HighLevel

Software Development Engineer III - Full Stack Development - Ads Manager Team

Reposted 7 Days Ago

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Hiring Remotely in Delhi, Connaught Place, New Delhi, Delhi, IND

In-Office or Remote

Mid level

Information Technology • Internet of Things • Marketing Tech

The Role

The role involves improving lead capture models, building backend and frontend APIs, collaborating with cross-functional teams, and ensuring high engineering standards for scalable solutions.

Summary Generated by Built In

About Us

HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, comprised of agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames.

Our People

With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.

Our Impact

As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.

About the Team:

Currently we have millions of sales funnels, websites, attributions, forms and survey tools for lead generation. Our B2B customers use these tools to bring in the leads to the HighLevel CRM system. We are working to continuously improve the functionality of these tools to solve our customers’ business needs. In this role, you will be expected to be autonomous, guide other developers who might need technical help, collaborate with other technical teams, product, support and customer success

About the Role:

We are looking for a passionate and highly skilled Senior Software Development Engineer (SDE3) to join the Ads Manager Team. You will work on building scalable systems and user experiences that power ad campaign creation, optimisation, reporting, and automation across multiple advertising platforms.You will collaborate closely with Product, Design, QA, AI, and Platform teams to deliver high-impact features and improve campaign success rates, scalability, and reliability.This role requires strong backend engineering fundamentals, product ownership, execution discipline, and the ability to solve complex technical challenges at scale.

Responsibilities

Design and build scalable backend services and APIs for Ads Manager.
Develop integrations with advertising platforms such as:
- Meta Ads
- Google Ads
- LinkedIn Ads
- Other ad ecosystems
- Build systems for:
  - Campaign publishing
  - Audience targeting
  - Attribution tracking
  - Analytics & reporting
  - Ad automation workflows
  - Improve campaign publishing reliability and reduce user drop-offs.
  - Collaborate with Product and Design teams during requirement and feasibility discussions.
  - Participate in architectural discussions and technical decision-making.
  - Optimise application performance, scalability, and reliability.
  - Write clean, maintainable, and testable code.
  - Contribute to engineering best practices, code reviews, and SDLC improvements.

Your Core Skills

- 4+ years of software engineering experience.
- Strong proficiency in:
  - Node.js
  - TypeScript / JavaScript
  - MongoDB
  - REST APIs
  - Experience building scalable backend systems and microservices.
  - Good understanding of distributed systems and asynchronous processing.
  - Experience with cloud platforms such as AWS or GCP.
  - Familiarity with CI/CD pipelines and modern development workflows.
  - Strong debugging, analytical, and problem-solving skills.
  - Ability to work independently with strong ownership and accountability.

Additional Skills

Experience with Vue.js or React.js.
Experience working with Ads APIs or MarTech products.
Familiarity with:
- Event-driven architectures
- Redis, Kafka, RabbitMQ, or similar technologies
- Analytics and reporting systems
- Exposure to AI-powered or automation-driven products.
- Experience working in fast-paced SaaS environments.

EEO Statement:

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.

We encourage you to review our Privacy Policy before submitting your application

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Skills Required

4+ years of experience in a full-stack environment
Proficient with programming languages such as Javascript, TypeScript, Vue.js, NodeJS, GraphQL
Experience with HTML5 and CSS3
Ability to work in a team and collaborate remotely

HighLevel Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about HighLevel and has not been reviewed or approved by HighLevel.

Healthcare Strength — Employer materials highlight employer-paid medical and vision for employees, with mental health support and short‑term disability included. Feedback suggests health coverage is a relative bright spot that can raise overall satisfaction even when base pay is not top‑tier.
Leave & Time Off Breadth — Flexible PTO, paid family leave, and paid holidays are emphasized alongside a remote‑first setup. Feedback suggests this time‑off approach supports work–life balance and is frequently cited as part of the value proposition.
Retirement Support — A company‑matched 401(k) is presented as part of the core package. Feedback suggests retirement support contributes meaningful long‑term value and helps offset tradeoffs in cash compensation.

Learn more about HighLevel's Compensation & Benefits →

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The Company

Dallas, Texas

974 Employees

Year Founded: 2018

What We Do

https://www.gohighlevel.com/quick-links One white-labeled marketing app to rule them all. HighLevel is everything your business needs to succeed! Capture leads using our landing pages, surveys, forms, calendars, inbound phone system & more! Automatically message leads via voicemail, forced calls, SMS, emails, FB Messenger & more! Use our built in tools to collect payments, schedule appointments, and track analytics