Empowering Africa’s tomorrow, together…one story at a time.
With over 100 years of rich history and strongly positioned as a local bank with regional and international expertise, a career with our family offers the opportunity to be part of this exciting growth journey, to reset our future and shape our destiny as a proudly African group.
Job Summary
The MarTech Operations Specialist will support the Personalisation and MarTech Team in managing the day-to-day Personalisation and Martech operations function. This role is responsible for ensuring adherence to SLAs and turnaround times, assisting with capacity management, embedding operational processes and continuous improvement initiatives within the campaign delivery team.
The incumbent will actively monitor workload distribution, supporting operational reporting, and help drive executional excellence across the Personalisation & Martech function
Job Description
Key Responsibilities
1. Campaign Operations Support
- Support the day-to-day management of campaign execution workflows, ensuring customer engagement activities move smoothly through brief, build, QA, and deployment stages.
- Track and monitor campaign delivery against SLAs, escalating risks or potential delays.
- Embed and enforce standard operating procedures (SOPs) across the execution team to ensure process consistency and governance compliance.
2. Capacity & Workflow Management
- Assist with managing team capacity plans by monitoring workloads across team members and reallocating tasks to optimise delivery.
- Support weekly capacity planning sessions to balance demand and available resources, helping prevent bottlenecks and workload imbalances.
- Maintain a live workload dashboard or tracker to provide visibility of in-flight and upcoming campaign requests.
3. Process Improvement & Embedment
- Work closely with the MarTech Enablement Manager to embed new processes and continuous improvement initiatives within the team.
- Assist in documenting process improvements, ensuring teams are informed and trained on new ways of working.
- Collect feedback from the operations team and stakeholders on potential process bottlenecks or improvement opportunities.
4. SLA & Governance Monitoring
- Proactively monitor SLA adherence across campaign activities, highlighting trends and recurring issues to leadership.
- Support quality control efforts by ensuring campaign build and execution processes are followed as per governance guidelines.
- Assist in collating operational risk and incident logs for analysis and reporting.
5. Reporting & Administration
- Compile weekly operational reports on campaign throughput, SLA performance, and team capacity utilisation.
- Maintain updated documentation of execution workflows and process guides.
- Assist in preparation of materials for retrospectives, team meetings, and performance reviews.
Person Specification
Education & Experience
- Diploma or Bachelor’s degree in Operations Management, Marketing, Business Administration, or a related field
- Minimum 1–3 years’ experience in marketing operations, project coordination, or business operations (preferably within financial services, telecoms, or a marketing team)
- Exposure to campaign operations or Martech environments (e.g., CRM platforms like Salesforce Marketing Cloud, Adobe, or similar) is advantageous
Knowledge & Skills
- Basic understanding of operational workflows and process optimisation
- Strong administrative and coordination skills
- Excellent attention to detail and organisational abilities
- Ability to manage competing priorities and escalate risks effectively
- Intermediate proficiency in Excel / Google Sheets (for capacity trackers, reporting, etc.)
- Strong interpersonal and communication skills
- Problem-solving and a proactive mindset
Competencies
- Executional Discipline & Follow-Through
- Organisational Agility
- Team Collaboration & Support
- Proactive Problem Solving
- Results Orientation & Accountability
- Adaptability in Fast-Paced Environments
Education
Bachelor`s Degrees and Advanced Diplomas: Business, Commerce and Management Studies (Required)
Absa Bank Limited is an equal opportunity, affirmative action employer. In compliance with the Employment Equity Act 55 of 1998, preference will be given to suitable candidates from designated groups whose appointments will contribute towards achievement of equitable demographic representation of our workforce profile and add to the diversity of the Bank.
Absa Bank Limited reserves the right not to make an appointment to the post as advertised
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What We Do
Absa Group Limited (Absa) has forged a new way of getting things done, driven by bravery and passion, with the readiness to realise growth on the African continent and beyond. We’re a truly African brand, inspired by the people we serve in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania, Uganda, and Zambia. We also have representative offices in China, Namibia, Nigeria and the United States, as well as securities entities in the United Kingdom and the United States, along with technology support colleagues in the Czech Republic.
