Specialist, Programmatic

Posted 15 Days Ago
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New York, NY
Hybrid
65K-80K Annually
Junior
AdTech • Agency • Digital Media • Marketing Tech • Analytics
We are a modern marketing company engineered to meet unprecedented challenges & opportunities facing marketers today.
The Role
The Programmatic Trader will manage and optimize programmatic campaigns, analyze performance data, propose new strategies, and present findings. Collaboration with clients and senior team members is key.
Summary Generated by Built In

WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS

Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 200+ people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen. 

Ad Age touted that “Known may be the ultimate example of a full-service agency,” and honored us with two prestigious recognitions this year: #3 on The A-List as one of the top agencies in the world, and Ad Age’s Data & Insights Agency of the year for the second year in a row. Without our incredible partnerships with our clients, spanning across the leading brands in finance, technology, entertainment, media, CPG, real estate, and many other categories, honors like this could not be possible, and also have helped us earn additional awards and recognitions over the years like: Emmys, Clios Entertainment and Sports Awards, Effies, Cannes Lions Awards, ProMax Agency of the Year, and Digiday’s Most Innovative Media Agency to name a few.

We couldn’t create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and while most of our people work in a hybrid setting, we are a distributed workforce with a number of Knowners working remotely.

BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU

About the role:

As our Media/Data Science team continues to expand, we are in search of a Programmatic Trader. This role is pivotal in the creation, maintenance, and optimization of our programmatic campaigns, leveraging analytics, automation, and existing tools. Working alongside senior members, our Programmatic Trader should possess strong analytical skills, a keen sense of curiosity, and a passion for discovering innovative ways to enhance our processes and deliver maximum ROI for our clients. Effective time and project management skills are essential for success in this role.

Being a Programmatic Trader at Known offers a unique career trajectory. Beyond the analytics and operations that underpin our campaigns, our traders often engage directly with clients, partake in client meetings, and occasionally present results, supported by senior team members. They play a significant role in producing deliverables, including regular campaign updates.

WHAT YOU’LL DO

  • Independently construct and occasionally present campaign-related analyses and results, encompassing aspects like audience insights, bidding strategies, experiment outcomes, and landing page tactics.
  • Assist in all facets of a programmatic campaign build, from account configuration, media strategy, campaign setup, ad trafficking, to QA.
  • Implement optimizations and new campaign strategies to enhance performance.
  • Propose innovative analytical methodologies for campaign optimization.
  • Ensure data accuracy by reviewing and conducting audits, or by creating new analyses that better cater to our clients or boost our efficiency.
  • Daily monitoring, management, analytics, optimization, and development of assigned campaigns.
  • Develop novel strategies (algorithms, models, automation) to optimize KPIs and enhance Known IP.
  • Utilize existing software infrastructure for trafficking, performance evaluation, and media analysis.

WHO YOU ARE AND WHAT YOU HAVE

  • A BS/BA degree from an accredited college or university. STEM degrees are preferred.
  • 2+ years of professional experience in programmatic trading, advertising, ad tech, or media.
  • 1+ years of hands-on experience with programmatic platforms, especially TTD (The Trade Desk) and DV360.

Skills, Abilities, and Knowledge

  • Comprehensive understanding of programmatic advertising.
  • High proficiency in Excel.
  • Solid foundation in math and statistics.
  • Proven ability to operate independently and efficiently.
  • Exceptional attention to detail.
  • Effective time management.
  • Excellent verbal and written communication.
  • Experience in presenting work and a keen interest in honing this skill.
  • Proficiency in interpreting data/analytics.
  • Familiarity with data visualization tools like Looker or Tableau is advantageous.
  • Understanding of digital ad ops technology is a plus

Competencies

  • Detail-oriented with a commitment to ensuring the quality and accuracy of analytics.
  • Eagerness to tackle challenging problems with a flexible approach.
  • Strategic, analytical, and proactive thinking about diverse business challenges.
  • Team player attitude.
  • Self-driven with a proactive mindset.
  • Quick learner.
  • Abundant intellectual curiosity and integrity.

SOME OF OUR PERKS

  • Unlimited paid time off
  • 401k with company matching and no vesting period
  • Annual bonuses
  • Generous medical plan
  • Paid parental leave

ONE LAST THING TO ASK YOURSELF

All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.

Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.

The base salary for this position is $65K-$80K.

            This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.

#LI-RR1

Top Skills

Dv360
Excel
Looker
Tableau
The Trade Desk
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The Company
New York, NY
478 Employees
Year Founded: 2020

What We Do

Known is built on a foundation of two decades of groundbreaking market research and data science capabilities, which now power our acclaimed strategy and creative groups. Our clients include some of the most innovative brands in the world. We are setting a new standard by delivering those clients the advanced, end-to-end solutions they need, in the most efficient, effective and transparent ways. The result? Marketing that is rooted in science, and designed to succeed, be persistently optimized and profoundly impact our clients’ businesses.

Why Work With Us

We know marketing has fundamentally changed. You’ll very quickly learn that we’re either the most creative scientific company or the most scientific creative company. Whichever you decide, our employees are empowered to live their true north. Our common thread is sharing a passion for revolutionary ideas, reinvention, and channeling curiosities.

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