Social Media Specialist

Reposted 23 Hours Ago
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Arlington, VA, USA
In-Office
Senior level
Consumer Web
The Role
Lead creation and management of social media and digital content (posts, graphics, video, audio, podcasts), coordinate with program offices, publish web updates, analyze engagement metrics, produce weekly reports, and recommend strategic improvements.
Summary Generated by Built In
Social Media Specialist
Level: Journeyman  |  Work Location: Remote
⚠ This position is contingent upon contract award.
ABOUT THE ROLE
Red Carrot is seeking a Journeyman Social Media Specialist to support the customer's External Affairs office. This role leads social media content development and management for one of the federal government's most active and mission-critical communications programs.
KEY RESPONSIBILITIES
  • Develop and manage a content bank including social media posts, infographics, illustrations, photography, captions, blogs, and podcasts for customer's social and digital media channels
  • Work with customer divisions and program offices to identify, produce, and coordinate content
  • Create digital media content incorporating photo, video, audio, and animated elements to convey the agency mission
  • Provide analytical, metrics, and scheduling support across all customer social platforms
  • Provide edits, updates, and corrections to customer web content via the approved web publishing process
  • Produce weekly social media analysis reports
  • Monitor social media engagement metrics and provide strategic recommendations
MINIMUM QUALIFICATIONS
  • BS/BA in Communications, Marketing, Journalism, or related field
  • Minimum 5 years of demonstrated experience managing and creating content for social media platforms
  • Experience developing social media strategies, monitoring engagement metrics, writing posts, and creating multimedia content including videos, graphics, and infographics
  • Federal government or public sector social media experience preferred
  • Ability to obtain a DHS Fitness Determination

 

Skills Required

  • BS/BA in Communications, Marketing, Journalism, or related field
  • Minimum 5 years of experience managing and creating content for social media platforms
  • Experience developing social media strategies, monitoring engagement metrics, writing posts, and creating multimedia content (videos, graphics, infographics)
  • Federal government or public sector social media experience
  • Ability to obtain a DHS Fitness Determination
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The Company
HQ: Miami, FL
23 Employees
Year Founded: 2011

What We Do

Red Carrot delivers data-inspired, measurable success to fuel your growth. We are consistently responsive and adaptive to the ever-changing market dynamics. Our team is readily available to empower your projects for today’s market. Red Carrot supports clients on projects across many industries. Our team is ready to tackle your biggest Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions challenges.

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