Social Media Specialist

Posted Yesterday
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El Zamalek, Qesm El Zamalek, Cairo, EGY
In-Office
Mid level
News + Entertainment • Social Media
The Role
Manage brand social media accounts, publish content according to calendars, monitor engagement, collaborate with creative teams, produce analytics reports and audits, support account objectives, comply with SLAs, and provide real-time social coverage during live events. The role requires 2–4 years of social media management experience, a relevant bachelor's degree, basic Photoshop and Premiere knowledge, and English and Arabic proficiency.
Summary Generated by Built In

The Big Picture

DigiSay Group is a media tech company that started in 2010, focusing initially on creator services, including content management and distribution. Today, DigiSay acts as a media group with subsidiaries providing end-to-end services around the content life-cycle from inception to monetization. DigiSay aims to focus on the media sector from a technology, production, and venture-building perspective.

About DS Media

A Leading Multi-Platform Network in the MENA region that has diversified its portfolio of services to be specialized in the media sector and YouTube content management, but aiming for those services to be scalable and technology-based. DS Media’s objective is to become one of the biggest digital media companies in the EMEA region, using technology and targeting the global market, and making sure it’s a great place to work for.

Main Responsibilities

Social Media Management

  • Manage and monitor all social activity across brand pages to ensure the highest level of engagement and brand representation.
  • Consistency in publishing posts as per the planned content calendar.
  • Engagement metrics (likes, shares, comments) on posts.

Content Creation and Creative Collaboration

  • Collaborate with graphic designers and video editors to create compelling content and campaign ideas in terms of : 
  • Volume and quality of content created.
  • Audience engagement with content.
  • Successful execution of collaborative projects with creative teams.

Presentation and Audit Development

  • Complete and deliver scheduled presentations and social media audits, targeting a completion rate of 20%.
  • Maintain high standards of data accuracy in all presentations and audits, meeting a minimum benchmark of 19% for data reliability.
  • Apply critical analysis to insights and recommendations within presentations, aiming for a minimum 18% in critical thinking evaluations.

Analytics and Reporting

  • Deliver regular analytics reports for all social media activity, covering both paid and organic engagement in terms of : 
    • Accuracy and timeliness of reports.
    • Insights and recommendations based on data analysis.
    • Monthly performance improvements across social metrics (e.g., reach, engagement, conversions).

Service Level Agreements (SLA)

* Monitor compliance with deadlines and SLAs for assigned tickets.

* Manage ticket volume and ensure quality standards are met.

Additional Responsibilities

Account Support and Event Assistance

  • Collaboration with Account Management: Work closely with the account management team to understand and support the key objectives of each project, ensuring alignment with client expectations and goals.
  • Live Event Support and Social Media Coverage: Assist with live event logistics, including providing real-time social media coverage to enhance engagement and visibility, and ensure smooth execution of event-related activities.
  • Collaboration with Digital and Production team: Work closely with the digital unit and production team to understand and support the key objectives of each project.

Ideal Profile

Education                          Bachelor’s degree in Marketing, Communications, Media, or a related field.

Experience                     2-4 years  in managing social media.

Programs                          Google Suite - basic knowledge in Photoshop and Premiere.

Linguistic Skills                English - Arabic

Skills Required

  • Bachelor's degree in Marketing, Communications, Media, or a related field
  • 2–4 years of experience managing social media
  • Basic knowledge of Google Suite
  • Basic knowledge of Adobe Photoshop
  • Basic knowledge of Adobe Premiere
  • English language proficiency
  • Arabic language proficiency
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The Company
HQ: Cairo
120 Employees
Year Founded: 2010

What We Do

We are experts in content Management on Youtube tools & Systems.We help you in setting up a professional presence on YouTube.We are Youtube Certified Agency (Audience growth - Digital Rights)

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