Social Media Marketing specialist

Posted Yesterday
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Yerevan, ARM
In-Office
Mid level
eCommerce • Logistics • Retail • 3PL: Third Party Logistics
The Role
Develop and execute social media strategies and campaigns to grow brand awareness, engagement, and conversions. Collaborate with digital marketing and design teams, monitor trends and competitors, create video content, engage influencers, and track/report KPIs to optimize performance.
Summary Generated by Built In
We are looking for a talented and passionate Social Media Marketing Specialist to join our marketing team. The successful candidate will be responsible for driving the overall social media strategy and executing campaigns across various social media platforms.

Responsibilities:


  1. Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and conversion across various social media platforms.

  2. Collaborate with Digital Marketing Specialist 

  3. Monitor social media trends, competitor activities, and industry best practices

  4. Collaborate with designers to develop visually appealing and impactful social media assets.

  5. Regularly track, analyze, and report on social media key performance indicators (KPIs) and metrics to provide insights and recommendations for continuous improvement.

  6. Identify and engage with influencers (Bloggers) and brand advocates to amplify brand messaging and drive organic growth.

  7. Identify and engage with influencers and brand advocates to amplify brand messaging and drive organic growth.

  8. Video Content creation 



Requirements

1. Bachelor's degree in Marketing, Communications, or related field.

2. Proven work experience as a Social Media Marketing Specialist or similar role.

3. Demonstrable experience in developing and executing successful social media campaigns.

4. Deep understanding of social media platforms, algorithms, and best practices.

5. Proficient in social media management and analytics tools.

6. Strong analytical skills with the ability to translate data into actionable insights.

7. Excellent written and verbal communication skills.

8. Creative thinker with the ability to produce engaging and impactful content.

9. Ability to multitask and prioritize projects in a fast-paced environment.

10. Strong attention to detail and organizational skills.

11. Knowledge of SEO principles and how they apply to social media is a plus.




Skills Required

  • Bachelor's degree in Marketing, Communications, or related field.
  • Proven work experience as a Social Media Marketing Specialist or similar role.
  • Demonstrable experience in developing and executing successful social media campaigns.
  • Deep understanding of social media platforms, algorithms, and best practices.
  • Proficient in social media management and analytics tools.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Excellent written and verbal communication skills.
  • Creative thinker with the ability to produce engaging and impactful content.
  • Ability to multitask and prioritize projects in a fast-paced environment.
  • Strong attention to detail and organizational skills.
  • Knowledge of SEO principles and how they apply to social media.
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The Company
700 Employees
Year Founded: 2014

What We Do

Globbing is an international online shopping and shipping platform that allows users to purchase products from millions of online stores worldwide. The company operates warehouses in seven countries, including the USA, UK, Germany, China, Russia, UAE, and Italy, providing shipping solutions that involve receiving international purchases and re-delivering them to customers in their home countries.

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