Software Engineer 5 - Ads Identity & Privacy

Posted 3 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
388K-619K Annually
Senior level
News + Entertainment
The Role
Design and implement privacy-preserving features for Netflix Ads, ensuring member data protection and regulatory compliance. Build high-throughput, low-latency distributed cloud systems that handle very large data volumes, collaborate cross-functionally, and integrate privacy controls into ad identity and audience systems.
Summary Generated by Built In

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.

We launched a new ad-supported tier in November 2022 to offer our members more choice in how they consume their content. Our new tier allows us to attract new members at a lower price point while also creating a compelling path for advertisers to reach deeply engaged audiences.

Our TeamThe Netflix Ads Identity and Audiences team is committed to providing a relevant and engaging advertising experience that prioritizes member privacy. Our mission is to maintain accurate member identities, ensuring that ads are both engaging and compliant with consumer privacy choices and regional regulations.The Role

As a Privacy Software Engineer on the Ads Identity and Audiences team, you will play a crucial role in safeguarding Netflix member privacy across the Netflix Ads Suite. Your primary focus will be on designing and implementing privacy-preserving technologies that ensure ads are not only engaging but also fully respectful of consumer privacy choices and compliant with regional regulations.

In this dynamic and innovative environment, your contributions will have a significant impact on how we protect member data and privacy. You will collaborate with a team of talented professionals who are deeply passionate about technology and privacy, fostering a culture that values creativity, diversity, and continuous learning.

Skills & experience we’re seeking:
  • Professional experience in designing and building privacy features for ad platforms, with a focus on user data protection and compliance.

  • Strong understanding of data privacy, governance, and security concepts, including Privacy by Design principles.

  • Experience with implementing data privacy protections such as data minimization, encryption, and deidentification techniques.

  • In-depth knowledge of regional privacy regulations, e.g. GDPR (General Data Protection Regulation), CCPA (California Consumer Privacy Act), and CPRA (California Privacy Rights Act).

  • Proficiency in programming languages such as Java, Python, C++, or similar, with a strong grasp of software development principles and design patterns.

  • Experience in developing distributed cloud-based applications and proficiency in modern programming languages, preferably object-oriented.

  • Proven experience in handling data at extremely large volumes with big data tools like Spark, and building high throughput low latency distributed systems that utilized the big data.

  • Ability to thrive in a fast-paced, dynamic environment and effectively manage multiple priorities.

  • Knowledge of the ad tech and advertising landscape, including programmatic advertising and digital marketing trends.

  • Excellent communication, negotiation, and relationship-building skills, with the ability to work collaboratively with cross-functional teams.

Nice to haves:
  • Experience with Privacy Enhancing Technologies (PETs)

  • Experience integrating with Consent Management Platforms (CMPs)

  • Experience working in the CTV space and knowledge of its unique constraints.

  • Contribution to ad tech privacy industry groups (e.g. IAB Tech Lab).


Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $388,000.00 - $619,000.00.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.

Netflix is a unique culture and environment. Learn more here.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Skills Required

  • Experience designing and building privacy features for ad platforms
  • Strong understanding of data privacy, governance, and security concepts, including Privacy by Design
  • Experience implementing data privacy protections such as data minimization, encryption, and deidentification techniques
  • In-depth knowledge of regional privacy regulations (GDPR, CCPA, CPRA)
  • Proficiency in programming languages such as Java, Python, or C++
  • Experience developing distributed cloud-based applications and object-oriented programming
  • Proven experience handling extremely large data volumes with big data tools like Spark
  • Experience building high throughput, low latency distributed systems
  • Knowledge of ad tech and programmatic advertising
  • Excellent communication, negotiation, and relationship-building skills
  • Ability to manage multiple priorities in a fast-paced environment
  • Experience with Privacy Enhancing Technologies (PETs)
  • Experience integrating with Consent Management Platforms (CMPs)
  • Experience working in the CTV space
  • Contributions to ad tech privacy industry groups (e.g., IAB Tech Lab)

Netflix Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Netflix and has not been reviewed or approved by Netflix.

  • Fair & Transparent Compensation Compensation is positioned as “personal top of market” with regular recalibration and broad posted ranges for senior roles that signal the philosophy. The cash‑forward structure and clearly described pay‑mix choices help set expectations on how pay is determined.
  • Equity Value & Accessibility Employees can choose the mix of cash versus fully vested 10‑year stock options, with grants structured to be retained even after departure. This employee‑directed design increases accessibility and control over equity participation.
  • Healthcare Strength Health coverage is described as comprehensive across medical, dental, vision, and mental health, with employer funding designed to offset premiums. Additional resources like counseling/coaching and wellness support reinforce breadth in care access.

Netflix Insights

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The Company
HQ: Los Gatos, CA
13,212 Employees
Year Founded: 1997

What We Do

Netflix is the world's leading streaming entertainment service with 209 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

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