Isuzu Motors America, LLC is seeking a Social Media Marketing Intern to join its operations in Plymouth, MI, for Summer/ Fall 2026. The selected candidate will be placed with a preferred agency for employment.
JOB SUMMARY
Assists with various facets of business marketing, with a concentration in branding exposure and penetration. Monitors social media platforms, posts content, and prepares performance reports. Generates product testimonials by engaging with end users. Assists with the creation of technical and supportive product and services documents.
% of time
spent on each PRINCIPAL DUTIES & RESPONSIBILITIES
activity
40%
1. Assists with the company’s digital media platforms to include social media and post content.
- Provides suggestions to management for improving branding opportunities on social platforms and internal processes, inclusive of campaign ideas, digital/post designs, and caption creation.
- Monitors various social media platforms to determine whether added platforms are needed, inclusive of competitive landscape. Identifes and justifies platforms.
- Metrics/Analytics performance reporting: creation, review, analyze, present, recommend. Helps gauge success of campaigns.
40%
2. Engages with end users and direct customers (distributors, OEM) to generate product testimonials.
- Testimonials will involve direct interviews. Output may be a combination of, but not exclusive to publishable articles, videos, social posts, promotional materials.
- Assists in onboarding publishable content to multiple media/platforms outside social media.
20%
3. Assists with creation of technical/supportive documents highlighting products and services designed for a broad audience. This can include large-scale campaigns to include, but not limited to, prominent ads, contests, viral content (videos), geo-fencing opportunities, etc.
4. Performs miscellaneous job related duties as assigned.
ORGANIZATIONAL RELATIONSHIPS
- Reports to Director, PT Operations & Marketing
- Will take direction from Sr. Marketing Communications Specialist as pertains to assigned projects
EDUCATIONAL EXPERIENCE & TRAINING
- Junior or senior year of an undergraduate program in business, marketing, communication, or similar field
- Prior industry or technical product experience is preferred
- Social media account management
KNOWLEDGE
- Marketing media standards, specifically with concentration in the social media atmosphere
- Business-to-business (B2B) and business-to-business-to-consumer (B2B2C) marketing strategies
- Ability to read/measure/report on campaign results
- Technical knowledge of engines and equipment is preferred but not required
- Demonstrated strength in interviewing techniques
SKILLS & ABILITIES
- Proficient PC skills in MS Office applications, Canva, and/or Adobe Suite: Illustrator, Photoshop, InDesign
- Strong social media marketing and online engagement skills
- Excellent verbal and written communication skills
- Good organizational skills
- Demonstrates professionalism and customer focus
PHYSICAL STANDARDS
The employee must be able to access, enter, and retrieve data using a computer. This is primarily a sedentary position in a controlled office environment which requires only occasional reaching, stooping, and lifting of offices files, reports or receords, typically weighing 5 lbs. or less. Position may partake in onsite photo sessions which could require use of a ladder, although this is anticipated rarely (less than 5%). Some domestic travel is required for various company trade shows, product launches, etc. up to 25% of time.
#ISZA
Skills Required
- Junior or senior year of an undergraduate program in business, marketing, communication, or similar field
- Social media account management experience
- Proficient PC skills in MS Office, Canva, and/or Adobe Suite (Illustrator, Photoshop, InDesign)
- Strong social media marketing and online engagement skills
- Excellent verbal and written communication skills
- Good organizational skills
- Demonstrated strength in interviewing techniques
- Prior industry or technical product experience
- Technical knowledge of engines and equipment
What We Do
Isuzu is the global leader in commercial vehicles and diesel engines. We consistently focus on “creation without compromise” in the process of building and maintaining a world class organization. By expanding our operations across the globe, Isuzu products benefit people in over 100 countries. To ensure the most advanced performance and superb service, we are moving forward in product development, quality, manufacturing systems and customer support, which will become the new global standards of excellence. We hold an uncompromising commitment to improvement for better products and a better partnership with the world.
