention to detail and ability to meet deadlines

Relocation Available:

No

We are an equal opportunity employer and value diversity at our company. Ingredion seeks to provide a work environment that is free from harassment and discrimination. We will not tolerate any form of discrimination based on race, color, religion, age, gender, gender identity, gender expression, national origin, ancestry, handicap or disability—mental or physical—marital status, sexual orientation, veteran status, disability resulting from military service, or any other classification protected by law (“protected classifications”). We are committed to establishing and maintaining a work environment where everyone is treated with dignity and respect.

Ingredion provides accommodations to job applicants with disabilities throughout the hiring process. If a job applicant requires an accommodation during the application process or through the selection process, we will work with the applicant to meet the job applicant's accommodation needs.