Social Strategist

Reposted 5 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
70K-75K Annually
Mid level
AdTech • Digital Media • Marketing Tech
The Role
The Social Strategist will develop social strategies, engage with communities across platforms, provide updates on best practices, and collaborate with teams to drive new business opportunities.
Summary Generated by Built In

Business Overview 

KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the KINESSO team as a Social Strategist. In this role, you will work closely with team members to monitor, respond to, and engage directly with clients’ communities across social channels, develop collaborative, creative, and informed, social strategies for clients, and provide a fresh, new perspective on the ever-changing social landscape. This opportunity will kickstart your career at KINESSO and provide a platform to partner with the world’s leading brands.

Responsibilities
  • Develop a deep understanding of client’s brand tone in order to embody the voice of the brand and update client’s social media response bank on an on-going basis.
  • Respond to social comments and DMs on social platforms via community management, including after-hours moderation.
  • Own organic social media content publishing via automated content management system and manually in-platform.
  • Provide quarterly updates on best practices for both organic and paid social.
  • Compile qualitative quarterly reports, focusing on audience observations and commentary themes for agency partners and clients.
  • Build strong relationships with internal and external agency teams to complete client work efficiently.
  • Provide your own expertise and perspective on new social media features and shifts in the social landscape by producing POVs for the agency.
  • Work collaboratively with the Social Strategy team and associated IPG agencies on ad-hoc projects (outside of client work) to help drive new business opportunities for KINESSO.
  • Stay up to date with the latest cultural and social trends, emerging platforms, audience behaviors and platform best practices and interpret for our clients’ business.
  • Work closely with the internal paid social team to craft quarterly reports and insights on the success of organic and paid social posts.
  • Confidently own all communications across teams and lead meetings between internal teams, external partner agencies, and clients.

Desired Skills & Experience
  • 2-4 years of community management and social strategy experience
  • Demonstrated enthusiasm for interactive media and digital marketing with strong working knowledge of social media
  • Experience in mining insights, building social strategies, planning editorial calendars, community management and social reporting preferred
  • Highly organized and detail-oriented with an emphasis on complete accuracy
  • Team player who is able to balance multiple workstreams and collaborate effectively across multiple departments and communicate clearly
  • Strong writing and communication skills
  • Confidence in executing tasks independently, working with remote team members, and interacting with peers and senior executives at partner agencies and client teams
  • Knowledge and expertise across all social media channels (Facebook, Instagram, TikTok, Twitter, Snapchat, Reddit, YouTube, etc.)
  • Experience working within the health industry or government agencies is a bonus, but not required

 

 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of our company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [email protected].


Salary Range
$70,000$75,000 USD

Skills Required

  • 2-4 years of community management and social strategy experience
  • Strong writing and communication skills
  • Knowledge across all social media channels
  • Team player managing multiple workstreams
  • Experience in social strategies and reporting

IPG Mediabrands Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IPG Mediabrands and has not been reviewed or approved by IPG Mediabrands.

  • Leave & Time Off Breadth Time off options such as discretionary/unlimited PTO, company-wide Appreciation Weeks, and Wellness Days are positioned as key parts of the package. Feedback suggests these programs meaningfully support flexibility and recovery.
  • Retirement Support A 401(k) with a clearly stated company match, vesting schedule, and access to an ESPP signal strong long-term savings support. Feedback suggests the savings plan is a notable strength within total rewards.
  • Parental & Family Support Paid family benefits and substantial parental leave are highlighted across materials. Feedback suggests caregivers can access meaningful paid time away, with specifics varying by agency and location.

IPG Mediabrands Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, New York
10,936 Employees

What We Do

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com

Similar Jobs

Rise at Seven Logo Rise at Seven

Social Search Strategist

AdTech • Marketing Tech • Software
Hybrid
New York, NY, USA
61 Employees
75K-80K Annually

Rise at Seven Logo Rise at Seven

Reddit & Social Search Strategist

AdTech • Marketing Tech • Software
Hybrid
New York, NY, USA
61 Employees
75K-80K Annually

Dow Jones Logo Dow Jones

Content Strategist

Digital Media • Fintech • Information Technology
In-Office
New York, NY, USA
4898 Employees
80K-100K Annually

Praytell Logo Praytell

Content Strategist

Digital Media • Marketing Tech • Social Media
In-Office
3 Locations
175 Employees
90K-115K Annually

Similar Companies Hiring

ClickMint Thumbnail
AdTech • eCommerce • Marketing Tech • Generative AI
Malibu, CA
9 Employees
PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account