Be Part of What's Next
The stories people share shape culture—and the videos they can't stop watching bring those stories to life. As Social Video Producer at ELLE, you'll help create compelling social-first content that expands our reach, engages passionate audiences, and elevates one of the world's most iconic fashion and lifestyle brands across every major platform.
About Hearst Magazines (Why Us?)
Hearst Magazines is one of the world's largest lifestyle publishers, with a portfolio of more than 30 iconic brands that inspire, inform, and entertain audiences across print, digital, video, social, and experiential platforms. Our brands reach millions of readers and viewers through compelling storytelling, innovative content, and industry-leading journalism. At Hearst Magazines, you'll collaborate with talented teams who are shaping the future of media while creating meaningful experiences for audiences around the world.
Key Responsibilities (What are you doing)
- Manage programming calendars for centralized social video cutdowns across TikTok, YouTube, YouTube Shorts, Instagram Reels, and ELLE's owned platforms to ensure consistent publishing and audience growth.
- Partner with social editors and cross-functional teams to execute social video strategies that align with editorial priorities and performance goals.
- Support video production from concept through post-production by identifying compelling social moments, pulling B-roll, reviewing edits, and helping shape platform-specific content.
- Collaborate with the Talent team to develop creator partnerships, audience engagement opportunities, and social-first storytelling initiatives.
- Coordinate social video production for red carpet events, special projects, and live activations while maintaining high editorial standards.
- Upload, publish, and optimize video content across platforms, ensuring each asset is tailored to channel best practices and stakeholders are informed throughout the publishing process.
- Write and optimize engaging social copy, manage channel updates, and ensure brand pages remain fresh, accurate, and aligned with ELLE's editorial voice.
- Engage with audiences across social platforms to strengthen community, encourage conversation, and support video performance through thoughtful audience interaction.
Qualifications ( What We're Looking For)
- 3+ years of experience producing, editing, or managing social video content for a media brand, publisher, agency, or comparable digital-first environment (or equivalent experience).
- Strong copywriting skills with the ability to create compelling, platform-specific social content.
- Experience using social media analytics and video performance tools such as Dash Hudson, TikTok Analytics, or similar platforms.
- Passion for fashion, beauty, pop culture, and emerging social media trends, with a strong understanding of ELLE's editorial voice and audience.
- Excellent organizational skills with exceptional attention to detail and the ability to manage multiple projects simultaneously.
- Strong communication and collaboration skills, with experience working across editorial, production, social, and talent teams.
- Ability to thrive in a fast-paced environment, meet tight deadlines, and adapt to evolving priorities.
- Flexibility to support on-set productions, events, and occasional work outside standard business hours as needed.
- This is a hybrid position based in New York, NY, requiring 4 days per week in the office.
Benefits ( What We Offer)
- Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
The base salary range for this role is $71,400-$80,000. This position is not eligible for bonus or commission compensation. Actual compensation will be determined based on experience, skills, qualifications, and location.
Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
This is a position covered under the Writers Guild of America, East, Collective Bargaining Agreement.
Skills Required
- 3+ years of experience producing, editing, or managing social video content for a media brand, publisher, agency, or comparable digital-first environment, or equivalent experience
- Strong copywriting skills and ability to create compelling, platform-specific social content
- Experience using social media analytics and video performance tools such as Dash Hudson, TikTok Analytics, or similar platforms
- Passion for fashion, beauty, pop culture, and emerging social media trends
- Strong understanding of ELLE's editorial voice and audience
- Excellent organizational skills and exceptional attention to detail
- Ability to manage multiple projects simultaneously
- Strong communication and collaboration skills across editorial, production, social, and talent teams
- Ability to thrive in a fast-paced environment, meet tight deadlines, and adapt to evolving priorities
- Flexibility to support on-set productions, events, and occasional work outside standard business hours
- Ability to work in a hybrid position based in New York, NY, four days per week in the office
Hearst Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.
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Healthcare Strength — Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
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Retirement Support — Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
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Leave & Time Off Breadth — Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.
Hearst Insights
What We Do
Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.
